{"id":"https://openalex.org/W2008607751","doi":"https://doi.org/10.1108/02651330910933186","title":"Patterns of price endings used in US and Japanese price advertising","display_name":"Patterns of price endings used in US and Japanese price advertising","publication_year":2009,"publication_date":"2009-01-24","ids":{"openalex":"https://openalex.org/W2008607751","doi":"https://doi.org/10.1108/02651330910933186","mag":"2008607751"},"language":"en","primary_location":{"id":"doi:10.1108/02651330910933186","doi":"https://doi.org/10.1108/02651330910933186","is_oa":false,"landing_page_url":"https://doi.org/10.1108/02651330910933186","pdf_url":null,"source":{"id":"https://openalex.org/S35673206","display_name":"International Marketing Review","issn_l":"0265-1335","issn":["0265-1335","1758-6763"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-a","anvur-class-a","anvur-scientific","cwts-core","erih-plus","fnege-2","jufo-2","norway-1","poland-100","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310319811","host_organization_name":"Emerald Publishing Limited","host_organization_lineage":["https://openalex.org/P4310319811"],"host_organization_lineage_names":["Emerald Publishing Limited"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Marketing Review","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5042756018","display_name":"Robert M. Schindler","orcid":"https://orcid.org/0000-0001-9160-5168","observed_orcids":["https://orcid.org/0000-0001-9160-5168"]},"institutions":[{"id":"https://openalex.org/I102322142","display_name":"Rutgers, The State University of New Jersey","ror":"https://ror.org/05vt9qd57","country_code":"US","type":"education","lineage":["https://openalex.org/I102322142"]}],"countries":["US"],"is_corresponding":true,"raw_author_name":"Robert M. Schindler","raw_affiliation_strings":["School of Business, Rutgers University \u2013 Camden, Camden, New Jersey, USA"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"School of Business, Rutgers University \u2013 Camden, Camden, New Jersey, USA","institution_ids":["https://openalex.org/I102322142"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5042756018"],"corresponding_institution_ids":["https://openalex.org/I102322142"],"apc_list":null,"apc_paid":null,"fwci":6.2246,"has_fulltext":false,"cited_by_count":31,"citation_normalized_percentile":{"value":0.9574193,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":89,"max":98},"biblio":{"volume":"26","issue":"1","first_page":"17","last_page":"29"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.9984999895095825,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.9984999895095825,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.00039999998989515007,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10315","display_name":"Decision-Making and Behavioral Economics","score":0.00019999999494757503,"subfield":{"id":"https://openalex.org/subfields/1800","display_name":"General Decision Sciences"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/price-endings","display_name":"price endings","score":0.9490000009536743},{"id":"https://openalex.org/keywords/price-advertising","display_name":"price advertising","score":0.5270000100135803},{"id":"https://openalex.org/keywords/retail-pricing","display_name":"retail pricing","score":0.6899999976158142},{"id":"https://openalex.org/keywords/psychological-pricing","display_name":"psychological pricing","score":0.6399999856948853},{"id":"https://openalex.org/keywords/cultural-differences","display_name":"cultural differences","score":0.5569999814033508},{"id":"https://openalex.org/keywords/price-perception","display_name":"price perception","score":0.5630000233650208},{"id":"https://openalex.org/keywords/discount-prices","display_name":"discount prices","score":0.7260000109672546},{"id":"https://openalex.org/keywords/united-states","display_name":"United States","score":0.6290000081062317},{"id":"https://openalex.org/keywords/japan","display_name":"Japan","score":0.9990000128746033}],"concepts":[{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.5879580974578857},{"id":"https://openalex.org/C2776291640","wikidata":"https://www.wikidata.org/wiki/Q2912517","display_name":"Value (mathematics)","level":2,"score":0.5704009532928467},{"id":"https://openalex.org/C2776950860","wikidata":"https://www.wikidata.org/wiki/Q2914681","display_name":"Originality","level":3,"score":0.5389220714569092},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.4776912033557892},{"id":"https://openalex.org/C26760741","wikidata":"https://www.wikidata.org/wiki/Q160402","display_name":"Perception","level":2,"score":0.4744473695755005},{"id":"https://openalex.org/C34881761","wikidata":"https://www.wikidata.org/wiki/Q1936341","display_name":"Price level","level":2,"score":0.4516628384590149},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.43306902050971985},{"id":"https://openalex.org/C45622825","wikidata":"https://www.wikidata.org/wiki/Q546778","display_name":"Factor price","level":2,"score":0.422692209482193},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3611055612564087},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.22518521547317505},{"id":"https://openalex.org/C556758197","wikidata":"https://www.wikidata.org/wiki/Q580018","display_name":"Monetary economics","level":1,"score":0.17593008279800415},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.14986836910247803},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.0},{"id":"https://openalex.org/C169760540","wikidata":"https://www.wikidata.org/wiki/Q207011","display_name":"Neuroscience","level":1,"score":0.0},{"id":"https://openalex.org/C11012388","wikidata":"https://www.wikidata.org/wiki/Q170658","display_name":"Creativity","level":2,"score":0.0},{"id":"https://openalex.org/C119857082","wikidata":"https://www.wikidata.org/wiki/Q2539","display_name":"Machine learning","level":1,"score":0.0},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1108/02651330910933186","doi":"https://doi.org/10.1108/02651330910933186","is_oa":false,"landing_page_url":"https://doi.org/10.1108/02651330910933186","pdf_url":null,"source":{"id":"https://openalex.org/S35673206","display_name":"International Marketing Review","issn_l":"0265-1335","issn":["0265-1335","1758-6763"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-a","anvur-class-a","anvur-scientific","cwts-core","erih-plus","fnege-2","jufo-2","norway-1","poland-100","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310319811","host_organization_name":"Emerald Publishing Limited","host_organization_lineage":["https://openalex.org/P4310319811"],"host_organization_lineage_names":["Emerald Publishing Limited"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Marketing Review","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[],"sustainable_development_goals_aurora":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":26,"referenced_works":["https://openalex.org/W39918447","https://openalex.org/W1506265753","https://openalex.org/W1972782284","https://openalex.org/W1993925496","https://openalex.org/W1996592409","https://openalex.org/W1996914518","https://openalex.org/W2005412744","https://openalex.org/W2019266900","https://openalex.org/W2023384429","https://openalex.org/W2032281338","https://openalex.org/W2033727946","https://openalex.org/W2063922481","https://openalex.org/W2066522473","https://openalex.org/W2074710999","https://openalex.org/W2078964641","https://openalex.org/W2079579825","https://openalex.org/W2088974171","https://openalex.org/W2091310094","https://openalex.org/W2092041689","https://openalex.org/W2114505339","https://openalex.org/W2132474922","https://openalex.org/W2188565685","https://openalex.org/W2312515356","https://openalex.org/W2315747631","https://openalex.org/W2316624192","https://openalex.org/W2417302645"],"related_works":["https://openalex.org/W7095892990","https://openalex.org/W2607267098","https://openalex.org/W1996592409","https://openalex.org/W2092041689","https://openalex.org/W2316624192","https://openalex.org/W2247668775","https://openalex.org/W7134331874","https://openalex.org/W1996914518","https://openalex.org/W7099546944","https://openalex.org/W4206127059"],"abstract_inverted_index":{"Purpose":[0],"The":[1,34],"purpose":[2],"of":[3,11,22,47,71,101,135,144,235],"this":[4,86,107,170,199],"paper":[5,35],"is":[6,119],"to":[7,85,121,197,210,217,231],"guide":[8],"managers'":[9],"choices":[10],"rightmost":[12,69],"digits":[13,70],"in":[14,43,50,74,81,95,164,179,186],"retail":[15,212],"prices":[16,49,73,92],"by":[17,26],"acquiring":[18],"a":[19,123,132,152,158,166,174],"better":[20],"understanding":[21],"the":[23,39,57,63,68,75,77,88,110,116,180,211,218],"psychological":[24,223],"mechanisms":[25],"which":[27],"price":[28,40,118,136,153,172,201,213],"endings":[29,41,105],"can":[30,161,229],"influence":[31],"sales.":[32],"Design/methodology/approach":[33],"observes":[36],"and":[37,59,90,114,139,182,188,215,225],"compares":[38],"used":[42],"large":[44],"matched":[45],"samples":[46],"advertised":[48,72,117],"two":[51],"countries":[52],"with":[53,173,202],"considerable":[54],"cultural":[55,227],"differences,":[56],"USA":[58,76,181],"Japan.":[60,82],"Findings":[61],"Although":[62],"digit":[64,78,113],"9":[65,102],"predominates":[66,80],"among":[67],"8":[79,104],"In":[83],"contrast":[84],"difference,":[87],"US":[89],"Japanese":[91],"are":[93],"similar":[94],"that":[96,154],"both":[97],"show":[98],"greater":[99],"use":[100],"or":[103],"when":[106,115],"choice":[108],"lowers":[109],"price's":[111],"leftmost":[112],"claimed":[120],"be":[122,162,177,194],"discount":[124],"price.":[125],"Research":[126],"limitations/implications":[127],"Future":[128],"research":[129],"should":[130,140],"include":[131],"wider":[133],"range":[134],"advertising":[137],"media":[138],"examine":[141],"usage":[142],"patterns":[143],"less":[145],"frequently":[146],"occurring":[147],"digits.":[148],"Practical":[149],"implications":[150],"Setting":[151,169],"falls":[155],"just":[156],"below":[157],"round":[159],"number":[160],"helpful":[163],"creating":[165],"low\u2010price":[167],"image.":[168],"just\u2010below":[171,200],"9\u2010ending":[175],"would":[176,193],"appropriate":[178,196],"European":[183],"countries,":[184,191],"but":[185],"Japan":[187],"other":[189],"Asian":[190],"it":[192],"more":[195],"set":[198],"an":[203],"8\u2010ending.":[204],"Originality/value":[205],"These":[206],"results":[207],"provide":[208],"guidance":[209],"setter":[214],"illustrate":[216],"basic":[219],"researcher":[220],"how":[221],"universal":[222],"processes":[224],"specific":[226],"meanings":[228],"interact":[230],"determine":[232],"consumer":[233],"perceptions":[234],"marketing":[236],"stimuli.":[237]},"counts_by_year":[{"year":2026,"cited_by_count":1},{"year":2025,"cited_by_count":3},{"year":2021,"cited_by_count":4},{"year":2020,"cited_by_count":2},{"year":2018,"cited_by_count":3},{"year":2017,"cited_by_count":4},{"year":2016,"cited_by_count":2},{"year":2015,"cited_by_count":1},{"year":2014,"cited_by_count":3},{"year":2013,"cited_by_count":2}],"updated_date":"2026-10-30T12:39:25.321706","created_date":"2016-06-24T00:00:00"}