{"id":"https://openalex.org/W2033136756","doi":"https://doi.org/10.1016/j.sbspro.2012.01.267","title":"What the Easter bunny will bring? Parents preferences when offering Easter presents","display_name":"What the Easter bunny will bring? Parents preferences when offering Easter presents","publication_year":2012,"publication_date":"2012-01-01","ids":{"openalex":"https://openalex.org/W2033136756","doi":"https://doi.org/10.1016/j.sbspro.2012.01.267","mag":"2033136756"},"language":"en","primary_location":{"id":"doi:10.1016/j.sbspro.2012.01.267","doi":"https://doi.org/10.1016/j.sbspro.2012.01.267","is_oa":true,"landing_page_url":"https://doi.org/10.1016/j.sbspro.2012.01.267","pdf_url":"https://www.sciencedirect.com/science/article/pii/S1877042812002753/pdf","source":{"id":"https://openalex.org/S104917558","display_name":"Procedia - Social and Behavioral Sciences","issn_l":"1877-0428","issn":["1877-0428"],"is_oa":true,"is_in_doaj":false,"is_core":true,"listed_in":["anvur-scientific","cwts-core","jufo-1"],"host_organization":"https://openalex.org/P4310320990","host_organization_name":"Elsevier BV","host_organization_lineage":["https://openalex.org/P4310320990"],"host_organization_lineage_names":["Elsevier BV"],"type":"journal"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Procedia - Social and Behavioral Sciences","raw_type":"journal-article"},"volume":null,"type":"conference-paper","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://www.sciencedirect.com/science/article/pii/S1877042812002753/pdf","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5030457318","display_name":"Daciana Lupu","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I3123573182","display_name":"Transilvania University of Bra\u0219ov","ror":"https://ror.org/01cg9ws23","country_code":"RO","type":"education","lineage":["https://openalex.org/I3123573182"]}],"countries":["RO"],"is_corresponding":true,"raw_author_name":"Daciana Lupu","raw_affiliation_strings":["Transilvania University of Brasov,B-dul Eroilor, nr. 29, Brasov, Romania"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Transilvania University of Brasov,B-dul Eroilor, nr. 29, Brasov, Romania","institution_ids":["https://openalex.org/I3123573182"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5022035468","display_name":"Andreea Ramona Lauren\u0163iu","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I3123573182","display_name":"Transilvania University of Bra\u0219ov","ror":"https://ror.org/01cg9ws23","country_code":"RO","type":"education","lineage":["https://openalex.org/I3123573182"]}],"countries":["RO"],"is_corresponding":false,"raw_author_name":"Andreea Ramona Lauren\u0163iu","raw_affiliation_strings":["Transilvania University of Brasov,B-dul Eroilor, nr. 29, Brasov, Romania"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Transilvania University of Brasov,B-dul Eroilor, nr. 29, Brasov, Romania","institution_ids":["https://openalex.org/I3123573182"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5077457331","display_name":"Mariana Norel","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I3123573182","display_name":"Transilvania University of Bra\u0219ov","ror":"https://ror.org/01cg9ws23","country_code":"RO","type":"education","lineage":["https://openalex.org/I3123573182"]}],"countries":["RO"],"is_corresponding":false,"raw_author_name":"Mariana Norel","raw_affiliation_strings":["Transilvania University of Brasov,B-dul Eroilor, nr. 29, Brasov, Romania"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Transilvania University of Brasov,B-dul Eroilor, nr. 29, Brasov, Romania","institution_ids":["https://openalex.org/I3123573182"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5030457318"],"corresponding_institution_ids":["https://openalex.org/I3123573182"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":true,"cited_by_count":1,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":94},"biblio":{"volume":"33","issue":null,"first_page":"974","last_page":"978"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.4000999927520752,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.4000999927520752,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12807","display_name":"Consumer Behavior and Market Dynamics","score":0.2371000051498413,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.04340000078082085,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/easter-gifts","display_name":"Easter gifts","score":0.9470000267028809},{"id":"https://openalex.org/keywords/easter-bunny","display_name":"Easter Bunny","score":0.7239999771118164},{"id":"https://openalex.org/keywords/preschool-children","display_name":"preschool children","score":0.7689999938011169},{"id":"https://openalex.org/keywords/parents","display_name":"parents","score":0.43299999833106995}],"concepts":[{"id":"https://openalex.org/C2779930795","wikidata":"https://www.wikidata.org/wiki/Q2728730","display_name":"Gratitude","level":2,"score":0.9210934638977051},{"id":"https://openalex.org/C519517224","wikidata":"https://www.wikidata.org/wiki/Q12827256","display_name":"Mythology","level":2,"score":0.6659059524536133},{"id":"https://openalex.org/C3017561558","wikidata":"https://www.wikidata.org/wiki/Q184303","display_name":"Gift giving","level":3,"score":0.6519107818603516},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.5201244950294495},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.44901037216186523},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.331240177154541},{"id":"https://openalex.org/C95457728","wikidata":"https://www.wikidata.org/wiki/Q309","display_name":"History","level":0,"score":0.15696614980697632},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.14913281798362732},{"id":"https://openalex.org/C74916050","wikidata":"https://www.wikidata.org/wiki/Q841090","display_name":"Classics","level":1,"score":0.12426984310150146},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.07382813096046448},{"id":"https://openalex.org/C2777276634","wikidata":"https://www.wikidata.org/wiki/Q211067","display_name":"Conflict of interest","level":2,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1016/j.sbspro.2012.01.267","doi":"https://doi.org/10.1016/j.sbspro.2012.01.267","is_oa":true,"landing_page_url":"https://doi.org/10.1016/j.sbspro.2012.01.267","pdf_url":"https://www.sciencedirect.com/science/article/pii/S1877042812002753/pdf","source":{"id":"https://openalex.org/S104917558","display_name":"Procedia - Social and Behavioral Sciences","issn_l":"1877-0428","issn":["1877-0428"],"is_oa":true,"is_in_doaj":false,"is_core":true,"listed_in":["anvur-scientific","cwts-core","jufo-1"],"host_organization":"https://openalex.org/P4310320990","host_organization_name":"Elsevier BV","host_organization_lineage":["https://openalex.org/P4310320990"],"host_organization_lineage_names":["Elsevier BV"],"type":"journal"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Procedia - Social and Behavioral Sciences","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.1016/j.sbspro.2012.01.267","doi":"https://doi.org/10.1016/j.sbspro.2012.01.267","is_oa":true,"landing_page_url":"https://doi.org/10.1016/j.sbspro.2012.01.267","pdf_url":"https://www.sciencedirect.com/science/article/pii/S1877042812002753/pdf","source":{"id":"https://openalex.org/S104917558","display_name":"Procedia - Social and Behavioral Sciences","issn_l":"1877-0428","issn":["1877-0428"],"is_oa":true,"is_in_doaj":false,"is_core":true,"listed_in":["anvur-scientific","cwts-core","jufo-1"],"host_organization":"https://openalex.org/P4310320990","host_organization_name":"Elsevier BV","host_organization_lineage":["https://openalex.org/P4310320990"],"host_organization_lineage_names":["Elsevier BV"],"type":"journal"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Procedia - Social and Behavioral Sciences","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W2033136756.pdf","grobid_xml":"https://content.openalex.org/works/W2033136756.grobid-xml"},"referenced_works_count":9,"referenced_works":["https://openalex.org/W118812042","https://openalex.org/W1995713105","https://openalex.org/W2004208430","https://openalex.org/W2021138885","https://openalex.org/W2051794346","https://openalex.org/W2053838231","https://openalex.org/W2096938818","https://openalex.org/W2147207772","https://openalex.org/W7015690414"],"related_works":["https://openalex.org/W1971237917","https://openalex.org/W7161459741","https://openalex.org/W6964917801","https://openalex.org/W2282544940","https://openalex.org/W2286869529","https://openalex.org/W2011232992","https://openalex.org/W1883907426","https://openalex.org/W3204170427","https://openalex.org/W4403969750","https://openalex.org/W7047126554"],"abstract_inverted_index":{"The":[0,14],"gift":[1,89],"is":[2],"one":[3],"of":[4,46,79,87],"the":[5,53,88,95],"ways":[6],"we":[7],"express":[8],"love,":[9],"gratitude,":[10],"appreciation":[11],"for":[12,34,71,93],"others.":[13],"article":[15],"presents":[16],"some":[17],"perspectives":[18],"on":[19,84],"gifts":[20,83],"(etymological,":[21],"mythological,":[22],"psychological,":[23],"psychotherapeutically,":[24],"sociological)":[25],"and":[26,32,90],"a":[27,63,67],"research":[28,61],"upon":[29],"parents":[30,42,80],"preferences":[31],"criteria":[33,92],"choosing":[35],"Easter":[36],"gifts.":[37],"Lot":[38],"survey":[39,65],"included":[40],"85":[41],"with":[43,66],"preschool":[44],"children":[45],"whom":[47],"62":[48],"subjects":[49,56],"(72.9%)":[50],"were":[51,58],"female;":[52],"remaining":[54],"23":[55],"(27.1%)":[57],"male.":[59],"This":[60],"was":[62],"questionnaire-based":[64],"questionnaire":[68],"(realised":[69],"especially":[70],"this":[72],"occasion)":[73],"that":[74],"includes":[75],"three":[76],"dimensions:":[77],"availability":[78],"to":[81],"give":[82],"Easter,":[85],"components":[86],"indicative":[91],"purchase":[94],"gift.":[96]},"counts_by_year":[{"year":2017,"cited_by_count":1}],"updated_date":"2026-10-22T18:32:59.640997","created_date":"2016-06-24T00:00:00"}
