{"id":"https://openalex.org/W2464968699","doi":null,"title":"Positiv affekts p\u00e5verkan p\u00e5 kundens beslutsfattande","display_name":"Positiv affekts p\u00e5verkan p\u00e5 kundens beslutsfattande","publication_year":2016,"publication_date":"2016-01-01","ids":{"openalex":"https://openalex.org/W2464968699","mag":"2464968699"},"language":"sv","primary_location":{"id":"pmh:oai:DiVA.org:hig-21641","doi":null,"is_oa":true,"landing_page_url":"http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-21641","pdf_url":null,"source":{"id":"https://openalex.org/S4306400653","display_name":"Diva portal (Dalarna University Library)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"info:eu-repo/semantics/bachelorThesis"},"volume":null,"type":"dissertation","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-21641","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5042750111","display_name":"Malin Nunez","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Malin Nunez","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5053692805","display_name":"Viktoria Tynell","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Viktoria Tynell","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.48019999265670776,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.48019999265670776,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.3082999885082245,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10315","display_name":"Decision-Making and Behavioral Economics","score":0.1665000021457672,"subfield":{"id":"https://openalex.org/subfields/1800","display_name":"General Decision Sciences"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/positive-affect","display_name":"positive affect","score":0.9940000176429749},{"id":"https://openalex.org/keywords/customer-decision-making","display_name":"customer decision-making","score":0.7200000286102295},{"id":"https://openalex.org/keywords/service-provider-selection","display_name":"service provider selection","score":0.734000027179718},{"id":"https://openalex.org/keywords/real-estate-agents","display_name":"real estate agents","score":0.8510000109672546},{"id":"https://openalex.org/keywords/trust","display_name":"trust","score":0.42899999022483826},{"id":"https://openalex.org/keywords/emotional-contagion","display_name":"emotional contagion","score":0.3100000023841858},{"id":"https://openalex.org/keywords/service-encounters","display_name":"service encounters","score":0.31299999356269836}],"concepts":[{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.47103458642959595},{"id":"https://openalex.org/C15708023","wikidata":"https://www.wikidata.org/wiki/Q80083","display_name":"Humanities","level":1,"score":0.34048303961753845},{"id":"https://openalex.org/C142362112","wikidata":"https://www.wikidata.org/wiki/Q735","display_name":"Art","level":0,"score":0.1848350167274475}],"mesh":[],"locations_count":2,"locations":[{"id":"pmh:oai:DiVA.org:hig-21641","doi":null,"is_oa":true,"landing_page_url":"http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-21641","pdf_url":null,"source":{"id":"https://openalex.org/S4306400653","display_name":"Diva portal (Dalarna University Library)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"info:eu-repo/semantics/bachelorThesis"},{"id":"mag:2464968699","doi":null,"is_oa":false,"landing_page_url":"http://hig.diva-portal.org/smash/get/diva2:937370/FULLTEXT01","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null}],"best_oa_location":{"id":"pmh:oai:DiVA.org:hig-21641","doi":null,"is_oa":true,"landing_page_url":"http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-21641","pdf_url":null,"source":{"id":"https://openalex.org/S4306400653","display_name":"Diva portal (Dalarna University Library)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"info:eu-repo/semantics/bachelorThesis"},"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":73,"referenced_works":["https://openalex.org/W218224233","https://openalex.org/W436832653","https://openalex.org/W642831877","https://openalex.org/W1528666689","https://openalex.org/W1535930890","https://openalex.org/W1547450212","https://openalex.org/W1550408369","https://openalex.org/W1741321747","https://openalex.org/W1752331103","https://openalex.org/W1947920303","https://openalex.org/W1959657221","https://openalex.org/W1968814802","https://openalex.org/W1972687238","https://openalex.org/W1975224700","https://openalex.org/W1977880816","https://openalex.org/W1980470076","https://openalex.org/W1986646649","https://openalex.org/W1996708228","https://openalex.org/W2005938581","https://openalex.org/W2009752962","https://openalex.org/W2013250252","https://openalex.org/W2016568992","https://openalex.org/W2021713474","https://openalex.org/W2023424179","https://openalex.org/W2024140722","https://openalex.org/W2024169416","https://openalex.org/W2025341142","https://openalex.org/W2029360914","https://openalex.org/W2039124575","https://openalex.org/W2041946752","https://openalex.org/W2048355710","https://openalex.org/W2048579880","https://openalex.org/W2051030722","https://openalex.org/W2069636784","https://openalex.org/W2071525132","https://openalex.org/W2074705273","https://openalex.org/W2080943995","https://openalex.org/W2087206366","https://openalex.org/W2090566761","https://openalex.org/W2101686155","https://openalex.org/W2107544549","https://openalex.org/W2108577177","https://openalex.org/W2108839997","https://openalex.org/W2109301465","https://openalex.org/W2115180880","https://openalex.org/W2115922855","https://openalex.org/W2118549410","https://openalex.org/W2121325137","https://openalex.org/W2122240617","https://openalex.org/W2122551080","https://openalex.org/W2125178435","https://openalex.org/W2125799932","https://openalex.org/W2126185102","https://openalex.org/W2131273973","https://openalex.org/W2132726456","https://openalex.org/W2133469585","https://openalex.org/W2134537068","https://openalex.org/W2139783857","https://openalex.org/W2142836482","https://openalex.org/W2143172006","https://openalex.org/W2150305430","https://openalex.org/W2157310699","https://openalex.org/W2157607046","https://openalex.org/W2158005469","https://openalex.org/W2163411049","https://openalex.org/W2230145488","https://openalex.org/W2316834100","https://openalex.org/W2333342375","https://openalex.org/W2495048003","https://openalex.org/W2949442376","https://openalex.org/W3123419594","https://openalex.org/W3126090040","https://openalex.org/W4250229391"],"related_works":["https://openalex.org/W3138085137","https://openalex.org/W7009325254","https://openalex.org/W881831075","https://openalex.org/W2886126813","https://openalex.org/W7001485089","https://openalex.org/W593860702","https://openalex.org/W1908380921","https://openalex.org/W7038058629","https://openalex.org/W73558507","https://openalex.org/W1184799945"],"abstract_inverted_index":{"Syfte:":[0],"Syftet":[1],"med":[2,185,271,294,382],"den":[3,30,47,258,330],"h\u00e4r":[4,48,259],"studien":[5,49,260],"\u00e4r":[6,25,88,114,122,282,292,331,365,394],"att":[7,140,191,199,222,229,250,278,303,307,321,329,366,368,374,401,429,434,444],"f\u00f6rst\u00e5":[8],"hur":[9,56,389],"positiv":[10,57,112,141,224,231,369,411],"affekt":[11,24,58,113,142,225,232,370,412],"p\u00e5verkar":[12,59,146,268,371,392,451],"kunders":[13,60],"beslutsfattande":[14,61,108],"avseende":[15],"val":[16],"av":[17,21,66,90,101,116,136,152,156,177],"tj\u00e4nsteleverant\u00f6r":[18],"vid":[19,109,150],"k\u00f6p":[20,110],"tj\u00e4nst.":[22],"Positiv":[23],"en":[26,32,72,201,395],"k\u00e4nsla":[27],"som":[28,69,127,169,173,254,267,402,409,417,450],"avspeglar":[29],"utstr\u00e4ckning":[31,145],"person":[33],"k\u00e4nner":[34],"sig":[35,175,405],"entusiastisk,":[36],"aktiv":[37],"och":[38,82,93,103,111,130,133,167,194,242,284,351,377,386,455],"alert":[39],"(Watson,":[40],"Clark":[41],"&":[42],"Tellegen,":[43],"1988).":[44],"Metod:":[45],"I":[46,74],"har":[50,77,219],"vi":[51,205],"s\u00f6kt":[52],"\u00f6kad":[53],"f\u00f6rst\u00e5else":[54,436],"kring":[55,107,252,317,388,437],"genom":[62,306,362],"kvalitativa":[63,350],"semistrukturerade":[64],"intervjuer":[65,76],"tio":[67],"personer":[68],"nyligen":[70],"anlitat":[71],"fastighetsm\u00e4klare.":[73,153],"dessa":[75,195],"n\u00e5gra":[78],"f\u00e5":[79],"personers":[80],"tankar":[81],"\u00e5sikter":[83],"unders\u00f6kts":[84],"p\u00e5":[85,98,216,275,324,406],"djupet.":[86],"Analysen":[87],"inspirerad":[89],"grundad":[91],"teori":[92],"bygger":[94],"till":[95,160,190,212,245],"stor":[96,144,161,213,396],"del":[97,162,214],"v\u00e5r":[99,137,318],"tolkning":[100],"inspelad":[102],"transkriberad":[104],"data.":[105],"Teori":[106],"f\u00f6rvisso":[115],"betydelse":[117,179],"f\u00f6r":[118,148,198,206,277,320,398,422,428],"studien,":[119],"men":[120,159],"det":[121,164],"syftet":[123],"snarare":[124],"\u00e4n":[125],"teorin":[126],"styrt":[128],"datainsamling":[129],"analys.":[131],"Resultat":[132],"slutsats:":[134],"Resultatet":[135],"unders\u00f6kning":[138],"visar":[139],"i":[143,257,263,287,297,349,380,418],"beslutsfattandet":[147],"kunder":[149],"valet":[151],"Beslutet":[154],"p\u00e5verkades":[155],"flera":[157],"faktorer":[158,188,196],"var":[163,180],"m\u00e4klarens":[165],"personlighet":[166],"egenskaper":[168],"avgjorde":[170],"valet.":[171],"Det":[172,299],"visade":[174],"vara":[176,235],"st\u00f6rst":[178],"huruvida":[181],"kunden":[182,221,414,454],"k\u00e4nde":[183],"personkemi":[184,192,209,253,269],"fastighetsm\u00e4klaren.":[186],"Flera":[187],"leder":[189],"skapas":[193,415],"interagerar":[197],"bilda":[200],"helhet.":[202],"Detta":[203],"kallar":[204],"personkemimodellen.":[207],"Att":[208],"uppst\u00e5r":[210],"tycks":[211],"bero":[215],"om":[217,280,310,325,334,341,448],"fastighetsm\u00e4klaren":[218,234],"f\u00e5tt":[220],"k\u00e4nna":[223],"eller":[226,333],"ej.":[227],"F\u00f6r":[228],"skapa":[230],"b\u00f6r":[233],"\u00e4kta,":[236],"trygg,":[237],"hj\u00e4lpsam,":[238],"kunnig,":[239],"jordn\u00e4ra,":[240],"intresserad":[241],"trevlig.":[243],"F\u00f6rslag":[244],"fortsatt":[246],"forskning:":[247],"Vi":[248,432],"tror":[249],"modellen":[251,305],"tagits":[255],"fram":[256],"kan":[261,346,440],"anv\u00e4ndas":[262],"framtida":[264],"forskning.":[265,384],"Kategorierna":[266],"skulle":[270,313],"f\u00f6rdel":[272,397],"kunna":[273,315],"testas":[274,348],"nytt":[276],"se":[279],"de":[281],"giltiga":[283],"anv\u00e4ndbara":[285],"\u00e4ven":[286],"andra":[288,355,442],"sammanhang.":[289],"V\u00e5r":[290],"modell":[291],"skapad":[293],"konsumentens":[295],"perspektiv":[296],"fokus.":[298],"vore":[300],"ocks\u00e5":[301,314,347],"intressant":[302],"testa":[304],"intervjua":[308],"fastighetsm\u00e4klare":[309],"intagssituationen.":[311],"Intervjuer":[312],"byggas":[316],"personkemimodell":[319],"ta":[322,378],"reda":[323],"fastighetsm\u00e4klarna":[326],"sj\u00e4lva":[327],"anser":[328],"giltig":[332],"n\u00e5gon":[335,342],"aspekt":[336],"inte":[337],"h\u00f6r":[338],"hemma":[339],"samt":[340],"egenskap":[343],"f\u00f6rbisetts.":[344],"Modellen":[345],"kvantitativa":[352],"studier":[353],"inom":[354],"f\u00f6rs\u00e4ljningsyrken.":[356],"Uppsatsens":[357],"bidrag:":[358],"V\u00e5rt":[359],"teoretiska":[360],"bidrag":[361],"denna":[363,435],"studie":[364],"bevisa":[367],"m\u00e4nniskors":[372],"s\u00e4tt":[373,408],"t\u00e4nka,":[375],"agera":[376],"beslut":[379],"enlighet":[381],"befintlig":[383],"Insikt":[385],"medvetenhet":[387],"positiva":[390],"k\u00e4nslor":[391],"oss":[393],"s\u00e4ljare.":[399],"Genom":[400],"s\u00e4ljare":[403,443],"bete":[404],"ett":[407],"skapar":[410],"hos":[413],"vad":[416,449],"dagligt":[419],"tal":[420],"kallas":[421],"personkemi,":[423],"vilket":[424],"markant":[425],"\u00f6kar":[426],"chansen":[427],"bli":[430,445],"anlitad.":[431],"hoppas":[433],"k\u00e4nslors":[438],"inverkan":[439],"hj\u00e4lpa":[441],"mer":[446],"medvetna":[447],"interaktionen":[452],"mellan":[453],"s\u00e4ljaren.":[456]},"counts_by_year":[],"updated_date":"2026-11-06T12:05:46.655746","created_date":"2016-07-22T00:00:00"}