{"id":"https://openalex.org/W2133561402","doi":null,"title":"Marketing et d\u00e9veloppement durable - analyse de l\u201aentreprise B...","display_name":"Marketing et d\u00e9veloppement durable - analyse de l\u201aentreprise B...","publication_year":2014,"publication_date":"2014-08-06","ids":{"openalex":"https://openalex.org/W2133561402","mag":"2133561402"},"language":"fr","primary_location":{"id":"mag:2133561402","doi":null,"is_oa":false,"landing_page_url":"https://docs.school/marketing/marketing-produit/etude-de-cas/marketing-developpement-durable-analyse-entreprise-ben-jerry-117445.html","pdf_url":null,"source":{"id":"https://openalex.org/S4306508229","display_name":"Docs.school Publications","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"Docs.school Publications","raw_type":null},"volume":null,"type":"article","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5111937661","display_name":"Ruel Julie","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":true,"raw_author_name":"Ruel Julie","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":["https://openalex.org/A5111937661"],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.3124384,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10880","display_name":"Environmental Sustainability in Business","score":0.8823000192642212,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10880","display_name":"Environmental Sustainability in Business","score":0.8823000192642212,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13603","display_name":"Corporate Social Responsibility and Sustainability","score":0.09529999643564224,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14453","display_name":"Sustainability and Innovation in Business","score":0.012400000356137753,"subfield":{"id":"https://openalex.org/subfields/1405","display_name":"Management of Technology and Innovation"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/marketing","display_name":"marketing","score":0.75},{"id":"https://openalex.org/keywords/sustainable-development","display_name":"sustainable development","score":0.9919999837875366},{"id":"https://openalex.org/keywords/corporate-sustainability","display_name":"corporate sustainability","score":0.7369999885559082},{"id":"https://openalex.org/keywords/business-analysis","display_name":"business analysis","score":0.47200000286102295}],"concepts":[{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.41945913434028625},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.3875884711742401}],"mesh":[],"locations_count":1,"locations":[{"id":"mag:2133561402","doi":null,"is_oa":false,"landing_page_url":"https://docs.school/marketing/marketing-produit/etude-de-cas/marketing-developpement-durable-analyse-entreprise-ben-jerry-117445.html","pdf_url":null,"source":{"id":"https://openalex.org/S4306508229","display_name":"Docs.school Publications","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"Docs.school Publications","raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W1019373228","https://openalex.org/W2152540999","https://openalex.org/W241275275","https://openalex.org/W2230551100","https://openalex.org/W7055245650","https://openalex.org/W3106438847","https://openalex.org/W2956663664","https://openalex.org/W1953276079","https://openalex.org/W1659751800","https://openalex.org/W2252380308"],"abstract_inverted_index":null,"counts_by_year":[],"updated_date":"2025-10-10T17:16:08.811792","created_date":"2016-06-24T00:00:00"}
