{"id":"https://openalex.org/W2184369811","doi":null,"title":"Recommender system acceptance by TPB in Iran retail market","display_name":"Recommender system acceptance by TPB in Iran retail market","publication_year":2008,"publication_date":"2008-01-01","ids":{"openalex":"https://openalex.org/W2184369811","mag":"2184369811"},"language":"en","primary_location":{"id":"pmh:oai:DiVA.org:ltu-45033","doi":null,"is_oa":true,"landing_page_url":"http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-45033","pdf_url":null,"source":{"id":"https://openalex.org/S4306400653","display_name":"Diva portal (Dalarna University Library)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"info:eu-repo/semantics/bachelorThesis"},"volume":null,"type":"dissertation","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-45033","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5054693329","display_name":"Sanaz Bagherpour","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":true,"raw_author_name":"Sanaz Bagherpour","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":["https://openalex.org/A5054693329"],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":false,"cited_by_count":2,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":0.9916999936103821,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":0.9916999936103821,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10203","display_name":"Recommender Systems and Techniques","score":0.006599999964237213,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.00019999999494757503,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/recommender-systems","display_name":"recommender systems","score":0.9990000128746033},{"id":"https://openalex.org/keywords/technology-acceptance","display_name":"technology acceptance","score":0.9589999914169312},{"id":"https://openalex.org/keywords/theory-of-planned-behavior","display_name":"theory of planned behavior","score":0.8830000162124634},{"id":"https://openalex.org/keywords/retail-trade","display_name":"retail trade","score":0.46299999952316284},{"id":"https://openalex.org/keywords/e-commerce","display_name":"e-commerce","score":0.8259999752044678},{"id":"https://openalex.org/keywords/consumer-behavior","display_name":"consumer behavior","score":0.8320000171661377},{"id":"https://openalex.org/keywords/technology-adoption","display_name":"technology adoption","score":0.7730000019073486}],"concepts":[{"id":"https://openalex.org/C110875604","wikidata":"https://www.wikidata.org/wiki/Q75","display_name":"The Internet","level":2,"score":0.70767742395401},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.6142364740371704},{"id":"https://openalex.org/C557471498","wikidata":"https://www.wikidata.org/wiki/Q554950","display_name":"Recommender system","level":2,"score":0.5615576505661011},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.4369357228279114},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.4037018418312073},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.40202730894088745},{"id":"https://openalex.org/C108827166","wikidata":"https://www.wikidata.org/wiki/Q175975","display_name":"Internet privacy","level":1,"score":0.3803372383117676},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.37679487466812134},{"id":"https://openalex.org/C54750564","wikidata":"https://www.wikidata.org/wiki/Q26643","display_name":"Commerce","level":1,"score":0.37276405096054077}],"mesh":[],"locations_count":2,"locations":[{"id":"pmh:oai:DiVA.org:ltu-45033","doi":null,"is_oa":true,"landing_page_url":"http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-45033","pdf_url":null,"source":{"id":"https://openalex.org/S4306400653","display_name":"Diva portal (Dalarna University Library)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"info:eu-repo/semantics/bachelorThesis"},{"id":"mag:2184369811","doi":null,"is_oa":false,"landing_page_url":"http://www.diva-portal.org/smash/record.jsf?pid=diva2:1018312","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null}],"best_oa_location":{"id":"pmh:oai:DiVA.org:ltu-45033","doi":null,"is_oa":true,"landing_page_url":"http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-45033","pdf_url":null,"source":{"id":"https://openalex.org/S4306400653","display_name":"Diva portal (Dalarna University Library)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"info:eu-repo/semantics/bachelorThesis"},"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":72,"referenced_works":["https://openalex.org/W168200403","https://openalex.org/W281665770","https://openalex.org/W614269925","https://openalex.org/W1491378597","https://openalex.org/W1491644571","https://openalex.org/W1517229207","https://openalex.org/W1527311855","https://openalex.org/W1550832676","https://openalex.org/W1570159982","https://openalex.org/W1582340466","https://openalex.org/W1586323999","https://openalex.org/W1629473008","https://openalex.org/W1689771227","https://openalex.org/W1813769961","https://openalex.org/W1816720378","https://openalex.org/W1820801730","https://openalex.org/W1923345618","https://openalex.org/W1969525419","https://openalex.org/W1973812756","https://openalex.org/W1978394996","https://openalex.org/W1981166623","https://openalex.org/W1994373531","https://openalex.org/W1996283866","https://openalex.org/W1999047234","https://openalex.org/W2007239001","https://openalex.org/W2014830455","https://openalex.org/W2018728531","https://openalex.org/W2032840958","https://openalex.org/W2033943395","https://openalex.org/W2036389121","https://openalex.org/W2040610698","https://openalex.org/W2041807795","https://openalex.org/W2042838633","https://openalex.org/W2043403353","https://openalex.org/W2043909051","https://openalex.org/W2044207520","https://openalex.org/W2053811285","https://openalex.org/W2059873837","https://openalex.org/W2065625955","https://openalex.org/W2072208512","https://openalex.org/W2074280518","https://openalex.org/W2077242081","https://openalex.org/W2078464983","https://openalex.org/W2085419413","https://openalex.org/W2096099424","https://openalex.org/W2099697766","https://openalex.org/W2100379340","https://openalex.org/W2110325612","https://openalex.org/W2113858518","https://openalex.org/W2120761580","https://openalex.org/W2124100017","https://openalex.org/W2125295668","https://openalex.org/W2127480961","https://openalex.org/W2130801612","https://openalex.org/W2134584261","https://openalex.org/W2135060430","https://openalex.org/W2137608331","https://openalex.org/W2137728971","https://openalex.org/W2147859400","https://openalex.org/W2154357023","https://openalex.org/W2156464195","https://openalex.org/W2162949055","https://openalex.org/W2177923071","https://openalex.org/W2179683524","https://openalex.org/W2184760674","https://openalex.org/W2278802387","https://openalex.org/W2312302756","https://openalex.org/W2322584079","https://openalex.org/W2337675690","https://openalex.org/W2341865734","https://openalex.org/W2972163492","https://openalex.org/W3148116038"],"related_works":["https://openalex.org/W2184760674","https://openalex.org/W2188936553","https://openalex.org/W7095343675","https://openalex.org/W2006023057","https://openalex.org/W2807474214","https://openalex.org/W1998082525","https://openalex.org/W2529352519","https://openalex.org/W2810749221","https://openalex.org/W2616273143","https://openalex.org/W1576523701"],"abstract_inverted_index":{"Internet":[0],"as":[1,20,138,170,185,210,226,281,355],"the":[2,21,27,38,49,62,72,84,92,99,107,116,120,151,157,175,186,205,213,227,231,253,258,282,290,304,319,324],"tool":[3],"of":[4,33,40,57,65,127,183,216,270,306,362,370],"transferring":[5],"data":[6,66,100],"and":[7,31,35,44,52,59,76,109,125,289,309,352,372,376],"information":[8,94,118],"helps":[9,147],"most":[10],"industries":[11],"to":[12,90,246,274,303,348],"be":[13,88,193,244,247,295,301],"more":[14,194],"effective":[15],"in":[16,67,114,144,149,156,167,178,189,196,208,218,234,252,264,278,285,297,312,327,330,334,368,379,387],"their":[17],"specializations.":[18],"Ecommerce":[19],"next":[22],"step":[23],"after":[24],"internet":[25,43],"guides":[26],"discussion":[28],"into":[29],"retail":[30,50,145,190,219,313,335,339],"act":[32,39],"selling":[34],"buying.":[36],"Making":[37],"purchasing":[41,388],"via":[42],"electronic":[45],"means,":[46],"speed":[47,373],"up":[48],"activities":[51],"avoid":[53],"making":[54],"huge":[55,63],"losses":[56],"energy":[58,110,378],"costs.":[60],"But":[61,174],"load":[64],"ecommerce":[68,172,333],"web":[69],"site,":[70],"make":[71,119],"process":[73],"even":[74,123],"hard":[75],"time":[77,108,159,363],"consuming.":[78],"Many":[79],"critiques":[80],"agree":[81],"on":[82],"that":[83,86,106,111,202,293],"price":[85],"must":[87],"spent":[89],"reach":[91],"right":[93],"is":[95,142,164,181,230,347,357,381],"higher":[96],"than":[97],"gaining":[98],"without":[101],"ecommerce.":[102],"Some":[103],"scientists":[104],"complain":[105],"may":[112,341,364],"consume":[113],"reaching":[115],"appropriate":[117,152],"searching":[121,150],"steps":[122],"harder":[124],"out":[126],"control.":[128],"Therefore,":[129],"Recommender":[130,135],"System":[131,136],"has":[132],"been":[133],"introduced.":[134],"(RS)":[137],"a":[139],"system":[140,188,229,263],"which":[141,346],"used":[143,166],"sector":[146],"users":[148,215],"product":[153],"or":[154],"service":[155],"least":[158],"with":[160],"best":[161],"price.":[162],"It":[163],"mostly":[165],"online":[168],"services":[169],"an":[171],"tool.":[173],"main":[176,206,232],"focus":[177,291],"this":[179,235,238,250,298],"research":[180,299],"adoption":[182,197,209,262],"RS":[184,217,225,280,329],"new":[187,283,350],"environment.":[191],"To":[192],"accurate":[195],"discussion,":[198],"we":[199,266],"have":[200],"extracted":[201],"customers":[203,351,354,386],"are":[204,212],"target":[207],"they":[211],"major":[214,383],"industry.":[220],"Thus,":[221],"customers'":[222,276],"behavior":[223,277],"toward":[224],"recent":[228],"topic":[233],"research.":[236],"For":[237],"reasons":[239],"some":[240],"acceptance":[241],"models":[242],"will":[243,267,294,300,322],"nominated":[245],"developed":[248],"for":[249,261,385],"purpose":[251],"literature":[254],"review":[255],"part.":[256],"Mentioning":[257],"important":[259,325],"factors":[260,305,326],"retail,":[265],"choose":[268],"Theory":[269],"Planned":[271],"Behavior":[272],"(TPB)":[273],"measure":[275],"accepting":[279,328],"technology":[284],"retail.":[286,331],"The":[287,315,338,360],"questionnaire":[288],"group":[292],"conducted":[296],"referred":[302],"TPB":[307],"model":[308],"its":[310,344],"usage":[311],"sector.":[314],"results":[316],"from":[317],"analyzing":[318],"gathered":[320],"data,":[321],"illustrate":[323],"Without":[332],"sector:":[336],"*":[337,359,374],"industry":[340],"not":[342],"achieve":[343],"goal":[345],"attract":[349],"keep":[353],"it":[356],"required":[358],"lack":[361],"cause":[365],"serious":[366],"problems":[367],"terms":[369],"fastness":[371],"Cost":[375],"spending":[377],"shopping":[380],"two":[382],"points":[384]},"counts_by_year":[{"year":2013,"cited_by_count":2}],"updated_date":"2026-11-06T12:05:46.655746","created_date":"2016-06-24T00:00:00"}