{"id":"https://openalex.org/W2018795281","doi":"https://doi.org/10.1080/10496491.2011.620485","title":"Ethical Responses to Public Allegations of Skin Tone Manipulation in Print Advertising: Consumer Indifference or Consumer Concern?","display_name":"Ethical Responses to Public Allegations of Skin Tone Manipulation in Print Advertising: Consumer Indifference or Consumer Concern?","publication_year":2011,"publication_date":"2011-10-01","ids":{"openalex":"https://openalex.org/W2018795281","doi":"https://doi.org/10.1080/10496491.2011.620485","mag":"2018795281"},"language":"en","primary_location":{"id":"doi:10.1080/10496491.2011.620485","doi":"https://doi.org/10.1080/10496491.2011.620485","is_oa":false,"landing_page_url":"https://doi.org/10.1080/10496491.2011.620485","pdf_url":null,"source":{"id":"https://openalex.org/S203223212","display_name":"Journal of Promotion Management","issn_l":"1049-6491","issn":["1049-6491","1540-7594"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","cwts-core","jufo-1","norway-1","poland-20","russia-white-list-1"],"host_organization":"https://openalex.org/P4310320547","host_organization_name":"Taylor & Francis","host_organization_lineage":["https://openalex.org/P4310320547","https://openalex.org/P4310320449"],"host_organization_lineage_names":["Taylor & Francis","Informa"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Promotion Management","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5029504973","display_name":"Stevie Watson","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I127591826","display_name":"University of Dayton","ror":"https://ror.org/021v3qy27","country_code":"US","type":"education","lineage":["https://openalex.org/I127591826"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Stevie Watson","raw_affiliation_strings":["University of Dayton","University of Dayton Dayton, Ohio  USA"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of Dayton","institution_ids":["https://openalex.org/I127591826"]},{"raw_affiliation_string":"University of Dayton Dayton, Ohio  USA","institution_ids":["https://openalex.org/I127591826"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5074467602","display_name":"Penelope F. DeJong","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4179309","display_name":"Park University","ror":"https://ror.org/04ngpga37","country_code":"US","type":"education","lineage":["https://openalex.org/I4179309"]}],"countries":["US"],"is_corresponding":false,"raw_author_name":"Penelope F. DeJong","raw_affiliation_strings":["Park University","Park University , Parksville, Missouri, USA"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Park University","institution_ids":["https://openalex.org/I4179309"]},{"raw_affiliation_string":"Park University , Parksville, Missouri, USA","institution_ids":["https://openalex.org/I4179309"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":2,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.7604,"has_fulltext":false,"cited_by_count":6,"citation_normalized_percentile":{"value":0.83912688,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":94},"biblio":{"volume":"17","issue":"4","first_page":"396","last_page":"406"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11058","display_name":"Ethics in Business and Education","score":0.538100004196167,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11058","display_name":"Ethics in Business and Education","score":0.538100004196167,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12908","display_name":"Media, Gender, and Advertising","score":0.29490000009536743,"subfield":{"id":"https://openalex.org/subfields/3318","display_name":"Gender Studies"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.08179999887943268,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/image-editing","display_name":"image editing","score":0.5860000252723694},{"id":"https://openalex.org/keywords/print-advertising","display_name":"print advertising","score":0.9020000100135803},{"id":"https://openalex.org/keywords/advertising-ethics","display_name":"advertising ethics","score":0.7710000276565552},{"id":"https://openalex.org/keywords/racial-bias","display_name":"racial bias","score":0.5540000200271606},{"id":"https://openalex.org/keywords/behavioral-intention","display_name":"behavioral intention","score":0.765999972820282},{"id":"https://openalex.org/keywords/ethical-issues","display_name":"ethical considerations","score":0.5109999775886536}],"concepts":[{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.8215793371200562},{"id":"https://openalex.org/C2780583480","wikidata":"https://www.wikidata.org/wiki/Q1366327","display_name":"Tone (literature)","level":2,"score":0.7063627243041992},{"id":"https://openalex.org/C503426891","wikidata":"https://www.wikidata.org/wiki/Q1371586","display_name":"False advertising","level":2,"score":0.5582216382026672},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5420016646385193},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.4330950081348419},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.3387187719345093},{"id":"https://openalex.org/C142362112","wikidata":"https://www.wikidata.org/wiki/Q735","display_name":"Art","level":0,"score":0.1623603105545044},{"id":"https://openalex.org/C124952713","wikidata":"https://www.wikidata.org/wiki/Q8242","display_name":"Literature","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1080/10496491.2011.620485","doi":"https://doi.org/10.1080/10496491.2011.620485","is_oa":false,"landing_page_url":"https://doi.org/10.1080/10496491.2011.620485","pdf_url":null,"source":{"id":"https://openalex.org/S203223212","display_name":"Journal of Promotion Management","issn_l":"1049-6491","issn":["1049-6491","1540-7594"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","cwts-core","jufo-1","norway-1","poland-20","russia-white-list-1"],"host_organization":"https://openalex.org/P4310320547","host_organization_name":"Taylor & Francis","host_organization_lineage":["https://openalex.org/P4310320547","https://openalex.org/P4310320449"],"host_organization_lineage_names":["Taylor & Francis","Informa"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Promotion Management","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":50,"referenced_works":["https://openalex.org/W137860220","https://openalex.org/W1485246370","https://openalex.org/W1520491590","https://openalex.org/W1554348306","https://openalex.org/W1924202417","https://openalex.org/W1973818227","https://openalex.org/W1983762071","https://openalex.org/W1989470283","https://openalex.org/W1994697870","https://openalex.org/W1995494960","https://openalex.org/W2000961510","https://openalex.org/W2006748362","https://openalex.org/W2007101672","https://openalex.org/W2008847746","https://openalex.org/W2011289823","https://openalex.org/W2011382498","https://openalex.org/W2012706798","https://openalex.org/W2017654383","https://openalex.org/W2031190688","https://openalex.org/W2034573402","https://openalex.org/W2042699550","https://openalex.org/W2062836955","https://openalex.org/W2063969928","https://openalex.org/W2070235726","https://openalex.org/W2074872430","https://openalex.org/W2086097294","https://openalex.org/W2089806001","https://openalex.org/W2091021763","https://openalex.org/W2095509133","https://openalex.org/W2109792558","https://openalex.org/W2115844120","https://openalex.org/W2115963731","https://openalex.org/W2124532839","https://openalex.org/W2133873239","https://openalex.org/W2138981461","https://openalex.org/W2141381649","https://openalex.org/W2144373118","https://openalex.org/W2170532224","https://openalex.org/W2266081249","https://openalex.org/W2316772656","https://openalex.org/W2321301412","https://openalex.org/W2594612051","https://openalex.org/W2762507350","https://openalex.org/W2771446000","https://openalex.org/W2901943414","https://openalex.org/W2909836022","https://openalex.org/W4234851264","https://openalex.org/W4237692262","https://openalex.org/W4245827370","https://openalex.org/W4246464915"],"related_works":["https://openalex.org/W4244043863","https://openalex.org/W1995494960","https://openalex.org/W2035991273","https://openalex.org/W2256296868","https://openalex.org/W1585707590","https://openalex.org/W2494530849","https://openalex.org/W1976165808","https://openalex.org/W7055246024","https://openalex.org/W7153126718","https://openalex.org/W2042699550"],"abstract_inverted_index":{"This":[0],"study":[1],"examines":[2],"the":[3,48,85,101],"effect":[4],"of":[5,14,23,42,51,88],"consumer":[6],"prejudice":[7,72],"on":[8,66],"ethical":[9,67,82],"responses":[10],"to":[11,46],"public":[12],"allegations":[13],"skin":[15,49],"tone":[16,50],"manipulation":[17,45],"in":[18,33,57,91],"print":[19,60,92],"advertising.":[20],"A":[21],"sample":[22],"156":[24],"undergraduate":[25],"business":[26,40],"students":[27],"read":[28],"a":[29,52,58],"fictitious":[30],"news":[31],"story":[32],"which":[34],"an":[35],"advertising":[36],"watchdog":[37],"group":[38],"accused":[39],"executives":[41],"using":[43],"digital":[44,86],"lighten":[47],"Black":[53],"female":[54],"model":[55],"featured":[56],"product":[59],"ad.":[61],"Participants":[62],"then":[63],"answered":[64],"questions":[65],"perceptions,":[68],"behavioral":[69],"intentions,":[70],"and":[71,104],"toward":[73,84],"Blacks.":[74],"Results":[75],"suggest":[76],"that":[77],"low-prejudice":[78],"consumers":[79],"have":[80],"stronger":[81],"concerns":[83],"lightening":[87],"ethnic":[89],"models":[90],"ads":[93],"than":[94],"do":[95],"high-prejudice":[96],"consumers.":[97],"The":[98],"authors":[99],"discuss":[100],"findings,":[102],"limitations,":[103],"directions":[105],"for":[106],"future":[107],"research.":[108]},"counts_by_year":[{"year":2024,"cited_by_count":1},{"year":2019,"cited_by_count":1},{"year":2018,"cited_by_count":1},{"year":2016,"cited_by_count":1},{"year":2015,"cited_by_count":1},{"year":2014,"cited_by_count":1}],"updated_date":"2026-10-14T16:39:01.820549","created_date":"2016-06-24T00:00:00"}
