{"id":"https://openalex.org/W1990809519","doi":"https://doi.org/10.5539/ijms.v5n5p88","title":"Factors Affecting University Student's Attitudes toward E-Commerce: Case of Mu'tah University","display_name":"Factors Affecting University Student's Attitudes toward E-Commerce: Case of Mu'tah University","publication_year":2013,"publication_date":"2013-09-16","ids":{"openalex":"https://openalex.org/W1990809519","doi":"https://doi.org/10.5539/ijms.v5n5p88","mag":"1990809519"},"language":"en","primary_location":{"id":"doi:10.5539/ijms.v5n5p88","doi":"https://doi.org/10.5539/ijms.v5n5p88","is_oa":true,"landing_page_url":"https://doi.org/10.5539/ijms.v5n5p88","pdf_url":"https://ccsenet.org/journal/index.php/ijms/article/download/30491/17979","source":{"id":"https://openalex.org/S2764742558","display_name":"International Journal of Marketing Studies","issn_l":"1918-719X","issn":["1918-719X","1918-7203"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["anvur-scientific","cwts-core"],"host_organization":"https://openalex.org/P4310322531","host_organization_name":"Canadian Center of Science and Education","host_organization_lineage":["https://openalex.org/P4310322531"],"host_organization_lineage_names":["Canadian Center of Science and Education"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal of Marketing Studies","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"hybrid","oa_url":"https://ccsenet.org/journal/index.php/ijms/article/download/30491/17979","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5016261571","display_name":"Mamdouh T. Al Ziadat","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I146367977","display_name":"Applied Science Private University","ror":"https://ror.org/01ah6nb52","country_code":"JO","type":"education","lineage":["https://openalex.org/I146367977"]}],"countries":["JO"],"is_corresponding":false,"raw_author_name":"Mamdouh AL Ziadat","raw_affiliation_strings":["Applied Science University, Jordan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Applied Science University, Jordan","institution_ids":["https://openalex.org/I146367977"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5112257261","display_name":"Malek Mohammad AL-Majali","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I146367977","display_name":"Applied Science Private University","ror":"https://ror.org/01ah6nb52","country_code":"JO","type":"education","lineage":["https://openalex.org/I146367977"]}],"countries":["JO"],"is_corresponding":false,"raw_author_name":"Malek AL-Majali","raw_affiliation_strings":["Applied Science University, Jordan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Applied Science University, Jordan","institution_ids":["https://openalex.org/I146367977"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5039124687","display_name":"Ayed Al Muala","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I146367977","display_name":"Applied Science Private University","ror":"https://ror.org/01ah6nb52","country_code":"JO","type":"education","lineage":["https://openalex.org/I146367977"]}],"countries":["JO"],"is_corresponding":true,"raw_author_name":"Ayed Al Muala","raw_affiliation_strings":["Applied Science University, Jordan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Applied Science University, Jordan","institution_ids":["https://openalex.org/I146367977"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5042938491","display_name":"Khaldoon Khawaldeh","orcid":"https://orcid.org/0000-0002-0269-251X","observed_orcids":["https://orcid.org/0000-0002-0269-251X"]},"institutions":[{"id":"https://openalex.org/I146367977","display_name":"Applied Science Private University","ror":"https://ror.org/01ah6nb52","country_code":"JO","type":"education","lineage":["https://openalex.org/I146367977"]}],"countries":["JO"],"is_corresponding":false,"raw_author_name":"Khaldoon Khawaldeh","raw_affiliation_strings":["Applied Science University, Jordan"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Applied Science University, Jordan","institution_ids":["https://openalex.org/I146367977"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5039124687"],"corresponding_institution_ids":["https://openalex.org/I146367977"],"apc_list":null,"apc_paid":null,"fwci":1.4607,"has_fulltext":true,"cited_by_count":6,"citation_normalized_percentile":{"value":0.88981742,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":96},"biblio":{"volume":"5","issue":"5","first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.0,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14416","display_name":"Health, Technology, Consumer Behavior","score":0.0,"subfield":{"id":"https://openalex.org/subfields/3605","display_name":"Health Information Management"},"field":{"id":"https://openalex.org/fields/36","display_name":"Health Professions"},"domain":{"id":"https://openalex.org/domains/4","display_name":"Health Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/e-commerce-adoption","display_name":"e-commerce adoption","score":0.7940000295639038},{"id":"https://openalex.org/keywords/technology-acceptance-model","display_name":"technology acceptance model","score":0.9010000228881836},{"id":"https://openalex.org/keywords/perceived-usefulness","display_name":"perceived usefulness","score":0.9990000128746033},{"id":"https://openalex.org/keywords/perceived-ease-of-use","display_name":"perceived ease of use","score":1.0},{"id":"https://openalex.org/keywords/trust-in-e-commerce","display_name":"e-commerce trust","score":0.6700000166893005},{"id":"https://openalex.org/keywords/college-students","display_name":"university students","score":0.9380000233650208},{"id":"https://openalex.org/keywords/jordan","display_name":"Jordan","score":0.5540000200271606}],"concepts":[{"id":"https://openalex.org/C78597825","wikidata":"https://www.wikidata.org/wiki/Q484847","display_name":"E-commerce","level":2,"score":0.7061981558799744},{"id":"https://openalex.org/C2776185967","wikidata":"https://www.wikidata.org/wiki/Q112945","display_name":"Technology acceptance model","level":3,"score":0.700991153717041},{"id":"https://openalex.org/C110875604","wikidata":"https://www.wikidata.org/wiki/Q75","display_name":"The Internet","level":2,"score":0.5609369277954102},{"id":"https://openalex.org/C170130773","wikidata":"https://www.wikidata.org/wiki/Q216378","display_name":"Usability","level":2,"score":0.5170772075653076},{"id":"https://openalex.org/C3020528894","wikidata":"https://www.wikidata.org/wiki/Q20820271","display_name":"Graduate students","level":2,"score":0.4963296055793762},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.4657353460788727},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.45823389291763306},{"id":"https://openalex.org/C3019512768","wikidata":"https://www.wikidata.org/wiki/Q3399675","display_name":"Positive attitude","level":2,"score":0.4559907615184784},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.32581228017807007},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.27288299798965454},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.22471186518669128},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.1364457905292511},{"id":"https://openalex.org/C19417346","wikidata":"https://www.wikidata.org/wiki/Q7922","display_name":"Pedagogy","level":1,"score":0.0673660933971405},{"id":"https://openalex.org/C107457646","wikidata":"https://www.wikidata.org/wiki/Q207434","display_name":"Human\u2013computer interaction","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.5539/ijms.v5n5p88","doi":"https://doi.org/10.5539/ijms.v5n5p88","is_oa":true,"landing_page_url":"https://doi.org/10.5539/ijms.v5n5p88","pdf_url":"https://ccsenet.org/journal/index.php/ijms/article/download/30491/17979","source":{"id":"https://openalex.org/S2764742558","display_name":"International Journal of Marketing Studies","issn_l":"1918-719X","issn":["1918-719X","1918-7203"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["anvur-scientific","cwts-core"],"host_organization":"https://openalex.org/P4310322531","host_organization_name":"Canadian Center of Science and Education","host_organization_lineage":["https://openalex.org/P4310322531"],"host_organization_lineage_names":["Canadian Center of Science and Education"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal of Marketing Studies","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.5539/ijms.v5n5p88","doi":"https://doi.org/10.5539/ijms.v5n5p88","is_oa":true,"landing_page_url":"https://doi.org/10.5539/ijms.v5n5p88","pdf_url":"https://ccsenet.org/journal/index.php/ijms/article/download/30491/17979","source":{"id":"https://openalex.org/S2764742558","display_name":"International Journal of Marketing Studies","issn_l":"1918-719X","issn":["1918-719X","1918-7203"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["anvur-scientific","cwts-core"],"host_organization":"https://openalex.org/P4310322531","host_organization_name":"Canadian Center of Science and Education","host_organization_lineage":["https://openalex.org/P4310322531"],"host_organization_lineage_names":["Canadian Center of Science and Education"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal of Marketing Studies","raw_type":"journal-article"},"sustainable_development_goals":[],"sustainable_development_goals_aurora":[],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W1990809519.pdf","grobid_xml":"https://content.openalex.org/works/W1990809519.grobid-xml"},"referenced_works_count":30,"referenced_works":["https://openalex.org/W158901844","https://openalex.org/W1467477393","https://openalex.org/W1497843627","https://openalex.org/W1509220384","https://openalex.org/W1531486080","https://openalex.org/W1547375954","https://openalex.org/W1791587663","https://openalex.org/W1820801730","https://openalex.org/W1975267321","https://openalex.org/W1982320306","https://openalex.org/W1990789191","https://openalex.org/W1994672388","https://openalex.org/W2002736445","https://openalex.org/W2022727669","https://openalex.org/W2042214850","https://openalex.org/W2044207520","https://openalex.org/W2053559704","https://openalex.org/W2053560766","https://openalex.org/W2070772575","https://openalex.org/W2101618407","https://openalex.org/W2116234803","https://openalex.org/W2122415922","https://openalex.org/W2147732386","https://openalex.org/W2149507288","https://openalex.org/W2151989832","https://openalex.org/W2168600034","https://openalex.org/W2187540028","https://openalex.org/W2967245639","https://openalex.org/W3186358886","https://openalex.org/W4246467418"],"related_works":["https://openalex.org/W7097791452","https://openalex.org/W3015572091","https://openalex.org/W2792287943","https://openalex.org/W2620419959","https://openalex.org/W4386014915","https://openalex.org/W2162246561","https://openalex.org/W4285739170","https://openalex.org/W7216891377","https://openalex.org/W2958706480","https://openalex.org/W7110571143"],"abstract_inverted_index":{"Regardless":[0],"of":[1,5,36,45,53,85],"the":[2,23,34,76,86],"widespread":[3],"use":[4],"Internet":[6],"in":[7,26],"Jordan,":[8],"according":[9],"to":[10,21],"e-commerce":[11,31],"users,":[12],"it":[13],"is":[14,79],"still":[15],"notably":[16],"low.The":[17],"present":[18],"study":[19,87],"attempts":[20],"determine":[22],"success":[24],"factors":[25],"improving":[27],"users\u2019":[28],"attitude":[29,63,98],"towards":[30,64],"inJordan":[32],"with":[33],"help":[35],"technology":[37],"acceptance":[38],"model":[39,43],"(TAM).":[40],"The":[41,83],"research":[42],"comprises":[44],"four":[46,95],"independentvariables":[47],"namely":[48],"perceived":[49,51],"usefulness,":[50],"ease":[52],"use,":[54],"awareness":[55],"and":[56,58,75,90,97],"trust,":[57],"on":[59],"dependent":[60],"variablenamely":[61],"consumers\u2019":[62],"e-commerce.":[65,100],"Questionnaires":[66],"numbering":[67],"100":[68],"are":[69],"distributed":[70],"among":[71],"Mu\u2019tahUniversity":[72],"graduate":[73],"students":[74],"response":[77],"rate":[78],"a":[80],"notable":[81],"100%.":[82],"findings":[84],"show":[88],"asignificant":[89],"positive":[91],"link":[92],"between":[93],"all":[94],"variables,":[96],"toward":[99]},"counts_by_year":[{"year":2022,"cited_by_count":2},{"year":2019,"cited_by_count":1},{"year":2018,"cited_by_count":1},{"year":2015,"cited_by_count":2}],"updated_date":"2026-10-30T12:39:25.321706","created_date":"2016-06-24T00:00:00"}
