{"id":"https://openalex.org/W2092598074","doi":"https://doi.org/10.1108/07363769810226019","title":"Leaving home: brand purchase influences on young adults","display_name":"Leaving home: brand purchase influences on young adults","publication_year":1998,"publication_date":"1998-08-01","ids":{"openalex":"https://openalex.org/W2092598074","doi":"https://doi.org/10.1108/07363769810226019","mag":"2092598074"},"language":"en","primary_location":{"id":"doi:10.1108/07363769810226019","doi":"https://doi.org/10.1108/07363769810226019","is_oa":false,"landing_page_url":"https://doi.org/10.1108/07363769810226019","pdf_url":null,"source":{"id":"https://openalex.org/S165789823","display_name":"Journal of Consumer Marketing","issn_l":"0736-3761","issn":["0736-3761","2052-1200"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-a","anvur-class-a","anvur-scientific","cwts-core","fnege-4","jufo-1","norway-1","poland-70","russia-white-list-1"],"host_organization":"https://openalex.org/P4310319811","host_organization_name":"Emerald Publishing Limited","host_organization_lineage":["https://openalex.org/P4310319811"],"host_organization_lineage_names":["Emerald Publishing Limited"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Consumer Marketing","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5034930761","display_name":"Tammi S. Feltham","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I75381157","display_name":"Wilfrid Laurier University","ror":"https://ror.org/00fn7gb05","country_code":"CA","type":"education","lineage":["https://openalex.org/I75381157"]}],"countries":["CA"],"is_corresponding":true,"raw_author_name":"Tammi S. Feltham","raw_affiliation_strings":["Assistant Professor of Marketing, School of Business and Economics, Wilfrid Laurier University, Waterloo, Ontario, Canada"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Assistant Professor of Marketing, School of Business and Economics, Wilfrid Laurier University, Waterloo, Ontario, Canada","institution_ids":["https://openalex.org/I75381157"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5034930761"],"corresponding_institution_ids":["https://openalex.org/I75381157"],"apc_list":null,"apc_paid":null,"fwci":1.5941,"has_fulltext":false,"cited_by_count":62,"citation_normalized_percentile":{"value":0.89318885,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":88,"max":98},"biblio":{"volume":"15","issue":"4","first_page":"372","last_page":"385"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.9301999807357788,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.9301999807357788,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.04809999838471413,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.015799999237060547,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/parental-influence","display_name":"parental influence","score":0.7620000243186951},{"id":"https://openalex.org/keywords/brand-choice","display_name":"brand choice","score":0.6779999732971191},{"id":"https://openalex.org/keywords/young-adults","display_name":"young adults","score":0.878000020980835},{"id":"https://openalex.org/keywords/brand-loyalty","display_name":"brand loyalty","score":0.746999979019165},{"id":"https://openalex.org/keywords/leaving-home","display_name":"leaving home","score":0.6579999923706055},{"id":"https://openalex.org/keywords/price-perception","display_name":"price perception","score":0.6710000038146973},{"id":"https://openalex.org/keywords/brand-differences","display_name":"brand differences","score":0.6840000152587891},{"id":"https://openalex.org/keywords/brand-comparison","display_name":"brand comparison","score":0.847000002861023},{"id":"https://openalex.org/keywords/consumer-behavior","display_name":"consumer behavior","score":0.45100000500679016},{"id":"https://openalex.org/keywords/college-students","display_name":"university students","score":0.5709999799728394}],"concepts":[{"id":"https://openalex.org/C2778813691","wikidata":"https://www.wikidata.org/wiki/Q1369832","display_name":"Purchasing","level":2,"score":0.7983736395835876},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.5982837677001953},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.5963975191116333},{"id":"https://openalex.org/C70339092","wikidata":"https://www.wikidata.org/wiki/Q7100715","display_name":"Ordered probit","level":2,"score":0.5759884119033813},{"id":"https://openalex.org/C26760741","wikidata":"https://www.wikidata.org/wiki/Q160402","display_name":"Perception","level":2,"score":0.5352023243904114},{"id":"https://openalex.org/C67257552","wikidata":"https://www.wikidata.org/wiki/Q635217","display_name":"Probit model","level":2,"score":0.5120916366577148},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.473114937543869},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.45811811089515686},{"id":"https://openalex.org/C23213687","wikidata":"https://www.wikidata.org/wiki/Q301468","display_name":"Consumer behaviour","level":2,"score":0.4266502857208252},{"id":"https://openalex.org/C190669063","wikidata":"https://www.wikidata.org/wiki/Q5282043","display_name":"Discrete choice","level":2,"score":0.4238014817237854},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.17002886533737183},{"id":"https://openalex.org/C169760540","wikidata":"https://www.wikidata.org/wiki/Q207011","display_name":"Neuroscience","level":1,"score":0.0},{"id":"https://openalex.org/C149782125","wikidata":"https://www.wikidata.org/wiki/Q160039","display_name":"Econometrics","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1108/07363769810226019","doi":"https://doi.org/10.1108/07363769810226019","is_oa":false,"landing_page_url":"https://doi.org/10.1108/07363769810226019","pdf_url":null,"source":{"id":"https://openalex.org/S165789823","display_name":"Journal of Consumer Marketing","issn_l":"0736-3761","issn":["0736-3761","2052-1200"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-a","anvur-class-a","anvur-scientific","cwts-core","fnege-4","jufo-1","norway-1","poland-70","russia-white-list-1"],"host_organization":"https://openalex.org/P4310319811","host_organization_name":"Emerald Publishing Limited","host_organization_lineage":["https://openalex.org/P4310319811"],"host_organization_lineage_names":["Emerald Publishing Limited"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Consumer Marketing","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":11,"referenced_works":["https://openalex.org/W1972460270","https://openalex.org/W1983976677","https://openalex.org/W2055078707","https://openalex.org/W2064683297","https://openalex.org/W2066627267","https://openalex.org/W2123707095","https://openalex.org/W2136360414","https://openalex.org/W2164552585","https://openalex.org/W2347114416","https://openalex.org/W2413448473","https://openalex.org/W2415336774"],"related_works":["https://openalex.org/W2142762496","https://openalex.org/W1980458147","https://openalex.org/W2081250399","https://openalex.org/W107222312","https://openalex.org/W6943643593","https://openalex.org/W2555047905","https://openalex.org/W2123546710","https://openalex.org/W1892199843","https://openalex.org/W7208702092","https://openalex.org/W2186292051"],"abstract_inverted_index":{"A":[0],"widely":[1],"held":[2],"assumption":[3],"is":[4],"that":[5,96,140],"brands":[6,62,68],"purchased":[7,15,63,69],"by":[8,16,64,70],"the":[9,17,142],"family":[10,143],"will":[11],"continue":[12],"to":[13,60,67],"be":[14],"children":[18],"when":[19],"they":[20],"become":[21],"adults.":[22],"However,":[23],"little":[24],"consumer":[25],"research":[26],"actually":[27],"exists":[28],"on":[29,33],"continued":[30],"parental":[31,56,99,109,121],"influence":[32,57,110,122],"young":[34],"adults\u2019":[35],"purchasing":[36],"decisions.":[37],"Using":[38],"data":[39],"from":[40,139],"two":[41,53],"surveys":[42,94],"of":[43,141],"over":[44],"500":[45],"students":[46,65],"in":[47,92,106,120],"a":[48,130],"four\u2010year":[49],"undergraduate":[50],"business":[51],"program,":[52],"studies":[54],"examined":[55],"(the":[58],"degree":[59],"which":[61],"corresponded":[66],"parents),":[71],"roommate":[72],"influence,":[73],"and":[74,83],"additional":[75],"factors":[76],"such":[77],"as":[78],"price":[79],"perceptions,":[80],"brand":[81,84,100,112,135],"differences,":[82],"comparisons.":[85],"Discrete":[86],"choice":[87,101,113],"regression":[88],"analyses":[89],"(ordered":[90],"probit)":[91],"both":[93],"revealed":[95],"correspondence":[97,114],"with":[98,104,115],"decreased":[102],"significantly":[103,138],"year":[105],"university.":[107],"As":[108],"lessened,":[111],"roommates":[116],"increased.":[117],"The":[118],"reduction":[119],"may":[123],"indicate":[124],"an":[125],"important":[126],"marketing":[127],"opportunity.":[128],"When":[129],"student":[131],"leaves":[132],"home,":[133],"their":[134],"loyalties":[136],"shift":[137],"unit.":[144]},"counts_by_year":[{"year":2024,"cited_by_count":1},{"year":2021,"cited_by_count":1},{"year":2020,"cited_by_count":1},{"year":2019,"cited_by_count":1},{"year":2018,"cited_by_count":3},{"year":2017,"cited_by_count":5},{"year":2016,"cited_by_count":3},{"year":2015,"cited_by_count":3},{"year":2014,"cited_by_count":5},{"year":2013,"cited_by_count":6},{"year":2012,"cited_by_count":5}],"updated_date":"2026-10-30T12:39:25.321706","created_date":"2016-06-24T00:00:00"}
