{"id":"https://openalex.org/W2184175249","doi":null,"title":"The Framing of Sales Promotions: Effects on Reference Price Change","display_name":"The Framing of Sales Promotions: Effects on Reference Price Change","publication_year":1989,"publication_date":"1989-01-01","ids":{"openalex":"https://openalex.org/W2184175249","mag":"2184175249"},"language":"en","primary_location":{"id":"mag:2184175249","doi":null,"is_oa":false,"landing_page_url":"http://www.communicationcache.com/uploads/1/0/8/8/10887248/the_framing_of_sales_promotions-_effects_on_reference_price_change.pdf","pdf_url":null,"source":{"id":"https://openalex.org/S2764631557","display_name":"ACR North American Advances","issn_l":"0098-9258","issn":["0098-9258"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","cwts-core","jufo-1","poland-20"],"host_organization":"https://openalex.org/P4322616895","host_organization_name":"Sheridan Books","host_organization_lineage":["https://openalex.org/P4322616895"],"host_organization_lineage_names":["Sheridan Books"],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"ACR North American Advances","raw_type":null},"volume":null,"type":"article","indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5052198304","display_name":"William D. Diamond","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"William D. Diamond","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5056649279","display_name":"Leland Campbell","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Leland Campbell","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":9.4339,"has_fulltext":false,"cited_by_count":96,"citation_normalized_percentile":{"value":0.97211155,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":93,"max":99},"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.9761000275611877,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.9761000275611877,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10315","display_name":"Decision-Making and Behavioral Economics","score":0.02239999920129776,"subfield":{"id":"https://openalex.org/subfields/1800","display_name":"General Decision Sciences"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.00019999999494757503,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/sales-promotion","display_name":"sales promotion","score":0.8709999918937683},{"id":"https://openalex.org/keywords/reference-prices","display_name":"reference prices","score":0.7009999752044678},{"id":"https://openalex.org/keywords/framing-effects","display_name":"framing effects","score":0.8519999980926514},{"id":"https://openalex.org/keywords/price-promotions","display_name":"price promotions","score":0.6909999847412109},{"id":"https://openalex.org/keywords/loss-aversion","display_name":"loss aversion","score":0.859000027179718},{"id":"https://openalex.org/keywords/anchoring-and-adjustment-heuristic","display_name":"anchoring and adjustment heuristic","score":0.9129999876022339},{"id":"https://openalex.org/keywords/consumer-price-perception","display_name":"consumer price perception","score":0.4909999966621399},{"id":"https://openalex.org/keywords/discounted-prices","display_name":"discounted prices","score":0.4659999907016754}],"concepts":[{"id":"https://openalex.org/C2775929093","wikidata":"https://www.wikidata.org/wiki/Q28003232","display_name":"Reference price","level":2,"score":0.7925316691398621},{"id":"https://openalex.org/C169087156","wikidata":"https://www.wikidata.org/wiki/Q2131593","display_name":"Framing (construction)","level":2,"score":0.7284631729125977},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.6596434712409973},{"id":"https://openalex.org/C2776035688","wikidata":"https://www.wikidata.org/wiki/Q1606558","display_name":"Affect (linguistics)","level":2,"score":0.4580823481082916},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.4574851095676422},{"id":"https://openalex.org/C339426","wikidata":"https://www.wikidata.org/wiki/Q1151839","display_name":"Prospect theory","level":2,"score":0.45285892486572266},{"id":"https://openalex.org/C18483071","wikidata":"https://www.wikidata.org/wiki/Q168432","display_name":"Anchoring","level":2,"score":0.44775906205177307},{"id":"https://openalex.org/C34881761","wikidata":"https://www.wikidata.org/wiki/Q1936341","display_name":"Price level","level":2,"score":0.42624765634536743},{"id":"https://openalex.org/C556758197","wikidata":"https://www.wikidata.org/wiki/Q580018","display_name":"Monetary economics","level":1,"score":0.20727893710136414},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.11255824565887451},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.07669410109519958},{"id":"https://openalex.org/C46312422","wikidata":"https://www.wikidata.org/wiki/Q11024","display_name":"Communication","level":1,"score":0.0},{"id":"https://openalex.org/C66938386","wikidata":"https://www.wikidata.org/wiki/Q633538","display_name":"Structural engineering","level":1,"score":0.0},{"id":"https://openalex.org/C127413603","wikidata":"https://www.wikidata.org/wiki/Q11023","display_name":"Engineering","level":0,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"mag:2184175249","doi":null,"is_oa":false,"landing_page_url":"http://www.communicationcache.com/uploads/1/0/8/8/10887248/the_framing_of_sales_promotions-_effects_on_reference_price_change.pdf","pdf_url":null,"source":{"id":"https://openalex.org/S2764631557","display_name":"ACR North American Advances","issn_l":"0098-9258","issn":["0098-9258"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","cwts-core","jufo-1","poland-20"],"host_organization":"https://openalex.org/P4322616895","host_organization_name":"Sheridan Books","host_organization_lineage":["https://openalex.org/P4322616895"],"host_organization_lineage_names":["Sheridan Books"],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"ACR North American Advances","raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":15,"referenced_works":["https://openalex.org/W32778052","https://openalex.org/W158727920","https://openalex.org/W422294653","https://openalex.org/W1934425758","https://openalex.org/W2001745749","https://openalex.org/W2026087162","https://openalex.org/W2061592058","https://openalex.org/W2068509181","https://openalex.org/W2093373777","https://openalex.org/W2102280046","https://openalex.org/W2133037631","https://openalex.org/W2133469585","https://openalex.org/W2331016915","https://openalex.org/W2408931703","https://openalex.org/W2419553260"],"related_works":["https://openalex.org/W2039269584","https://openalex.org/W4402013780","https://openalex.org/W2021968537","https://openalex.org/W2037664682","https://openalex.org/W2415599675","https://openalex.org/W2119053322","https://openalex.org/W2519893874","https://openalex.org/W2018440282","https://openalex.org/W3028437846","https://openalex.org/W936097913"],"abstract_inverted_index":{"A":[0],"rationale":[1],"for":[2],"a":[3],"difference":[4],"in":[5],"the":[6,32,50,70,74],"framing":[7],"of":[8],"monetary":[9],"and":[10,35,53,76],"nonmonetary":[11],"sales":[12],"promotions":[13,17,40],"is":[14,66],"presented.":[15],"Price":[16],"are":[18,41],"most":[19],"likely":[20,42],"to":[21,43,88],"be":[22,29,44],"framed":[23,45],"as":[24,46],"reduced":[25],"losses.":[26],"They":[27],"will":[28,54],"integrated":[30],"with":[31,69],"purchase":[33,51],"price":[34,52],"affect":[36,56],"reference":[37,57,90],"price.":[38,58],"Nonmonetary":[39],"gains":[47],"segregated":[48],"from":[49],"not":[55],"Experimental":[59],"results":[60],"supported":[61],"this":[62],"hypothesis.":[63],"Assimilation-contrast":[64],"theory":[65],"more":[67],"consistent":[68],"experimental":[71],"data":[72],"than":[73],"anchoring":[75],"adjustment":[77],"heuristic.":[78],"Subjects":[79],"either":[80],"heavily":[81],"weighted":[82],"discounted":[83],"prices":[84],"or":[85],"ignored":[86],"them":[87],"form":[89],"prices.":[91]},"counts_by_year":[{"year":2025,"cited_by_count":2},{"year":2024,"cited_by_count":2},{"year":2023,"cited_by_count":7},{"year":2021,"cited_by_count":2},{"year":2020,"cited_by_count":8},{"year":2019,"cited_by_count":4},{"year":2018,"cited_by_count":5},{"year":2017,"cited_by_count":6},{"year":2016,"cited_by_count":6},{"year":2015,"cited_by_count":7},{"year":2014,"cited_by_count":5},{"year":2013,"cited_by_count":6},{"year":2012,"cited_by_count":3}],"updated_date":"2026-10-16T09:59:22.235173","created_date":"2016-06-24T00:00:00"}