{"id":"https://openalex.org/W2175409949","doi":"https://doi.org/10.19030/ajbe.v4i8.5301","title":"Building The Case For Educating Business Leaders On The Importance Of Public Relations","display_name":"Building The Case For Educating Business Leaders On The Importance Of Public Relations","publication_year":2011,"publication_date":"2011-07-27","ids":{"openalex":"https://openalex.org/W2175409949","doi":"https://doi.org/10.19030/ajbe.v4i8.5301","mag":"2175409949"},"language":"en","primary_location":{"id":"doi:10.19030/ajbe.v4i8.5301","doi":"https://doi.org/10.19030/ajbe.v4i8.5301","is_oa":true,"landing_page_url":"https://doi.org/10.19030/ajbe.v4i8.5301","pdf_url":"https://clutejournals.com/index.php/AJBE/article/download/5301/5386","source":{"id":"https://openalex.org/S2764912790","display_name":"American Journal of Business Education (AJBE)","issn_l":"1942-2504","issn":["1942-2504","1942-2512"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["cwts-core"],"host_organization":"https://openalex.org/P4324341412","host_organization_name":"Clute Institute","host_organization_lineage":["https://openalex.org/P4324341412"],"host_organization_lineage_names":["Clute Institute"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"American Journal of Business Education (AJBE)","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"bronze","oa_url":"https://clutejournals.com/index.php/AJBE/article/download/5301/5386","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5039726865","display_name":"Linda M. Hagan","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I863293078","display_name":"Walsh College","ror":"https://ror.org/05s4pg032","country_code":"US","type":"education","lineage":["https://openalex.org/I863293078"]}],"countries":["US"],"is_corresponding":true,"raw_author_name":"Linda M. Hagan","raw_affiliation_strings":["Walsh College"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Walsh College","institution_ids":["https://openalex.org/I863293078"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5039726865"],"corresponding_institution_ids":["https://openalex.org/I863293078"],"apc_list":null,"apc_paid":null,"fwci":3.1866,"has_fulltext":true,"cited_by_count":8,"citation_normalized_percentile":{"value":0.93760184,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":89,"max":96},"biblio":{"volume":"4","issue":"8","first_page":"43","last_page":"48"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11121","display_name":"Public Relations and Crisis Communication","score":0.9833999872207642,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11121","display_name":"Public Relations and Crisis Communication","score":0.9833999872207642,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12738","display_name":"Corporate Identity and Reputation","score":0.007699999958276749,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12671","display_name":"Management and Marketing Education","score":0.007400000002235174,"subfield":{"id":"https://openalex.org/subfields/1405","display_name":"Management of Technology and Innovation"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/public-relations","display_name":"public relations","score":0.9179999828338623},{"id":"https://openalex.org/keywords/strategic-communication","display_name":"strategic communication","score":0.8140000104904175},{"id":"https://openalex.org/keywords/crisis-communication","display_name":"crisis communication","score":0.7440000176429749},{"id":"https://openalex.org/keywords/organizational-reputation","display_name":"organizational reputation","score":0.9539999961853027},{"id":"https://openalex.org/keywords/graduate-business-schools","display_name":"graduate business schools","score":0.6489999890327454},{"id":"https://openalex.org/keywords/curriculum-development","display_name":"curriculum development","score":0.5989999771118164},{"id":"https://openalex.org/keywords/management-functions","display_name":"management functions","score":0.48100000619888306},{"id":"https://openalex.org/keywords/organizational-effectiveness","display_name":"organizational effectiveness","score":0.5329999923706055}],"concepts":[{"id":"https://openalex.org/C48798503","wikidata":"https://www.wikidata.org/wiki/Q877546","display_name":"Reputation","level":2,"score":0.7624285221099854},{"id":"https://openalex.org/C39549134","wikidata":"https://www.wikidata.org/wiki/Q133080","display_name":"Public relations","level":1,"score":0.6761846542358398},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5726984739303589},{"id":"https://openalex.org/C14036430","wikidata":"https://www.wikidata.org/wiki/Q3736076","display_name":"Function (biology)","level":2,"score":0.5095839500427246},{"id":"https://openalex.org/C48243021","wikidata":"https://www.wikidata.org/wiki/Q932522","display_name":"Strategic planning","level":2,"score":0.5026538372039795},{"id":"https://openalex.org/C2776291640","wikidata":"https://www.wikidata.org/wiki/Q2912517","display_name":"Value (mathematics)","level":2,"score":0.46373429894447327},{"id":"https://openalex.org/C86275758","wikidata":"https://www.wikidata.org/wiki/Q376657","display_name":"Strategic management","level":2,"score":0.44297346472740173},{"id":"https://openalex.org/C195487862","wikidata":"https://www.wikidata.org/wiki/Q850210","display_name":"Revenue","level":2,"score":0.4278353452682495},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.35968101024627686},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.2399175465106964},{"id":"https://openalex.org/C121955636","wikidata":"https://www.wikidata.org/wiki/Q4116214","display_name":"Accounting","level":1,"score":0.11469173431396484},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C78458016","wikidata":"https://www.wikidata.org/wiki/Q840400","display_name":"Evolutionary biology","level":1,"score":0.0},{"id":"https://openalex.org/C119857082","wikidata":"https://www.wikidata.org/wiki/Q2539","display_name":"Machine learning","level":1,"score":0.0},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.19030/ajbe.v4i8.5301","doi":"https://doi.org/10.19030/ajbe.v4i8.5301","is_oa":true,"landing_page_url":"https://doi.org/10.19030/ajbe.v4i8.5301","pdf_url":"https://clutejournals.com/index.php/AJBE/article/download/5301/5386","source":{"id":"https://openalex.org/S2764912790","display_name":"American Journal of Business Education (AJBE)","issn_l":"1942-2504","issn":["1942-2504","1942-2512"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["cwts-core"],"host_organization":"https://openalex.org/P4324341412","host_organization_name":"Clute Institute","host_organization_lineage":["https://openalex.org/P4324341412"],"host_organization_lineage_names":["Clute Institute"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"American Journal of Business Education (AJBE)","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.19030/ajbe.v4i8.5301","doi":"https://doi.org/10.19030/ajbe.v4i8.5301","is_oa":true,"landing_page_url":"https://doi.org/10.19030/ajbe.v4i8.5301","pdf_url":"https://clutejournals.com/index.php/AJBE/article/download/5301/5386","source":{"id":"https://openalex.org/S2764912790","display_name":"American Journal of Business Education (AJBE)","issn_l":"1942-2504","issn":["1942-2504","1942-2512"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["cwts-core"],"host_organization":"https://openalex.org/P4324341412","host_organization_name":"Clute Institute","host_organization_lineage":["https://openalex.org/P4324341412"],"host_organization_lineage_names":["Clute Institute"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"American Journal of Business Education (AJBE)","raw_type":"journal-article"},"sustainable_development_goals":[],"sustainable_development_goals_aurora":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W2175409949.pdf","grobid_xml":"https://content.openalex.org/works/W2175409949.grobid-xml"},"referenced_works_count":18,"referenced_works":["https://openalex.org/W657665043","https://openalex.org/W1198770973","https://openalex.org/W1485977648","https://openalex.org/W2165608832","https://openalex.org/W2179824633","https://openalex.org/W2297642763","https://openalex.org/W2888875432","https://openalex.org/W3011074188","https://openalex.org/W3109429459","https://openalex.org/W3143091429","https://openalex.org/W4214927619","https://openalex.org/W4243328327","https://openalex.org/W4299604940","https://openalex.org/W4302366580","https://openalex.org/W4324366800","https://openalex.org/W6629156615","https://openalex.org/W6754020700","https://openalex.org/W7067147274"],"related_works":["https://openalex.org/W2942064671","https://openalex.org/W1542707882","https://openalex.org/W2291212812","https://openalex.org/W4231414384","https://openalex.org/W3045468303","https://openalex.org/W4389495416","https://openalex.org/W2045579608","https://openalex.org/W1802697699","https://openalex.org/W253741222","https://openalex.org/W7216177764"],"abstract_inverted_index":{"An":[0],"organizations":[1],"well-developed":[2],"strategic":[3,38,61],"plan":[4],"and":[5,30,48,63],"reputation":[6],"can":[7],"crumble":[8],"in":[9],"minutes":[10],"if":[11],"it":[12,32],"mishandles":[13],"key":[14],"communications,":[15],"particularly":[16],"during":[17],"crises.":[18],"Todays":[19],"leaders":[20,80],"need":[21,58],"to":[22,59],"appreciate":[23],"the":[24,69,82],"value":[25],"of":[26,68,84],"professional":[27],"public":[28,64,85],"relations":[29,65,86],"how":[31],"helps":[33],"organizational":[34],"effectiveness":[35],"by":[36],"building":[37],"relationships,":[39],"maintaining":[40],"a":[41,75,88],"favorable":[42],"reputation,":[43],"minimizing":[44],"damage":[45],"from":[46],"crisis,":[47],"generating":[49],"revenue.":[50],"Graduate":[51],"business":[52,56,79],"schools,":[53],"educating":[54,78],"future":[55],"leaders,":[57],"include":[60],"communication":[62],"as":[66,87],"part":[67],"required":[70],"curriculum.":[71],"This":[72],"paper":[73],"makes":[74],"case":[76],"for":[77],"on":[81],"importance":[83],"critical":[89],"management":[90],"function.":[91]},"counts_by_year":[{"year":2025,"cited_by_count":1},{"year":2023,"cited_by_count":1},{"year":2022,"cited_by_count":1},{"year":2019,"cited_by_count":1},{"year":2018,"cited_by_count":1},{"year":2013,"cited_by_count":2},{"year":2012,"cited_by_count":1}],"updated_date":"2026-10-07T09:51:55.459714","created_date":"2016-06-24T00:00:00"}