{"id":"https://openalex.org/W2105044856","doi":null,"title":"The Moderating Role of Mindfulness in New Product Evaluation","display_name":"The Moderating Role of Mindfulness in New Product Evaluation","publication_year":2014,"publication_date":"2014-09-24","ids":{"openalex":"https://openalex.org/W2105044856","mag":"2105044856"},"language":"en","primary_location":{"id":"pmh:oai:digitalcommons.kennesaw.edu:amj-1097","doi":null,"is_oa":true,"landing_page_url":"https://digitalcommons.kennesaw.edu/amj/vol3/iss3/1","pdf_url":"https://digitalcommons.kennesaw.edu/cgi/viewcontent.cgi?article=1097&context=amj","source":{"id":"https://openalex.org/S4377196456","display_name":"DigitalCommons - Kennesaw State University (Kennesaw State University)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I172980758","host_organization_name":"Kennesaw State University","host_organization_lineage":["https://openalex.org/I172980758"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Atlantic Marketing Journal","raw_type":"text"},"volume":null,"type":"article","indexed_in":[],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"https://digitalcommons.kennesaw.edu/cgi/viewcontent.cgi?article=1097&context=amj","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5014502316","display_name":"Mary E. Schramm","orcid":"https://orcid.org/0000-0002-6017-3937","observed_orcids":["https://orcid.org/0000-0002-6017-3937"]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Mary E. Schramm","raw_affiliation_strings":[],"raw_orcid":"https://orcid.org/0000-0002-6017-3937","affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5045250992","display_name":"Michael Y. Hu","orcid":"https://orcid.org/0000-0002-3718-7169","observed_orcids":["https://orcid.org/0000-0002-3718-7169"]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Michael Y. Hu","raw_affiliation_strings":[],"raw_orcid":"https://orcid.org/0000-0002-3718-7169","affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":2.1389,"has_fulltext":true,"cited_by_count":8,"citation_normalized_percentile":{"value":0.9163739,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":89,"max":97},"biblio":{"volume":"3","issue":"3","first_page":"1","last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.5976999998092651,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.5976999998092651,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.19030000269412994,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":0.05689999833703041,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/mindfulness","display_name":"mindfulness","score":0.9929999709129333},{"id":"https://openalex.org/keywords/new-product-evaluation","display_name":"new product evaluation","score":0.996999979019165},{"id":"https://openalex.org/keywords/processing-style","display_name":"processing style","score":0.753000020980835},{"id":"https://openalex.org/keywords/consumer-information-processing","display_name":"consumer information processing","score":0.8169999718666077},{"id":"https://openalex.org/keywords/moderating-effect","display_name":"moderating effect","score":0.8320000171661377}],"concepts":[{"id":"https://openalex.org/C2780444219","wikidata":"https://www.wikidata.org/wiki/Q341045","display_name":"Mindfulness","level":2,"score":0.9686880111694336},{"id":"https://openalex.org/C2779913896","wikidata":"https://www.wikidata.org/wiki/Q7063001","display_name":"Notice","level":2,"score":0.7665563821792603},{"id":"https://openalex.org/C90673727","wikidata":"https://www.wikidata.org/wiki/Q901718","display_name":"Product (mathematics)","level":2,"score":0.6845474243164062},{"id":"https://openalex.org/C2776035688","wikidata":"https://www.wikidata.org/wiki/Q1606558","display_name":"Affect (linguistics)","level":2,"score":0.6684352159500122},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.5420809984207153},{"id":"https://openalex.org/C87868495","wikidata":"https://www.wikidata.org/wiki/Q750843","display_name":"Information processing","level":2,"score":0.5287962555885315},{"id":"https://openalex.org/C2776445246","wikidata":"https://www.wikidata.org/wiki/Q1792644","display_name":"Style (visual arts)","level":2,"score":0.52768874168396},{"id":"https://openalex.org/C147101817","wikidata":"https://www.wikidata.org/wiki/Q13443840","display_name":"Product category","level":3,"score":0.44487258791923523},{"id":"https://openalex.org/C83056255","wikidata":"https://www.wikidata.org/wiki/Q2910843","display_name":"Information processing theory","level":3,"score":0.42273616790771484},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.37794575095176697},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3723168969154358},{"id":"https://openalex.org/C180747234","wikidata":"https://www.wikidata.org/wiki/Q23373","display_name":"Cognitive psychology","level":1,"score":0.2606698274612427},{"id":"https://openalex.org/C542102704","wikidata":"https://www.wikidata.org/wiki/Q183257","display_name":"Psychotherapist","level":1,"score":0.14915555715560913},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.09867388010025024},{"id":"https://openalex.org/C46312422","wikidata":"https://www.wikidata.org/wiki/Q11024","display_name":"Communication","level":1,"score":0.07697615027427673},{"id":"https://openalex.org/C166957645","wikidata":"https://www.wikidata.org/wiki/Q23498","display_name":"Archaeology","level":1,"score":0.0},{"id":"https://openalex.org/C95457728","wikidata":"https://www.wikidata.org/wiki/Q309","display_name":"History","level":0,"score":0.0},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.0},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.0},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0}],"mesh":[],"locations_count":3,"locations":[{"id":"pmh:oai:digitalcommons.kennesaw.edu:amj-1097","doi":null,"is_oa":true,"landing_page_url":"https://digitalcommons.kennesaw.edu/amj/vol3/iss3/1","pdf_url":"https://digitalcommons.kennesaw.edu/cgi/viewcontent.cgi?article=1097&context=amj","source":{"id":"https://openalex.org/S4377196456","display_name":"DigitalCommons - Kennesaw State University (Kennesaw State University)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I172980758","host_organization_name":"Kennesaw State University","host_organization_lineage":["https://openalex.org/I172980758"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Atlantic Marketing Journal","raw_type":"text"},{"id":"pmh:oai:CiteSeerX.psu:10.1.1.681.608","doi":null,"is_oa":false,"landing_page_url":"http://citeseerx.ist.psu.edu/viewdoc/summary?doi=10.1.1.681.608","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"http://digitalcommons.kennesaw.edu/cgi/viewcontent.cgi?article%3D1097%26context%3Damj","raw_type":"text"},{"id":"mag:2105044856","doi":null,"is_oa":false,"landing_page_url":"https://digitalcommons.kennesaw.edu/amj/vol3/iss3/1/","pdf_url":null,"source":{"id":"https://openalex.org/S2764506908","display_name":"Atlantic Marketing Journal","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["cwts-core"],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"Atlantic Marketing Journal","raw_type":null}],"best_oa_location":{"id":"pmh:oai:digitalcommons.kennesaw.edu:amj-1097","doi":null,"is_oa":true,"landing_page_url":"https://digitalcommons.kennesaw.edu/amj/vol3/iss3/1","pdf_url":"https://digitalcommons.kennesaw.edu/cgi/viewcontent.cgi?article=1097&context=amj","source":{"id":"https://openalex.org/S4377196456","display_name":"DigitalCommons - Kennesaw State University (Kennesaw State University)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I172980758","host_organization_name":"Kennesaw State University","host_organization_lineage":["https://openalex.org/I172980758"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Atlantic Marketing Journal","raw_type":"text"},"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W2105044856.pdf","grobid_xml":"https://content.openalex.org/works/W2105044856.grobid-xml"},"referenced_works_count":40,"referenced_works":["https://openalex.org/W119893790","https://openalex.org/W218224233","https://openalex.org/W622960790","https://openalex.org/W644937883","https://openalex.org/W1510394286","https://openalex.org/W1511844712","https://openalex.org/W1544127722","https://openalex.org/W1608259091","https://openalex.org/W1977880816","https://openalex.org/W1979884576","https://openalex.org/W1982343866","https://openalex.org/W1990513740","https://openalex.org/W1999878997","https://openalex.org/W2001208895","https://openalex.org/W2002722784","https://openalex.org/W2022164837","https://openalex.org/W2063246387","https://openalex.org/W2074661292","https://openalex.org/W2077597346","https://openalex.org/W2092628940","https://openalex.org/W2101043223","https://openalex.org/W2102441139","https://openalex.org/W2102598266","https://openalex.org/W2102988123","https://openalex.org/W2104626901","https://openalex.org/W2108822978","https://openalex.org/W2108880422","https://openalex.org/W2122450421","https://openalex.org/W2122534322","https://openalex.org/W2130995195","https://openalex.org/W2142167096","https://openalex.org/W2150605459","https://openalex.org/W2163883525","https://openalex.org/W2188434136","https://openalex.org/W2411215261","https://openalex.org/W2411319925","https://openalex.org/W2415559770","https://openalex.org/W2491839986","https://openalex.org/W3122736754","https://openalex.org/W3146425672"],"related_works":["https://openalex.org/W2289226973","https://openalex.org/W4323318862","https://openalex.org/W2118078061","https://openalex.org/W6996122904","https://openalex.org/W2058067150","https://openalex.org/W2991607450","https://openalex.org/W2071887571","https://openalex.org/W2053204041","https://openalex.org/W2990827372","https://openalex.org/W2077597346"],"abstract_inverted_index":{"Mindfulness":[0],"has":[1],"the":[2,38,48,71],"potential":[3],"to":[4,20,36],"affect":[5],"new":[6,28],"product":[7,51,74],"evaluation":[8],"since":[9],"consumers":[10],"with":[11],"a":[12,61],"higher":[13],"propensity":[14],"for":[15,89],"mindfulness":[16,43,57,68],"are":[17],"more":[18],"likely":[19],"notice":[21],"and":[22,27,77],"accept":[23],"differences":[24],"between":[25,73],"existing":[26],"products.":[29],"This":[30],"research":[31],"references":[32],"piecemeal/category-based":[33],"processing":[34,46,65,78,85],"theory":[35],"study":[37],"moderating":[39],"effect":[40,63],"of":[41,50],"individual":[42],"on":[44,64],"information":[45,84],"in":[47],"presence":[49],"category":[52,75],"knowledge.":[53],"We":[54],"find":[55],"that":[56],"does":[58,69],"not":[59],"have":[60],"direct":[62],"style.":[66,79],"However,":[67],"moderate":[70],"relationship":[72],"knowledge":[76],"Understanding":[80],"underlying":[81],"factors":[82],"during":[83],"provides":[86],"important":[87],"insights":[88],"marketers":[90],"as":[91],"they":[92],"implement":[93],"marketing":[94],"strategies.":[95]},"counts_by_year":[{"year":2022,"cited_by_count":1},{"year":2020,"cited_by_count":3},{"year":2019,"cited_by_count":1},{"year":2018,"cited_by_count":1},{"year":2016,"cited_by_count":1},{"year":2015,"cited_by_count":1}],"updated_date":"2026-10-27T15:51:10.671819","created_date":"2016-06-24T00:00:00"}