{"id":"https://openalex.org/W237318752","doi":null,"title":"Decision-making under ambiguity in the uncertain market: applying Expected Utility Theory (EUT).","display_name":"Decision-making under ambiguity in the uncertain market: applying Expected Utility Theory (EUT).","publication_year":2009,"publication_date":"2009-01-01","ids":{"openalex":"https://openalex.org/W237318752","mag":"237318752"},"language":"en","primary_location":{"id":"mag:237318752","doi":null,"is_oa":false,"landing_page_url":"https://www.cabdirect.org/cabdirect/abstract/20103121962","pdf_url":null,"source":{"id":"https://openalex.org/S2765007950","display_name":"Guizhou nongye kexue","issn_l":"1001-3601","issn":["1001-3601"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310319379","host_organization_name":"Guizhou Academy of Agricultural Sciences","host_organization_lineage":["https://openalex.org/P4310319379","https://openalex.org/P4322696733"],"host_organization_lineage_names":["Guizhou Academy of Agricultural Sciences","Chinese Academy of Agricultural Sciences"],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"Guizhou nongye kexue","raw_type":null},"volume":null,"type":"article","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5100382806","display_name":"Zhu Zhang","orcid":"https://orcid.org/0000-0003-4324-3494","observed_orcids":["https://orcid.org/0000-0003-4324-3494"]},"institutions":[{"id":"https://openalex.org/I142263535","display_name":"University of Nottingham","ror":"https://ror.org/01ee9ar58","country_code":"GB","type":"education","lineage":["https://openalex.org/I142263535"]}],"countries":["GB"],"is_corresponding":true,"raw_author_name":"Zhu Zhang","raw_affiliation_strings":["The University of Nottingham,University Park,Nottingham,NG7 2RD UK,999020)"],"raw_orcid":"https://orcid.org/0000-0003-4324-3494","affiliations":[{"raw_affiliation_string":"The University of Nottingham,University Park,Nottingham,NG7 2RD UK,999020)","institution_ids":["https://openalex.org/I142263535"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5100382806"],"corresponding_institution_ids":["https://openalex.org/I142263535"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":"10","first_page":"255","last_page":"258"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10315","display_name":"Decision-Making and Behavioral Economics","score":0.9663000106811523,"subfield":{"id":"https://openalex.org/subfields/1800","display_name":"General Decision Sciences"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10315","display_name":"Decision-Making and Behavioral Economics","score":0.9663000106811523,"subfield":{"id":"https://openalex.org/subfields/1800","display_name":"General Decision Sciences"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12394","display_name":"Insurance and Financial Risk Management","score":0.02669999934732914,"subfield":{"id":"https://openalex.org/subfields/2002","display_name":"Economics and Econometrics"},"field":{"id":"https://openalex.org/fields/20","display_name":"Economics, Econometrics and Finance"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14465","display_name":"Leadership, Behavior, and Decision-Making Studies","score":0.0034000000450760126,"subfield":{"id":"https://openalex.org/subfields/1803","display_name":"Management Science and Operations Research"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/decision-making-under-ambiguity","display_name":"decision making under ambiguity","score":0.9789999723434448},{"id":"https://openalex.org/keywords/expected-utility-theory","display_name":"expected utility theory","score":0.9390000104904175},{"id":"https://openalex.org/keywords/insurance-market","display_name":"insurance market","score":0.796999990940094},{"id":"https://openalex.org/keywords/uncertainty","display_name":"uncertainty","score":0.6520000100135803},{"id":"https://openalex.org/keywords/external-factors","display_name":"external factors","score":0.843999981880188},{"id":"https://openalex.org/keywords/risk-preferences","display_name":"risk preferences","score":0.37400001287460327}],"concepts":[{"id":"https://openalex.org/C2780522230","wikidata":"https://www.wikidata.org/wiki/Q1140419","display_name":"Ambiguity","level":2,"score":0.8815478086471558},{"id":"https://openalex.org/C205706631","wikidata":"https://www.wikidata.org/wiki/Q2319304","display_name":"Expected utility hypothesis","level":2,"score":0.8462741374969482},{"id":"https://openalex.org/C2983295151","wikidata":"https://www.wikidata.org/wiki/Q466707","display_name":"Utility theory","level":2,"score":0.600490391254425},{"id":"https://openalex.org/C28901747","wikidata":"https://www.wikidata.org/wiki/Q177571","display_name":"Decision theory","level":2,"score":0.49524393677711487},{"id":"https://openalex.org/C136028653","wikidata":"https://www.wikidata.org/wiki/Q1425777","display_name":"Subjective expected utility","level":3,"score":0.4833061695098877},{"id":"https://openalex.org/C122308676","wikidata":"https://www.wikidata.org/wiki/Q1331926","display_name":"Decision-making","level":3,"score":0.4729326069355011},{"id":"https://openalex.org/C98045186","wikidata":"https://www.wikidata.org/wiki/Q205663","display_name":"Process (computing)","level":2,"score":0.464020311832428},{"id":"https://openalex.org/C112930515","wikidata":"https://www.wikidata.org/wiki/Q4389547","display_name":"Risk analysis (engineering)","level":1,"score":0.45860275626182556},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.4453220069408417},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.4121398627758026},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.3862107992172241},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3813287019729614},{"id":"https://openalex.org/C42475967","wikidata":"https://www.wikidata.org/wiki/Q194292","display_name":"Operations research","level":1,"score":0.36336004734039307},{"id":"https://openalex.org/C162118730","wikidata":"https://www.wikidata.org/wiki/Q1128453","display_name":"Actuarial science","level":1,"score":0.3400195837020874},{"id":"https://openalex.org/C539667460","wikidata":"https://www.wikidata.org/wiki/Q2414942","display_name":"Management science","level":1,"score":0.3268272280693054},{"id":"https://openalex.org/C144237770","wikidata":"https://www.wikidata.org/wiki/Q747534","display_name":"Mathematical economics","level":1,"score":0.2072882354259491},{"id":"https://openalex.org/C21547014","wikidata":"https://www.wikidata.org/wiki/Q1423657","display_name":"Operations management","level":1,"score":0.20674103498458862},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.15377092361450195},{"id":"https://openalex.org/C2778813691","wikidata":"https://www.wikidata.org/wiki/Q1369832","display_name":"Purchasing","level":2,"score":0.0},{"id":"https://openalex.org/C199360897","wikidata":"https://www.wikidata.org/wiki/Q9143","display_name":"Programming language","level":1,"score":0.0},{"id":"https://openalex.org/C111919701","wikidata":"https://www.wikidata.org/wiki/Q9135","display_name":"Operating system","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"mag:237318752","doi":null,"is_oa":false,"landing_page_url":"https://www.cabdirect.org/cabdirect/abstract/20103121962","pdf_url":null,"source":{"id":"https://openalex.org/S2765007950","display_name":"Guizhou nongye kexue","issn_l":"1001-3601","issn":["1001-3601"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310319379","host_organization_name":"Guizhou Academy of Agricultural Sciences","host_organization_lineage":["https://openalex.org/P4310319379","https://openalex.org/P4322696733"],"host_organization_lineage_names":["Guizhou Academy of Agricultural Sciences","Chinese Academy of Agricultural Sciences"],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"Guizhou nongye kexue","raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W2089087775","https://openalex.org/W415714620","https://openalex.org/W2472455373","https://openalex.org/W2147707995","https://openalex.org/W165381539","https://openalex.org/W2482373547","https://openalex.org/W7098368543","https://openalex.org/W624570067","https://openalex.org/W76464950","https://openalex.org/W2950706856"],"abstract_inverted_index":{"Many":[0],"evidences":[1],"have":[2],"indicated":[3],"that":[4,27],"decision-making":[5,23],"is":[6],"affected":[7],"by":[8,38],"external":[9,39],"factors.Taking":[10],"insurance":[11],"market":[12],"as":[13],"a":[14,28],"case,this":[15],"study":[16],"applied":[17],"Expected":[18],"Utility":[19],"Theory(EUT)":[20],"to":[21],"analyze":[22],"process,on":[24],"the":[25,35,42,46],"assumption":[26],"certain":[29],"strategy":[30],"or":[31],"ability":[32],"could":[33],"manage":[34],"uncertainty":[36],"caused":[37],"factors.Based":[40],"on":[41],"study,the":[43],"article":[44],"drew":[45],"conclusions.":[47]},"counts_by_year":[],"updated_date":"2026-08-15T07:11:24.734988","created_date":"2016-06-24T00:00:00"}