{"id":"https://openalex.org/W2081410106","doi":"https://doi.org/10.1080/13527260701869148","title":"Marketing sustainability: Use of information sources and degrees of voluntary simplicity","display_name":"Marketing sustainability: Use of information sources and degrees of voluntary simplicity","publication_year":2008,"publication_date":"2008-11-02","ids":{"openalex":"https://openalex.org/W2081410106","doi":"https://doi.org/10.1080/13527260701869148","mag":"2081410106"},"language":"en","primary_location":{"id":"doi:10.1080/13527260701869148","doi":"https://doi.org/10.1080/13527260701869148","is_oa":false,"landing_page_url":"https://doi.org/10.1080/13527260701869148","pdf_url":null,"source":{"id":"https://openalex.org/S158451771","display_name":"Journal of Marketing Communications","issn_l":"1352-7266","issn":["1352-7266","1466-4445"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","anvur-scientific","cwts-core","erih-plus","jufo-1","norway-1","poland-70","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320547","host_organization_name":"Taylor & Francis","host_organization_lineage":["https://openalex.org/P4310320547","https://openalex.org/P4310320449"],"host_organization_lineage_names":["Taylor & Francis","Informa"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Marketing Communications","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"https://rgu-repository.worktribe.com/file/248522/1/OATES%202008%20Marketing%20sustainability","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5056443106","display_name":"Caroline J. Oates","orcid":"https://orcid.org/0000-0001-8848-9178","observed_orcids":["https://orcid.org/0000-0001-8848-9178"]},"institutions":[{"id":"https://openalex.org/I91136226","display_name":"University of Sheffield","ror":"https://ror.org/05krs5044","country_code":"GB","type":"education","lineage":["https://openalex.org/I91136226"]}],"countries":["GB"],"is_corresponding":true,"raw_author_name":"Caroline Oates","raw_affiliation_strings":["University of Sheffield Management School, Sheffield, UK"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of Sheffield Management School, Sheffield, UK","institution_ids":["https://openalex.org/I91136226"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5071996022","display_name":"Seonaidh McDonald","orcid":"https://orcid.org/0000-0002-9929-5771","observed_orcids":["https://orcid.org/0000-0002-9929-5771"]},"institutions":[{"id":"https://openalex.org/I522815984","display_name":"Robert Gordon University","ror":"https://ror.org/04f0qj703","country_code":"GB","type":"education","lineage":["https://openalex.org/I522815984"]}],"countries":["GB"],"is_corresponding":false,"raw_author_name":"Seonaidh McDonald","raw_affiliation_strings":["Aberdeen Business School, The Robert Gordon University, Aberdeen, UK"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Aberdeen Business School, The Robert Gordon University, Aberdeen, UK","institution_ids":["https://openalex.org/I522815984"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5010811308","display_name":"Panayiota Alevizou","orcid":"https://orcid.org/0000-0003-2340-6444","observed_orcids":["https://orcid.org/0000-0003-2340-6444"]},"institutions":[{"id":"https://openalex.org/I91136226","display_name":"University of Sheffield","ror":"https://ror.org/05krs5044","country_code":"GB","type":"education","lineage":["https://openalex.org/I91136226"]}],"countries":["GB"],"is_corresponding":false,"raw_author_name":"Panayiota Alevizou","raw_affiliation_strings":["University of Sheffield Management School, Sheffield, UK"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of Sheffield Management School, Sheffield, UK","institution_ids":["https://openalex.org/I91136226"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5110048215","display_name":"Kumju Hwang","orcid":"https://orcid.org/0000-0002-9754-5749","observed_orcids":["https://orcid.org/0000-0002-9754-5749"]},"institutions":[{"id":"https://openalex.org/I111277659","display_name":"Chonnam National University","ror":"https://ror.org/05kzjxq56","country_code":"KR","type":"education","lineage":["https://openalex.org/I111277659"]}],"countries":["KR"],"is_corresponding":false,"raw_author_name":"Kumju Hwang","raw_affiliation_strings":["Chonnam National University, Gwangju, Korea"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Chonnam National University, Gwangju, Korea","institution_ids":["https://openalex.org/I111277659"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5102971072","display_name":"William Young","orcid":"https://orcid.org/0000-0003-2586-9450","observed_orcids":["https://orcid.org/0000-0003-2586-9450"]},"institutions":[{"id":"https://openalex.org/I130828816","display_name":"University of Leeds","ror":"https://ror.org/024mrxd33","country_code":"GB","type":"education","lineage":["https://openalex.org/I130828816"]}],"countries":["GB"],"is_corresponding":false,"raw_author_name":"William Young","raw_affiliation_strings":["Sustainability Research Institute, University of Leeds, UK"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Sustainability Research Institute, University of Leeds, UK","institution_ids":["https://openalex.org/I130828816"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5072163233","display_name":"Leigh\u2010Ann McMorland","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I522815984","display_name":"Robert Gordon University","ror":"https://ror.org/04f0qj703","country_code":"GB","type":"education","lineage":["https://openalex.org/I522815984"]}],"countries":["GB"],"is_corresponding":false,"raw_author_name":"Leigh\u2010Ann McMorland","raw_affiliation_strings":["Aberdeen Business School, The Robert Gordon University, Aberdeen, UK"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Aberdeen Business School, The Robert Gordon University, Aberdeen, UK","institution_ids":["https://openalex.org/I522815984"]}]}],"institutions":[],"countries_distinct_count":2,"institutions_distinct_count":4,"corresponding_author_ids":["https://openalex.org/A5056443106"],"corresponding_institution_ids":["https://openalex.org/I91136226"],"apc_list":null,"apc_paid":null,"fwci":4.2331,"has_fulltext":true,"cited_by_count":109,"citation_normalized_percentile":{"value":0.94251694,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":88,"max":99},"biblio":{"volume":"14","issue":"5","first_page":"351","last_page":"365"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10880","display_name":"Environmental Sustainability in Business","score":0.9990000128746033,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10880","display_name":"Environmental Sustainability in Business","score":0.9990000128746033,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14167","display_name":"Consumer behavior in food and health","score":0.00019999999494757503,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10539","display_name":"Sustainable Supply Chain Management","score":9.999999747378752e-05,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/simple-living","display_name":"simple living","score":0.9829999804496765},{"id":"https://openalex.org/keywords/sustainable-consumption","display_name":"sustainable consumption","score":0.7080000042915344},{"id":"https://openalex.org/keywords/information-seeking","display_name":"information seeking","score":0.6620000004768372},{"id":"https://openalex.org/keywords/information-sources","display_name":"information sources","score":0.8899999856948853},{"id":"https://openalex.org/keywords/consumer-trust","display_name":"consumer trust","score":0.8019999861717224},{"id":"https://openalex.org/keywords/green-technology","display_name":"environmental technology","score":0.5569999814033508},{"id":"https://openalex.org/keywords/energy-efficient-appliances","display_name":"energy-efficient appliances","score":0.8379999995231628},{"id":"https://openalex.org/keywords/purchase-decision","display_name":"purchase decision","score":0.5090000033378601},{"id":"https://openalex.org/keywords/customer-segmentation","display_name":"customer segmentation","score":0.7960000038146973},{"id":"https://openalex.org/keywords/sustainability-marketing","display_name":"sustainable marketing","score":0.4790000021457672}],"concepts":[{"id":"https://openalex.org/C2776372474","wikidata":"https://www.wikidata.org/wiki/Q508291","display_name":"Simplicity","level":2,"score":0.8421778678894043},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.7674504518508911},{"id":"https://openalex.org/C66204764","wikidata":"https://www.wikidata.org/wiki/Q219416","display_name":"Sustainability","level":2,"score":0.6872754693031311},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.6570512056350708},{"id":"https://openalex.org/C98045186","wikidata":"https://www.wikidata.org/wiki/Q205663","display_name":"Process (computing)","level":2,"score":0.4744488000869751},{"id":"https://openalex.org/C58033187","wikidata":"https://www.wikidata.org/wiki/Q386147","display_name":"Point of sale","level":2,"score":0.4207093119621277},{"id":"https://openalex.org/C3019394506","wikidata":"https://www.wikidata.org/wiki/Q92783015","display_name":"Consumer information","level":2,"score":0.4128875136375427},{"id":"https://openalex.org/C28719098","wikidata":"https://www.wikidata.org/wiki/Q44946","display_name":"Point (geometry)","level":2,"score":0.4121142029762268},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.3288722336292267},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.11399570107460022},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.0},{"id":"https://openalex.org/C111919701","wikidata":"https://www.wikidata.org/wiki/Q9135","display_name":"Operating system","level":1,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.0},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.0},{"id":"https://openalex.org/C111472728","wikidata":"https://www.wikidata.org/wiki/Q9471","display_name":"Epistemology","level":1,"score":0.0},{"id":"https://openalex.org/C18903297","wikidata":"https://www.wikidata.org/wiki/Q7150","display_name":"Ecology","level":1,"score":0.0},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.0}],"mesh":[],"locations_count":4,"locations":[{"id":"doi:10.1080/13527260701869148","doi":"https://doi.org/10.1080/13527260701869148","is_oa":false,"landing_page_url":"https://doi.org/10.1080/13527260701869148","pdf_url":null,"source":{"id":"https://openalex.org/S158451771","display_name":"Journal of Marketing Communications","issn_l":"1352-7266","issn":["1352-7266","1466-4445"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","anvur-scientific","cwts-core","erih-plus","jufo-1","norway-1","poland-70","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320547","host_organization_name":"Taylor & Francis","host_organization_lineage":["https://openalex.org/P4310320547","https://openalex.org/P4310320449"],"host_organization_lineage_names":["Taylor & Francis","Informa"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Marketing Communications","raw_type":"journal-article"},{"id":"pmh:oai:https://rgu-repository.worktribe.com/:248522","doi":null,"is_oa":true,"landing_page_url":"https://doi.org/10.1080/13527260701869148","pdf_url":"https://rgu-repository.worktribe.com/file/248522/1/OATES%202008%20Marketing%20sustainability","source":{"id":"https://openalex.org/S4306400814","display_name":"Open Access Institutional Repository at Robert Gordon University (Robert Gordon University)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I522815984","host_organization_name":"Robert Gordon University","host_organization_lineage":["https://openalex.org/I522815984"],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"Journal Article"},{"id":"pmh:oai:openair.rgu.ac.uk:10059/1046","doi":null,"is_oa":false,"landing_page_url":"http://hdl.handle.net/10059/1046","pdf_url":null,"source":{"id":"https://openalex.org/S4306400814","display_name":"Open Access Institutional Repository at Robert Gordon University (Robert Gordon University)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I522815984","host_organization_name":"Robert Gordon University","host_organization_lineage":["https://openalex.org/I522815984"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"","raw_type":"Journal articles"},{"id":"pmh:oai:rgu-repository.worktribe.com:248522","doi":null,"is_oa":true,"landing_page_url":"http://hdl.handle.net/10059/1046","pdf_url":null,"source":{"id":"https://openalex.org/S4306400814","display_name":"Open Access Institutional Repository at Robert Gordon University (Robert Gordon University)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I522815984","host_organization_name":"Robert Gordon University","host_organization_lineage":["https://openalex.org/I522815984"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"","raw_type":"Journal Article"}],"best_oa_location":{"id":"pmh:oai:https://rgu-repository.worktribe.com/:248522","doi":null,"is_oa":true,"landing_page_url":"https://doi.org/10.1080/13527260701869148","pdf_url":"https://rgu-repository.worktribe.com/file/248522/1/OATES%202008%20Marketing%20sustainability","source":{"id":"https://openalex.org/S4306400814","display_name":"Open Access Institutional Repository at Robert Gordon University (Robert Gordon University)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I522815984","host_organization_name":"Robert Gordon University","host_organization_lineage":["https://openalex.org/I522815984"],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"Journal Article"},"sustainable_development_goals":[{"id":"https://metadata.un.org/sdg/12","display_name":"Responsible consumption and production","score":0.8799999952316284}],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W2081410106.pdf","grobid_xml":"https://content.openalex.org/works/W2081410106.grobid-xml"},"referenced_works_count":20,"referenced_works":["https://openalex.org/W595037436","https://openalex.org/W598576305","https://openalex.org/W1498750023","https://openalex.org/W1508129361","https://openalex.org/W1558373857","https://openalex.org/W1964476087","https://openalex.org/W1965328107","https://openalex.org/W1977746206","https://openalex.org/W1988147224","https://openalex.org/W1997231614","https://openalex.org/W2025009014","https://openalex.org/W2025051424","https://openalex.org/W2043719364","https://openalex.org/W2063012561","https://openalex.org/W2088884713","https://openalex.org/W2107839453","https://openalex.org/W2159192216","https://openalex.org/W4233319372","https://openalex.org/W4241062806","https://openalex.org/W4241236866"],"related_works":["https://openalex.org/W3042245168","https://openalex.org/W2025009014","https://openalex.org/W7071857185","https://openalex.org/W2084978118","https://openalex.org/W2161591436","https://openalex.org/W4206364910","https://openalex.org/W2538468083","https://openalex.org/W2804268931","https://openalex.org/W3026226060","https://openalex.org/W3212732256"],"abstract_inverted_index":{"The":[0,87],"concept":[1],"of":[2,16,22,46,78],"voluntary":[3],"simplicity":[4],"(VS)":[5],"is":[6],"taken":[7],"as":[8,51],"a":[9,40],"starting":[10],"point":[11],"to":[12,42,96],"investigate":[13],"consumers'":[14],"use":[15],"information":[17,30,70],"sources":[18,33,66],"when":[19],"making":[20],"purchases":[21],"sustainable":[23,47,94],"technological":[24],"products":[25],"and":[26,32,35,55,68,80],"services.":[27],"Differences":[28],"in":[29,65],"seeking":[31,71],"consulted":[34],"trusted":[36],"are":[37],"investigated":[38],"with":[39],"view":[41],"increasing":[43],"the":[44,69],"uptake":[45],"domestic":[48],"technologies":[49,95],"such":[50],"energy":[52],"efficient":[53],"fridges":[54],"washing":[56],"machines":[57],"over":[58],"more":[59],"grey":[60],"alternatives.":[61],"Clear":[62],"patterns":[63],"both":[64],"used":[67],"process":[72],"were":[73,84],"found":[74],"between":[75],"different":[76,90,98],"groups":[77],"consumers":[79],"priorities":[81],"for":[82,92],"purchase":[83],"also":[85],"identified.":[86],"results":[88],"suggest":[89],"strategies":[91],"marketing":[93],"these":[97],"consumer":[99],"groups.":[100]},"counts_by_year":[{"year":2026,"cited_by_count":3},{"year":2025,"cited_by_count":6},{"year":2024,"cited_by_count":8},{"year":2023,"cited_by_count":1},{"year":2022,"cited_by_count":15},{"year":2021,"cited_by_count":11},{"year":2020,"cited_by_count":9},{"year":2019,"cited_by_count":2},{"year":2018,"cited_by_count":10},{"year":2017,"cited_by_count":6},{"year":2016,"cited_by_count":9},{"year":2015,"cited_by_count":7},{"year":2014,"cited_by_count":4},{"year":2013,"cited_by_count":7},{"year":2012,"cited_by_count":6}],"updated_date":"2026-11-07T11:25:07.637180","created_date":"2016-06-24T00:00:00"}
