{"id":"https://openalex.org/W1985354734","doi":"https://doi.org/10.1016/0737-6782(89)90013-1","title":"The Effect of Product Design Activities on Commercial Success Levels of New Industrial Products","display_name":"The Effect of Product Design Activities on Commercial Success Levels of New Industrial Products","publication_year":1989,"publication_date":"1989-03-01","ids":{"openalex":"https://openalex.org/W1985354734","doi":"https://doi.org/10.1016/0737-6782(89)90013-1","mag":"1985354734"},"language":"en","primary_location":{"id":"doi:10.1016/0737-6782(89)90013-1","doi":"https://doi.org/10.1016/0737-6782(89)90013-1","is_oa":false,"landing_page_url":"https://doi.org/10.1016/0737-6782(89)90013-1","pdf_url":null,"source":{"id":"https://openalex.org/S93630570","display_name":"Journal of Product Innovation Management","issn_l":"0737-6782","issn":["0737-6782","1540-5885"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-a-star","anvur-class-a","anvur-scientific","cwts-core","erih-plus","fnege-1","jufo-3","norway-2","poland-140","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320595","host_organization_name":"Wiley","host_organization_lineage":["https://openalex.org/P4310320595"],"host_organization_lineage_names":["Wiley"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Product Innovation Management","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5016544375","display_name":"Richard T. Hise","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":true,"raw_author_name":"Richard T. Hise","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5158520721","display_name":"Larry O'Neal","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Larry O'Neal","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5037936088","display_name":"James Utah McNeal","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"James U. McNeal","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5158458209","display_name":"A. Parasuraman","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"A. Parasuraman","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":["https://openalex.org/A5016544375"],"corresponding_institution_ids":[],"apc_list":{"value":3400,"currency":"USD","value_usd":3400},"apc_paid":null,"fwci":5.9936,"has_fulltext":false,"cited_by_count":68,"citation_normalized_percentile":{"value":0.95438389,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":89,"max":97},"biblio":{"volume":"6","issue":"1","first_page":"43","last_page":"50"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11729","display_name":"Product Development and Customization","score":0.9746000170707703,"subfield":{"id":"https://openalex.org/subfields/1405","display_name":"Management of Technology and Innovation"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11729","display_name":"Product Development and Customization","score":0.9746000170707703,"subfield":{"id":"https://openalex.org/subfields/1405","display_name":"Management of Technology and Innovation"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10003","display_name":"Innovation and Knowledge Management","score":0.007300000172108412,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14306","display_name":"Technology Assessment and Management","score":0.006899999920278788,"subfield":{"id":"https://openalex.org/subfields/2213","display_name":"Safety, Risk, Reliability and Quality"},"field":{"id":"https://openalex.org/fields/22","display_name":"Engineering"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/product-design","display_name":"product design","score":0.8220000267028809},{"id":"https://openalex.org/keywords/new-product-development","display_name":"new product development","score":0.8450000286102295},{"id":"https://openalex.org/keywords/commercial-success","display_name":"commercial success","score":0.718999981880188},{"id":"https://openalex.org/keywords/industrial-products","display_name":"industrial products","score":0.9039999842643738},{"id":"https://openalex.org/keywords/new-product-success","display_name":"new product success","score":0.5260000228881836}],"concepts":[{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.7141830325126648},{"id":"https://openalex.org/C90673727","wikidata":"https://www.wikidata.org/wiki/Q901718","display_name":"Product (mathematics)","level":2,"score":0.5220451354980469},{"id":"https://openalex.org/C19351080","wikidata":"https://www.wikidata.org/wiki/Q1395034","display_name":"New product development","level":2,"score":0.4381270408630371},{"id":"https://openalex.org/C120823896","wikidata":"https://www.wikidata.org/wiki/Q1043226","display_name":"Product design","level":3,"score":0.4282014071941376},{"id":"https://openalex.org/C40700","wikidata":"https://www.wikidata.org/wiki/Q1411783","display_name":"Industrial organization","level":1,"score":0.36527711153030396},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.3406344950199127},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.11051958799362183},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.1016/0737-6782(89)90013-1","doi":"https://doi.org/10.1016/0737-6782(89)90013-1","is_oa":false,"landing_page_url":"https://doi.org/10.1016/0737-6782(89)90013-1","pdf_url":null,"source":{"id":"https://openalex.org/S93630570","display_name":"Journal of Product Innovation Management","issn_l":"0737-6782","issn":["0737-6782","1540-5885"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-a-star","anvur-class-a","anvur-scientific","cwts-core","erih-plus","fnege-1","jufo-3","norway-2","poland-140","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320595","host_organization_name":"Wiley","host_organization_lineage":["https://openalex.org/P4310320595"],"host_organization_lineage_names":["Wiley"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Product Innovation Management","raw_type":"journal-article"},{"id":"doi:10.1111/1540-5885.610043","doi":"https://doi.org/10.1111/1540-5885.610043","is_oa":false,"landing_page_url":"https://doi.org/10.1111/1540-5885.610043","pdf_url":null,"source":{"id":"https://openalex.org/S93630570","display_name":"Journal of Product Innovation Management","issn_l":"0737-6782","issn":["0737-6782","1540-5885"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-a-star","anvur-class-a","anvur-scientific","cwts-core","erih-plus","fnege-1","jufo-3","norway-2","poland-140","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320595","host_organization_name":"Wiley","host_organization_lineage":["https://openalex.org/P4310320595"],"host_organization_lineage_names":["Wiley"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Product Innovation Management","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[],"sustainable_development_goals_aurora":[{"id":"https://metadata.un.org/sdg/9","score":0.6299999952316284,"display_name":"Industry, innovation and infrastructure"}],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":15,"referenced_works":["https://openalex.org/W137118783","https://openalex.org/W1965314521","https://openalex.org/W1982671368","https://openalex.org/W2000326507","https://openalex.org/W2033093366","https://openalex.org/W2037137439","https://openalex.org/W2041599420","https://openalex.org/W2094914926","https://openalex.org/W2145628080","https://openalex.org/W2312499373","https://openalex.org/W2326415259","https://openalex.org/W2741656443","https://openalex.org/W2769208317","https://openalex.org/W2770070624","https://openalex.org/W2770982912"],"related_works":["https://openalex.org/W2089541432","https://openalex.org/W2134931332","https://openalex.org/W4256212415","https://openalex.org/W1528156748","https://openalex.org/W2026693459","https://openalex.org/W6967394337","https://openalex.org/W1504226427","https://openalex.org/W2142131092","https://openalex.org/W1923550381","https://openalex.org/W4210307960"],"abstract_inverted_index":{"Previous":[0],"research":[1],"has":[2,31,59],"investigated":[3],"the":[4,13,19,36,69,83,101],"link":[5],"between":[6],"product":[7,40,97],"success":[8,41,102],"and":[9,58,79,114],"key":[10],"steps":[11,113],"in":[12,62],"new":[14,39,90,96,105],"products":[15,107],"development":[16],"process.":[17],"Because":[18],"design/development":[20,119],"phase":[21],"of":[22,28,43,47,64,85,88,104],"this":[23,48],"process":[24],"uses":[25],"large":[26],"proportions":[27],"resources,":[29],"it":[30],"been":[32,55,60],"carefully":[33],"scrutinized.":[34],"Nevertheless,":[35],"impact":[37],"on":[38],"levels":[42],"an":[44,117],"important":[45],"aspect":[46],"phase\u2014the":[49],"technically":[50],"oriented":[51],"design":[52,112],"steps\u2014has":[53],"not":[54,109],"comprehensively":[56],"examined":[57],"neglected":[61],"favor":[63],"such":[65],"nontechnical":[66],"dimensions":[67],"as":[68],"marketing/R&D":[70],"interface":[71],"problem.":[72],"Richard":[73],"Hise,":[74],"Larry":[75],"O'Neal,":[76],"James":[77],"McNeal":[78],"A.":[80],"Parasuraman":[81],"report":[82],"results":[84],"a":[86],"study":[87],"195":[89],"industrial":[91,106],"products.":[92],"They":[93],"conclude":[94],"that":[95],"developers":[98],"may":[99],"jeopardize":[100],"potentials":[103],"by":[108,115],"performing":[110],"specific":[111],"instituting":[116],"incomplete":[118],"agenda.":[120]},"counts_by_year":[{"year":2026,"cited_by_count":1},{"year":2025,"cited_by_count":1},{"year":2023,"cited_by_count":3},{"year":2020,"cited_by_count":3},{"year":2017,"cited_by_count":1},{"year":2016,"cited_by_count":2},{"year":2015,"cited_by_count":1},{"year":2014,"cited_by_count":2},{"year":2013,"cited_by_count":1},{"year":2012,"cited_by_count":2}],"updated_date":"2026-10-14T16:39:01.820549","created_date":"2016-06-24T00:00:00"}