{"id":"https://openalex.org/W2149081111","doi":"https://doi.org/10.1590/s1984-92302013000100004","title":"Lealdade em compras online versus offline: reflex\u00f5es sobre os fatores relevantes","display_name":"Lealdade em compras online versus offline: reflex\u00f5es sobre os fatores relevantes","publication_year":2013,"publication_date":"2013-03-01","ids":{"openalex":"https://openalex.org/W2149081111","doi":"https://doi.org/10.1590/s1984-92302013000100004","mag":"2149081111"},"language":"pt","primary_location":{"id":"doi:10.1590/s1984-92302013000100004","doi":"https://doi.org/10.1590/s1984-92302013000100004","is_oa":true,"landing_page_url":"https://doi.org/10.1590/s1984-92302013000100004","pdf_url":"https://www.scielo.br/j/osoc/a/Md3Wb3WKtBgfqLpdgVbKc5H/?lang=pt&format=pdf","source":{"id":"https://openalex.org/S4210177535","display_name":"Organiza\u00e7\u00f5es & Sociedade","issn_l":"1413-585X","issn":["1413-585X","1984-9230"],"is_oa":true,"is_in_doaj":true,"is_core":false,"listed_in":["doaj","scielo"],"host_organization":"https://openalex.org/P4310312477","host_organization_name":"Universidade Federal da Bahia","host_organization_lineage":["https://openalex.org/P4310312477"],"host_organization_lineage_names":["Universidade Federal da Bahia"],"type":"journal"},"license":"cc-by-nc","license_id":"https://openalex.org/licenses/cc-by-nc","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Organiza\u00e7\u00f5es &amp; Sociedade","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref","doaj"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://www.scielo.br/j/osoc/a/Md3Wb3WKtBgfqLpdgVbKc5H/?lang=pt&format=pdf","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5102981135","display_name":"Maria Aparecida Gouv\u00eaa","orcid":"https://orcid.org/0000-0003-4280-3357","observed_orcids":["https://orcid.org/0000-0003-4280-3357","https://orcid.org/0000-0002-5384-4616"]},"institutions":[{"id":"https://openalex.org/I17974374","display_name":"Universidade de S\u00e3o Paulo","ror":"https://ror.org/036rp1748","country_code":"BR","type":"education","lineage":["https://openalex.org/I17974374"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Maria Aparecida Gouv\u00eaa","raw_affiliation_strings":["USP, Brasil"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"USP, Brasil","institution_ids":["https://openalex.org/I17974374"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5111642017","display_name":"Br\u00e1ulio Oliveira","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I139221136","display_name":"Centro Universit\u00e1rio FEI","ror":"https://ror.org/007kf5222","country_code":"BR","type":"education","lineage":["https://openalex.org/I139221136"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Braulio Oliveira","raw_affiliation_strings":["FEI, Brasil"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"FEI, Brasil","institution_ids":["https://openalex.org/I139221136"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5110825466","display_name":"Sandra Sayuri Yamashita Nakagawa","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I1342477950","display_name":"Central Bank of Brazil","ror":"https://ror.org/01h7jse56","country_code":"BR","type":"other","lineage":["https://openalex.org/I1342477950"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Sandra Sayuri Yamashita Nakagawa","raw_affiliation_strings":["Banco Central do Brasil,  Brasil"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Banco Central do Brasil,  Brasil","institution_ids":["https://openalex.org/I1342477950"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":3,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":1.4633,"has_fulltext":true,"cited_by_count":5,"citation_normalized_percentile":{"value":0.87123669,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":87,"max":95},"biblio":{"volume":"20","issue":"64","first_page":"37","last_page":"53"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.9750999808311462,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.9750999808311462,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":0.010999999940395355,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.007199999876320362,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/customer-loyalty","display_name":"customer loyalty","score":0.9660000205039978},{"id":"https://openalex.org/keywords/online-shopping","display_name":"online shopping","score":0.8980000019073486},{"id":"https://openalex.org/keywords/offline-shopping","display_name":"offline shopping","score":0.8560000061988831},{"id":"https://openalex.org/keywords/e-commerce","display_name":"e-commerce","score":0.6589999794960022},{"id":"https://openalex.org/keywords/supplier-loyalty","display_name":"supplier loyalty","score":0.625},{"id":"https://openalex.org/keywords/consumer-purchase-experience","display_name":"consumer purchase experience","score":0.3840000033378601},{"id":"https://openalex.org/keywords/price-competitiveness","display_name":"price competitiveness","score":0.8040000200271606},{"id":"https://openalex.org/keywords/trust-in-online-retailers","display_name":"trust in online retailers","score":0.4429999887943268},{"id":"https://openalex.org/keywords/convenience","display_name":"convenience","score":0.30799999833106995}],"concepts":[{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.4847092628479004},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.40920490026474}],"mesh":[],"locations_count":5,"locations":[{"id":"doi:10.1590/s1984-92302013000100004","doi":"https://doi.org/10.1590/s1984-92302013000100004","is_oa":true,"landing_page_url":"https://doi.org/10.1590/s1984-92302013000100004","pdf_url":"https://www.scielo.br/j/osoc/a/Md3Wb3WKtBgfqLpdgVbKc5H/?lang=pt&format=pdf","source":{"id":"https://openalex.org/S4210177535","display_name":"Organiza\u00e7\u00f5es & Sociedade","issn_l":"1413-585X","issn":["1413-585X","1984-9230"],"is_oa":true,"is_in_doaj":true,"is_core":false,"listed_in":["doaj","scielo"],"host_organization":"https://openalex.org/P4310312477","host_organization_name":"Universidade Federal da Bahia","host_organization_lineage":["https://openalex.org/P4310312477"],"host_organization_lineage_names":["Universidade Federal da Bahia"],"type":"journal"},"license":"cc-by-nc","license_id":"https://openalex.org/licenses/cc-by-nc","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Organiza\u00e7\u00f5es &amp; Sociedade","raw_type":"journal-article"},{"id":"pmh:oai:ojs.periodicos.ufba.br:article/11226","doi":null,"is_oa":true,"landing_page_url":"https://periodicos.ufba.br/index.php/revistaoes/article/view/11226","pdf_url":null,"source":{"id":"https://openalex.org/S4306402641","display_name":"LA Referencia (Red Federada de Repositorios Institucionales de Publicaciones Cient\u00edficas)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4383465926","host_organization_name":"LA Referencia","host_organization_lineage":["https://openalex.org/I4383465926"],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"instacron:UFBA","raw_type":"info:eu-repo/semantics/article"},{"id":"pmh:oai:scielo:S1984-92302013000100004","doi":null,"is_oa":true,"landing_page_url":"http://old.scielo.br/scielo.php?script=sci_arttext&amp;pid=S1984-92302013000100004","pdf_url":null,"source":{"id":"https://openalex.org/S4306402641","display_name":"LA Referencia (Red Federada de Repositorios Institucionales de Publicaciones Cient\u00edficas)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4383465926","host_organization_name":"LA Referencia","host_organization_lineage":["https://openalex.org/I4383465926"],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Organiza\u00e7\u00f5es &amp;amp; Sociedade v.20 n.64 2013","raw_type":"info:eu-repo/semantics/article"},{"id":"pmh:oai:americanae.aecid.es:2444038","doi":null,"is_oa":true,"landing_page_url":"http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1984-92302013000100004","pdf_url":null,"source":{"id":"https://openalex.org/S4306400786","display_name":"Americanae (AECID Library)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-nc","license_id":"https://openalex.org/licenses/cc-by-nc","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Organiza\u00e7\u00f5es &amp;amp; Sociedade v.20 n.64 2013","raw_type":"info:eu-repo/semantics/article"},{"id":"pmh:oai:redalyc.org:400638358002","doi":null,"is_oa":false,"landing_page_url":"https://www.redalyc.org/articulo.oa?id=400638358002","pdf_url":null,"source":{"id":"https://openalex.org/S4377196100","display_name":"Redalyc (Universidad Aut\u00f3noma del Estado de M\u00e9xico)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I179647637","host_organization_name":"Universidad Aut\u00f3noma del Estado de M\u00e9xico","host_organization_lineage":["https://openalex.org/I179647637"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Organiza\u00e7\u00f5es &amp; Sociedade (Brasil) Num.64 Vol.20","raw_type":"art\u00edculo cient\u00edfico"}],"best_oa_location":{"id":"doi:10.1590/s1984-92302013000100004","doi":"https://doi.org/10.1590/s1984-92302013000100004","is_oa":true,"landing_page_url":"https://doi.org/10.1590/s1984-92302013000100004","pdf_url":"https://www.scielo.br/j/osoc/a/Md3Wb3WKtBgfqLpdgVbKc5H/?lang=pt&format=pdf","source":{"id":"https://openalex.org/S4210177535","display_name":"Organiza\u00e7\u00f5es & Sociedade","issn_l":"1413-585X","issn":["1413-585X","1984-9230"],"is_oa":true,"is_in_doaj":true,"is_core":false,"listed_in":["doaj","scielo"],"host_organization":"https://openalex.org/P4310312477","host_organization_name":"Universidade Federal da Bahia","host_organization_lineage":["https://openalex.org/P4310312477"],"host_organization_lineage_names":["Universidade Federal da Bahia"],"type":"journal"},"license":"cc-by-nc","license_id":"https://openalex.org/licenses/cc-by-nc","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Organiza\u00e7\u00f5es &amp; Sociedade","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W2149081111.pdf","grobid_xml":"https://content.openalex.org/works/W2149081111.grobid-xml"},"referenced_works_count":29,"referenced_works":["https://openalex.org/W94887815","https://openalex.org/W646747263","https://openalex.org/W1541578693","https://openalex.org/W1543209321","https://openalex.org/W1546702933","https://openalex.org/W1965574139","https://openalex.org/W1968171365","https://openalex.org/W2025835694","https://openalex.org/W2028211630","https://openalex.org/W2040560015","https://openalex.org/W2075007947","https://openalex.org/W2077221910","https://openalex.org/W2092641235","https://openalex.org/W2093203539","https://openalex.org/W2125178435","https://openalex.org/W2140992710","https://openalex.org/W2142822317","https://openalex.org/W2156213148","https://openalex.org/W2162410900","https://openalex.org/W2168569455","https://openalex.org/W2170440506","https://openalex.org/W2324561483","https://openalex.org/W2327865161","https://openalex.org/W2334846082","https://openalex.org/W2421917313","https://openalex.org/W2526993716","https://openalex.org/W2740389795","https://openalex.org/W2993201495","https://openalex.org/W4285719527"],"related_works":["https://openalex.org/W2089264480","https://openalex.org/W1558070563","https://openalex.org/W7120611640","https://openalex.org/W2560663912","https://openalex.org/W7033014127","https://openalex.org/W7029659665","https://openalex.org/W2081406285","https://openalex.org/W3157398285","https://openalex.org/W4389891387","https://openalex.org/W2064742183"],"abstract_inverted_index":{"O":[0],"objetivo":[1],"deste":[2],"estudo":[3],"foi":[4,45],"identificar":[5],"aspectos":[6,82,122],"relevantes":[7],"para":[8],"a":[9,69,72,78,100,106,114,126,129,134,141],"lealdade":[10,88],"dos":[11,98],"clientes":[12],"ao":[13,16,89],"fornecedor":[14],"e":[15,28,56,71,80,113,140],"canal":[17,66,92,119],"de":[18,53,104,111,116,132,143],"comercializa\u00e7\u00e3o,":[19],"especificamente":[20],"nas":[21],"poss\u00edveis":[22],"diferen\u00e7as":[23],"entre":[24],"os":[25,29,62,81,121],"que":[26,30,61],"compram":[27,32],"n\u00e3o":[31],"por":[33],"meio":[34],"da":[35,40,42,102],"Internet.":[36],"Para":[37],"tanto,":[38],"al\u00e9m":[39],"revis\u00e3o":[41],"literatura":[43],"pertinente,":[44],"realizada":[46],"uma":[47],"pesquisa":[48],"qualitativa":[49],"com":[50,108,128],"30":[51],"compradores":[52],"livros,":[54],"CDs":[55],"DVDs.":[57],"Os":[58],"resultados":[59],"indicam":[60],"maiores":[63],"atrativos":[64],"do":[65],"online":[67],"s\u00e3o":[68],"praticidade":[70],"comodidade":[73],"e,":[74],"como":[75],"fatores":[76],"desestimulantes,":[77],"confiabilidade":[79],"financeiros":[83],"relativos.":[84],"Em":[85],"rela\u00e7\u00e3o":[86],"\u00e0":[87],"fornecedor,":[90],"no":[91],"f\u00edsico,":[93],"foram":[94,125],"citados":[95],"o":[96],"atendimento":[97],"vendedores,":[99],"localiza\u00e7\u00e3o":[101],"loja/facilidade":[103],"acesso,":[105],"satisfa\u00e7\u00e3o":[107,127],"experi\u00eancia":[109,130],"anterior":[110,131],"compra":[112],"competitividade":[115,142],"pre\u00e7os.":[117,144],"No":[118],"online,":[120],"mais":[123],"importantes":[124],"compra,":[133],"disponibilidade":[135],"das":[136],"informa\u00e7\u00f5es":[137],"sobre":[138],"produtos":[139]},"counts_by_year":[{"year":2026,"cited_by_count":1},{"year":2021,"cited_by_count":1},{"year":2019,"cited_by_count":1},{"year":2016,"cited_by_count":1},{"year":2014,"cited_by_count":1}],"updated_date":"2026-11-07T11:25:07.637180","created_date":"2016-06-24T00:00:00"}
