{"id":"https://openalex.org/W2019916609","doi":"https://doi.org/10.1057/palgrave.jt.5740007","title":"Market Segmentation: Conceptual and Methodological Foundations (2nd edition)","display_name":"Market Segmentation: Conceptual and Methodological Foundations (2nd edition)","publication_year":2000,"publication_date":"2000-08-01","ids":{"openalex":"https://openalex.org/W2019916609","doi":"https://doi.org/10.1057/palgrave.jt.5740007","mag":"2019916609"},"language":"en","primary_location":{"id":"doi:10.1057/palgrave.jt.5740007","doi":"https://doi.org/10.1057/palgrave.jt.5740007","is_oa":true,"landing_page_url":"https://doi.org/10.1057/palgrave.jt.5740007","pdf_url":"https://link.springer.com/content/pdf/10.1057/palgrave.jt.5740007.pdf","source":{"id":"https://openalex.org/S97595773","display_name":"Journal of Targeting Measurement and Analysis for Marketing","issn_l":"0967-3237","issn":["0967-3237","1479-1862"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["anvur-scientific","cwts-core","jufo-1"],"host_organization":"https://openalex.org/P4310319703","host_organization_name":"Palgrave Macmillan","host_organization_lineage":["https://openalex.org/P4310319703","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Palgrave Macmillan","Springer Nature"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Targeting, Measurement and Analysis for Marketing","raw_type":"journal-article"},"volume":null,"type":"book-review","indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"bronze","oa_url":"https://link.springer.com/content/pdf/10.1057/palgrave.jt.5740007.pdf","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5043023522","display_name":"Sally Dibb","orcid":"https://orcid.org/0000-0001-5448-861X","observed_orcids":["https://orcid.org/0000-0001-5448-861X"]},"institutions":[{"id":"https://openalex.org/I39555362","display_name":"University of Warwick","ror":"https://ror.org/01a77tt86","country_code":"GB","type":"education","lineage":["https://openalex.org/I39555362"]}],"countries":["GB"],"is_corresponding":true,"raw_author_name":"Sally Dibb","raw_affiliation_strings":["Warwick Business School,","Warwick Business School#TAB#"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Warwick Business School,","institution_ids":["https://openalex.org/I39555362"]},{"raw_affiliation_string":"Warwick Business School#TAB#","institution_ids":["https://openalex.org/I39555362"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5043023522"],"corresponding_institution_ids":["https://openalex.org/I39555362"],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":true,"cited_by_count":50,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":"9","issue":"1","first_page":"92","last_page":"93"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12384","display_name":"Customer churn and segmentation","score":0.8827999830245972,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T12384","display_name":"Customer churn and segmentation","score":0.8827999830245972,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12807","display_name":"Consumer Behavior and Market Dynamics","score":0.04529999941587448,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.03060000017285347,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/market-segmentation","display_name":"market segmentation","score":1.0},{"id":"https://openalex.org/keywords/customer-segmentation","display_name":"customer segmentation","score":0.6499999761581421},{"id":"https://openalex.org/keywords/target-marketing","display_name":"targeted marketing","score":0.4690000116825104},{"id":"https://openalex.org/keywords/customer-profiling","display_name":"customer profiling","score":0.3269999921321869}],"concepts":[{"id":"https://openalex.org/C125308379","wikidata":"https://www.wikidata.org/wiki/Q363057","display_name":"Market segmentation","level":2,"score":0.5036367774009705},{"id":"https://openalex.org/C111472728","wikidata":"https://www.wikidata.org/wiki/Q9471","display_name":"Epistemology","level":1,"score":0.4447416365146637},{"id":"https://openalex.org/C89600930","wikidata":"https://www.wikidata.org/wiki/Q1423946","display_name":"Segmentation","level":2,"score":0.42077624797821045},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.3849816918373108},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.3645435869693756},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.329324334859848},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.3027513325214386},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.29169678688049316},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.07596352696418762}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1057/palgrave.jt.5740007","doi":"https://doi.org/10.1057/palgrave.jt.5740007","is_oa":true,"landing_page_url":"https://doi.org/10.1057/palgrave.jt.5740007","pdf_url":"https://link.springer.com/content/pdf/10.1057/palgrave.jt.5740007.pdf","source":{"id":"https://openalex.org/S97595773","display_name":"Journal of Targeting Measurement and Analysis for Marketing","issn_l":"0967-3237","issn":["0967-3237","1479-1862"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["anvur-scientific","cwts-core","jufo-1"],"host_organization":"https://openalex.org/P4310319703","host_organization_name":"Palgrave Macmillan","host_organization_lineage":["https://openalex.org/P4310319703","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Palgrave Macmillan","Springer Nature"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Targeting, Measurement and Analysis for Marketing","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.1057/palgrave.jt.5740007","doi":"https://doi.org/10.1057/palgrave.jt.5740007","is_oa":true,"landing_page_url":"https://doi.org/10.1057/palgrave.jt.5740007","pdf_url":"https://link.springer.com/content/pdf/10.1057/palgrave.jt.5740007.pdf","source":{"id":"https://openalex.org/S97595773","display_name":"Journal of Targeting Measurement and Analysis for Marketing","issn_l":"0967-3237","issn":["0967-3237","1479-1862"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["anvur-scientific","cwts-core","jufo-1"],"host_organization":"https://openalex.org/P4310319703","host_organization_name":"Palgrave Macmillan","host_organization_lineage":["https://openalex.org/P4310319703","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Palgrave Macmillan","Springer Nature"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Targeting, Measurement and Analysis for Marketing","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W2019916609.pdf","grobid_xml":"https://content.openalex.org/works/W2019916609.grobid-xml"},"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W2079830141","https://openalex.org/W4255823030","https://openalex.org/W2087345686","https://openalex.org/W2729776596","https://openalex.org/W4255875530","https://openalex.org/W2065836914","https://openalex.org/W598433452","https://openalex.org/W600451004","https://openalex.org/W7211882817","https://openalex.org/W3112939858"],"abstract_inverted_index":null,"counts_by_year":[{"year":2026,"cited_by_count":1},{"year":2025,"cited_by_count":1},{"year":2024,"cited_by_count":1},{"year":2023,"cited_by_count":1},{"year":2022,"cited_by_count":1},{"year":2021,"cited_by_count":1},{"year":2020,"cited_by_count":3},{"year":2018,"cited_by_count":1},{"year":2017,"cited_by_count":1},{"year":2016,"cited_by_count":3},{"year":2015,"cited_by_count":2},{"year":2014,"cited_by_count":5},{"year":2013,"cited_by_count":5},{"year":2012,"cited_by_count":5}],"updated_date":"2026-10-28T10:33:24.094632","created_date":"2016-06-24T00:00:00"}