{"id":"https://openalex.org/W2105049644","doi":null,"title":"Positioning Functional Foods for Sports Performance - A Case Study: A food producer's communication with external stakeholder groups","display_name":"Positioning Functional Foods for Sports Performance - A Case Study: A food producer's communication with external stakeholder groups","publication_year":2011,"publication_date":"2011-01-01","ids":{"openalex":"https://openalex.org/W2105049644","mag":"2105049644"},"language":"en","primary_location":{"id":"pmh:oai:researchcommons.waikato.ac.nz:10289/5608","doi":null,"is_oa":true,"landing_page_url":"https://hdl.handle.net/10289/5608","pdf_url":"https://researchcommons.waikato.ac.nz/bitstreams/cca41ed7-8097-48ab-9e51-8645fb1fab62/download","source":{"id":"https://openalex.org/S4306400944","display_name":"Research Commons (University of Waikato)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I52179390","host_organization_name":"University of Waikato","host_organization_lineage":["https://openalex.org/I52179390"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"","raw_type":"Thesis"},"volume":null,"type":"dissertation","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"https://researchcommons.waikato.ac.nz/bitstreams/cca41ed7-8097-48ab-9e51-8645fb1fab62/download","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5063636779","display_name":"Vanessa Joy Johnson","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":true,"raw_author_name":"Vanessa Joy Johnson","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":["https://openalex.org/A5063636779"],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":true,"cited_by_count":0,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12057","display_name":"Consumer Attitudes and Food Labeling","score":0.9121000170707703,"subfield":{"id":"https://openalex.org/subfields/2739","display_name":"Public Health, Environmental and Occupational Health"},"field":{"id":"https://openalex.org/fields/27","display_name":"Medicine"},"domain":{"id":"https://openalex.org/domains/4","display_name":"Health Sciences"}},"topics":[{"id":"https://openalex.org/T12057","display_name":"Consumer Attitudes and Food Labeling","score":0.9121000170707703,"subfield":{"id":"https://openalex.org/subfields/2739","display_name":"Public Health, Environmental and Occupational Health"},"field":{"id":"https://openalex.org/fields/27","display_name":"Medicine"},"domain":{"id":"https://openalex.org/domains/4","display_name":"Health Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.06930000334978104,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10344","display_name":"Management and Organizational Studies","score":0.0031999999191612005,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/functional-foods","display_name":"functional foods","score":1.0},{"id":"https://openalex.org/keywords/athletic-performance","display_name":"athletic performance","score":0.8420000076293945},{"id":"https://openalex.org/keywords/stakeholder-communication","display_name":"stakeholder communication","score":0.9039999842643738},{"id":"https://openalex.org/keywords/nutrition-claims","display_name":"nutrition claims","score":0.7300000190734863},{"id":"https://openalex.org/keywords/branding","display_name":"branding","score":0.5789999961853027},{"id":"https://openalex.org/keywords/brand-credibility","display_name":"brand credibility","score":0.8109999895095825},{"id":"https://openalex.org/keywords/organizational-identity","display_name":"organizational identity","score":0.671999990940094},{"id":"https://openalex.org/keywords/elite-athletes","display_name":"elite athletes","score":0.625},{"id":"https://openalex.org/keywords/coaches","display_name":"coaches","score":0.5},{"id":"https://openalex.org/keywords/healthcare-workers","display_name":"healthcare workers","score":0.9570000171661377},{"id":"https://openalex.org/keywords/food-marketing","display_name":"food marketing","score":0.3709999918937683},{"id":"https://openalex.org/keywords/organizational-reputation","display_name":"organizational reputation","score":0.6190000176429749}],"concepts":[{"id":"https://openalex.org/C201305675","wikidata":"https://www.wikidata.org/wiki/Q852998","display_name":"Stakeholder","level":2,"score":0.6385595202445984},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5709037780761719},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.3818811774253845},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.3470120429992676},{"id":"https://openalex.org/C39549134","wikidata":"https://www.wikidata.org/wiki/Q133080","display_name":"Public relations","level":1,"score":0.16591516137123108},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.13164857029914856}],"mesh":[],"locations_count":2,"locations":[{"id":"pmh:oai:researchcommons.waikato.ac.nz:10289/5608","doi":null,"is_oa":true,"landing_page_url":"https://hdl.handle.net/10289/5608","pdf_url":"https://researchcommons.waikato.ac.nz/bitstreams/cca41ed7-8097-48ab-9e51-8645fb1fab62/download","source":{"id":"https://openalex.org/S4306400944","display_name":"Research Commons (University of Waikato)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I52179390","host_organization_name":"University of Waikato","host_organization_lineage":["https://openalex.org/I52179390"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"","raw_type":"Thesis"},{"id":"mag:2105049644","doi":null,"is_oa":false,"landing_page_url":"https://researchcommons.waikato.ac.nz/handle/10289/5608","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null}],"best_oa_location":{"id":"pmh:oai:researchcommons.waikato.ac.nz:10289/5608","doi":null,"is_oa":true,"landing_page_url":"https://hdl.handle.net/10289/5608","pdf_url":"https://researchcommons.waikato.ac.nz/bitstreams/cca41ed7-8097-48ab-9e51-8645fb1fab62/download","source":{"id":"https://openalex.org/S4306400944","display_name":"Research Commons (University of Waikato)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I52179390","host_organization_name":"University of Waikato","host_organization_lineage":["https://openalex.org/I52179390"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"","raw_type":"Thesis"},"sustainable_development_goals":[{"id":"https://metadata.un.org/sdg/2","display_name":"Zero hunger","score":0.40450000762939453}],"study_designs":[],"awards":[],"funders":[{"id":"https://openalex.org/F4320311746","display_name":"University of Waikato","ror":"https://ror.org/013fsnh78"},{"id":"https://openalex.org/F4320320774","display_name":"Royal Society Te Ap\u0101rangi","ror":"https://ror.org/04tajb587"},{"id":"https://openalex.org/F4320335369","display_name":"Marsden Fund","ror":null}],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W2105049644.pdf","grobid_xml":"https://content.openalex.org/works/W2105049644.grobid-xml"},"referenced_works_count":107,"referenced_works":["https://openalex.org/W71510346","https://openalex.org/W110406950","https://openalex.org/W135846779","https://openalex.org/W154111138","https://openalex.org/W302954572","https://openalex.org/W1490932809","https://openalex.org/W1563821127","https://openalex.org/W1798584350","https://openalex.org/W1964027480","https://openalex.org/W1964461241","https://openalex.org/W1966881400","https://openalex.org/W1970365581","https://openalex.org/W1972521488","https://openalex.org/W1975479831","https://openalex.org/W1977736180","https://openalex.org/W1978994480","https://openalex.org/W1979290264","https://openalex.org/W1981740247","https://openalex.org/W1983226563","https://openalex.org/W1985296864","https://openalex.org/W1993088040","https://openalex.org/W1995174476","https://openalex.org/W1995463737","https://openalex.org/W1997972124","https://openalex.org/W1999759032","https://openalex.org/W2001404204","https://openalex.org/W2003293158","https://openalex.org/W2005916118","https://openalex.org/W2009735257","https://openalex.org/W2013317392","https://openalex.org/W2015542341","https://openalex.org/W2015555677","https://openalex.org/W2016031000","https://openalex.org/W2017306972","https://openalex.org/W2020802507","https://openalex.org/W2021382135","https://openalex.org/W2021791848","https://openalex.org/W2026494487","https://openalex.org/W2026510103","https://openalex.org/W2027605048","https://openalex.org/W2028258663","https://openalex.org/W2029304960","https://openalex.org/W2030569622","https://openalex.org/W2031470537","https://openalex.org/W2031555996","https://openalex.org/W2034179936","https://openalex.org/W2039911602","https://openalex.org/W2046570116","https://openalex.org/W2046766205","https://openalex.org/W2048518175","https://openalex.org/W2048942026","https://openalex.org/W2050154620","https://openalex.org/W2050837137","https://openalex.org/W2051075634","https://openalex.org/W2052779143","https://openalex.org/W2057654774","https://openalex.org/W2059537442","https://openalex.org/W2059617689","https://openalex.org/W2062195061","https://openalex.org/W2062354850","https://openalex.org/W2063703960","https://openalex.org/W2075532060","https://openalex.org/W2077268752","https://openalex.org/W2078555816","https://openalex.org/W2081796160","https://openalex.org/W2082123186","https://openalex.org/W2082886232","https://openalex.org/W2084027534","https://openalex.org/W2084777226","https://openalex.org/W2086515010","https://openalex.org/W2088346053","https://openalex.org/W2090015068","https://openalex.org/W2090649853","https://openalex.org/W2093712868","https://openalex.org/W2094186656","https://openalex.org/W2094905257","https://openalex.org/W2096435648","https://openalex.org/W2108069438","https://openalex.org/W2112078351","https://openalex.org/W2112665591","https://openalex.org/W2115786497","https://openalex.org/W2118458863","https://openalex.org/W2118762697","https://openalex.org/W2120218236","https://openalex.org/W2125138732","https://openalex.org/W2129862215","https://openalex.org/W2135405257","https://openalex.org/W2135489644","https://openalex.org/W2138924031","https://openalex.org/W2140648785","https://openalex.org/W2142166221","https://openalex.org/W2149668696","https://openalex.org/W2151718388","https://openalex.org/W2161452304","https://openalex.org/W2165279056","https://openalex.org/W2166111042","https://openalex.org/W2167158498","https://openalex.org/W2168879347","https://openalex.org/W2170669335","https://openalex.org/W2174121794","https://openalex.org/W2244002972","https://openalex.org/W2496082619","https://openalex.org/W2498690182","https://openalex.org/W2891652484","https://openalex.org/W2900656925","https://openalex.org/W3121890576","https://openalex.org/W3124034326"],"related_works":["https://openalex.org/W2135013807","https://openalex.org/W3001844047","https://openalex.org/W2063703960","https://openalex.org/W7144265488","https://openalex.org/W2505615022","https://openalex.org/W2898405718","https://openalex.org/W3108965078","https://openalex.org/W2956161527","https://openalex.org/W6982638409","https://openalex.org/W7038084473"],"abstract_inverted_index":{"Increased":[0],"consumer":[1,62,213,304],"and":[2,8,23,49,63,98,111,114,142,157,173,178,191,211,228,253,261,309,317],"professional":[3,65,314],"interest":[4,103,315],"in":[5,14,47,96,105,171,231,264,277],"healthy":[6],"foods":[7,39,57,122],"beverages,":[9],"coupled":[10],"with":[11,117,167,181,235,281,302],"recent":[12],"advances":[13],"food":[15,25],"science":[16],"technology,":[17],"have":[18,40,259],"seen":[19],"food-producing":[20,77,87,200],"organisations":[21],"create":[22],"market":[24],"products":[26],"claiming":[27],"to":[28,90,134,233,279],"offer":[29],"physiological":[30],"benefits":[31],"beyond":[32],"their":[33],"basic":[34],"nutritional":[35],"value.":[36],"These":[37],"functional":[38,56,100,121,208],"sparked":[41],"considerable":[42],"public":[43],"debate":[44],"despite":[45],"growing":[46],"popularity":[48],"availability.":[50],"To":[51],"date,":[52],"empirical":[53],"research":[54,110,172,274],"on":[55,61,72],"has":[58,297],"focused":[59],"mostly":[60],"medical":[64],"perspectives.":[66],"However,":[67],"this":[68,80,199,273],"case":[69,81],"study":[70,82],"focuses":[71],"the":[73,76,92,219,236,247,288,293,311],"perspective":[74],"of":[75,184,239,272,286,313],"organisation.":[78],"In":[79],"I":[83,146],"examine":[84],"how":[85,106],"one":[86],"organisation":[88,201,220,289],"tries":[89],"balance":[91],"tensions":[93,244],"it":[94,296],"faces":[95],"developing":[97],"producing":[99],"foods.":[101],"My":[102],"is":[104,275],"organisational":[107,168,186,204,229,268],"assumptions":[108,205],"affect":[109],"development":[112],"decisions,":[113],"subsequent":[115],"communication":[116,255],"external":[118,131,151],"stakeholders.":[119,319],"The":[120,130,160,193,215],"are":[123,133],"beverages":[124],"which":[125,258],"can":[126],"aid":[127],"sports":[128],"performance.":[129],"stakeholders":[132,240,287],"primarily":[135],"be":[136],"sportspeople":[137,141],"(meaning":[138],"highly":[139],"competitive":[140],"elite":[143],"athletes),":[144],"but":[145],"also":[147],"include":[148],"other":[149,212,254],"relevant":[150],"stakeholder":[152],"groups":[153,316],"such":[154,306],"as":[155,307],"coaches,":[156],"health":[158],"professionals.":[159],"data":[161],"collection":[162],"comprises":[163],"semi-structured":[164],"one-on-one":[165],"interviews":[166],"members":[169],"involved":[170],"development,":[174,251],"nutrition":[175],"claims,":[176],"marketing,":[177],"branding;":[179],"together,":[180],"a":[182,225,284],"review":[183],"secondary":[185],"information":[187],"taken":[188],"from":[189],"websites":[190],"advertisements.":[192],"interpretive":[194],"thematic":[195],"analysis":[196],"shows":[197],"that":[198,218,276],"made":[202],"specific":[203,303],"about":[206],"health,":[207],"foods,":[209],"sportspeople,":[210,308],"groups.":[214],"findings":[216],"demonstrate":[217],"juggles":[221],"multiple":[222],"identities":[223],"at":[224],"product,":[226],"brand":[227,294],"level":[230],"order":[232],"connect":[234,280],"broadest":[237],"range":[238,285],"possible.":[241],"This":[242],"creates":[243],"concerning":[245],"where":[246],"focus":[248],"for":[249],"product":[250],"branding,":[252],"should":[256],"reside,":[257],"financial":[260],"legislative":[262],"consequences;":[263],"turn":[265],"potentially":[266],"affecting":[267],"reputation.":[269],"One":[270],"implication":[271],"trying":[278],"too":[282],"broad":[283],"may":[290],"start":[291],"losing":[292],"credibility":[295],"thus":[298],"far":[299],"built":[300],"up":[301],"groups,":[305],"compromise":[310],"respect":[312],"expert":[318]},"counts_by_year":[],"updated_date":"2026-10-12T09:40:04.860316","created_date":"2016-06-24T00:00:00"}