{"id":"https://openalex.org/W1969400348","doi":"https://doi.org/10.1177/0163443711415747","title":"Devaluing and revaluing seriality: The gendered discourses of media franchising","display_name":"Devaluing and revaluing seriality: The gendered discourses of media franchising","publication_year":2011,"publication_date":"2011-10-01","ids":{"openalex":"https://openalex.org/W1969400348","doi":"https://doi.org/10.1177/0163443711415747","mag":"1969400348"},"language":"en","primary_location":{"id":"doi:10.1177/0163443711415747","doi":"https://doi.org/10.1177/0163443711415747","is_oa":false,"landing_page_url":"https://doi.org/10.1177/0163443711415747","pdf_url":null,"source":{"id":"https://openalex.org/S18522216","display_name":"Media Culture & Society","issn_l":"0163-4437","issn":["0163-4437","1460-3675"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","anvur-class-a","anvur-scientific","cwts-core","erih-plus","jufo-3","norway-2","poland-100","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320017","host_organization_name":"SAGE Publishing","host_organization_lineage":["https://openalex.org/P4310320017"],"host_organization_lineage_names":["SAGE Publishing"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Media, Culture & Society","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5044591308","display_name":"Derek Johnson","orcid":"https://orcid.org/0000-0002-0527-0064","observed_orcids":["https://orcid.org/0000-0002-0527-0064"]},"institutions":[{"id":"https://openalex.org/I135310074","display_name":"University of Wisconsin\u2013Madison","ror":"https://ror.org/01y2jtd41","country_code":"US","type":"education","lineage":["https://openalex.org/I135310074"]}],"countries":["US"],"is_corresponding":true,"raw_author_name":"Derek Johnson","raw_affiliation_strings":["University of Wisconsin, Madison"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of Wisconsin, Madison","institution_ids":["https://openalex.org/I135310074"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5044591308"],"corresponding_institution_ids":["https://openalex.org/I135310074"],"apc_list":{"value":3650,"currency":"USD","value_usd":3650},"apc_paid":null,"fwci":3.1552,"has_fulltext":false,"cited_by_count":18,"citation_normalized_percentile":{"value":0.91057099,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":89,"max":98},"biblio":{"volume":"33","issue":"7","first_page":"1077","last_page":"1093"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11540","display_name":"Gender, Feminism, and Media","score":0.9667999744415283,"subfield":{"id":"https://openalex.org/subfields/3318","display_name":"Gender Studies"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11540","display_name":"Gender, Feminism, and Media","score":0.9667999744415283,"subfield":{"id":"https://openalex.org/subfields/3318","display_name":"Gender Studies"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14035","display_name":"Literature, Culture, and Aesthetics","score":0.020800000056624413,"subfield":{"id":"https://openalex.org/subfields/1209","display_name":"Museology"},"field":{"id":"https://openalex.org/fields/12","display_name":"Arts and Humanities"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12908","display_name":"Media, Gender, and Advertising","score":0.003599999938160181,"subfield":{"id":"https://openalex.org/subfields/3318","display_name":"Gender Studies"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/seriality","display_name":"seriality","score":0.9549999833106995},{"id":"https://openalex.org/keywords/television-drama-series","display_name":"television serials","score":0.8240000009536743},{"id":"https://openalex.org/keywords/gendered-discourse","display_name":"gender discourse","score":0.8140000104904175},{"id":"https://openalex.org/keywords/masculinity","display_name":"masculinity","score":0.421999990940094},{"id":"https://openalex.org/keywords/femininity","display_name":"femininity","score":0.8199999928474426},{"id":"https://openalex.org/keywords/cultural-legitimacy","display_name":"cultural legitimacy","score":0.7350000143051147},{"id":"https://openalex.org/keywords/economic-feasibility","display_name":"economic feasibility","score":0.7770000100135803},{"id":"https://openalex.org/keywords/gossip-girl","display_name":"Gossip Girl","score":0.8009999990463257},{"id":"https://openalex.org/keywords/lost","display_name":"Lost","score":0.8539999723434448},{"id":"https://openalex.org/keywords/battlestar-galactica","display_name":"Battlestar Galactica","score":1.0},{"id":"https://openalex.org/keywords/abc","display_name":"ABC","score":0.9679999947547913},{"id":"https://openalex.org/keywords/science-fiction","display_name":"science fiction","score":0.8180000185966492},{"id":"https://openalex.org/keywords/moral-panic","display_name":"moral panic","score":0.6050000190734863},{"id":"https://openalex.org/keywords/authenticity","display_name":"authenticity","score":0.4699999988079071},{"id":"https://openalex.org/keywords/artistic-vision","display_name":"artistic vision","score":0.6949999928474426}],"concepts":[{"id":"https://openalex.org/C199033989","wikidata":"https://www.wikidata.org/wiki/Q1318295","display_name":"Narrative","level":2,"score":0.6840661764144897},{"id":"https://openalex.org/C201717286","wikidata":"https://www.wikidata.org/wiki/Q938185","display_name":"Rationality","level":2,"score":0.5845379829406738},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.5836525559425354},{"id":"https://openalex.org/C57481673","wikidata":"https://www.wikidata.org/wiki/Q1780322","display_name":"Commodification","level":2,"score":0.5342413783073425},{"id":"https://openalex.org/C510816226","wikidata":"https://www.wikidata.org/wiki/Q42865","display_name":"Orientalism","level":2,"score":0.4241794943809509},{"id":"https://openalex.org/C107038049","wikidata":"https://www.wikidata.org/wiki/Q35986","display_name":"Aesthetics","level":1,"score":0.38479745388031006},{"id":"https://openalex.org/C107993555","wikidata":"https://www.wikidata.org/wiki/Q1662673","display_name":"Gender studies","level":1,"score":0.3256675601005554},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.20912057161331177},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.18398690223693848},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.1686968207359314},{"id":"https://openalex.org/C124952713","wikidata":"https://www.wikidata.org/wiki/Q8242","display_name":"Literature","level":1,"score":0.13567155599594116},{"id":"https://openalex.org/C142362112","wikidata":"https://www.wikidata.org/wiki/Q735","display_name":"Art","level":0,"score":0.0},{"id":"https://openalex.org/C34447519","wikidata":"https://www.wikidata.org/wiki/Q179522","display_name":"Market economy","level":1,"score":0.0},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1177/0163443711415747","doi":"https://doi.org/10.1177/0163443711415747","is_oa":false,"landing_page_url":"https://doi.org/10.1177/0163443711415747","pdf_url":null,"source":{"id":"https://openalex.org/S18522216","display_name":"Media Culture & Society","issn_l":"0163-4437","issn":["0163-4437","1460-3675"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","anvur-class-a","anvur-scientific","cwts-core","erih-plus","jufo-3","norway-2","poland-100","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320017","host_organization_name":"SAGE Publishing","host_organization_lineage":["https://openalex.org/P4310320017"],"host_organization_lineage_names":["SAGE Publishing"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Media, Culture & Society","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[{"display_name":"Gender equality","id":"https://metadata.un.org/sdg/5","score":0.7307999730110168}],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":23,"referenced_works":["https://openalex.org/W571806860","https://openalex.org/W590281412","https://openalex.org/W644765337","https://openalex.org/W649984986","https://openalex.org/W1411829798","https://openalex.org/W1523205697","https://openalex.org/W1540644238","https://openalex.org/W1558817836","https://openalex.org/W1971530845","https://openalex.org/W2001493625","https://openalex.org/W2096400412","https://openalex.org/W2097774197","https://openalex.org/W2119356721","https://openalex.org/W2125488244","https://openalex.org/W2300567117","https://openalex.org/W2315186297","https://openalex.org/W2329356241","https://openalex.org/W2415218463","https://openalex.org/W2476542262","https://openalex.org/W2944258585","https://openalex.org/W4212771699","https://openalex.org/W4246305708","https://openalex.org/W4403693727"],"related_works":["https://openalex.org/W4416967798","https://openalex.org/W2489451779","https://openalex.org/W4241654049","https://openalex.org/W7152938306","https://openalex.org/W6991281396","https://openalex.org/W2996005720","https://openalex.org/W2562161744","https://openalex.org/W2949778243","https://openalex.org/W4285486693","https://openalex.org/W7037640324"],"abstract_inverted_index":{"Gender":[0],"anchors":[1],"cultural":[2,26,136],"negotiations":[3],"over":[4],"what":[5],"media":[6,40],"franchising":[7],"is":[8,182],"and":[9,15,25,33,51,91,131,175,198],"how":[10,143],"its":[11,100],"serial":[12,85,101,114,187],"production":[13,153],"practices":[14],"narratives":[16],"are":[17,30,45],"valued.":[18],"Cultural":[19],"tensions":[20],"between":[21],"the":[22,36,60,67,75,96,105,113,124,158,184],"economic":[23,97],"viability":[24],"legitimacy":[27,93],"of":[28,39,49,84,99,107,116,123,129,150,173,186],"seriality":[29],"both":[31],"smoothed":[32],"exacerbated":[34],"by":[35,94,199],"gendered":[37,68,194],"discourses":[38,163],"franchising.":[41,200],"These":[42],"discursive":[43],"interventions":[44],"evidenced":[46],"through":[47],"examination":[48],"popular":[50],"trade":[52],"talk":[53],"about":[54,157],"three":[55],"television":[56],"serials":[57],"for":[58],"which":[59],"term":[61],"\u2018franchise\u2019":[62],"inflects,":[63],"reworks,":[64],"or":[65],"disrupts":[66],"values":[69],"ascribed":[70,196],"to":[71,154,197],"them.":[72],"First,":[73],"although":[74],"CW\u2019s":[76],"Gossip":[77],"Girl":[78],"fits":[79],"squarely":[80],"into":[81],"feminized":[82],"models":[83],"narrative,":[86],"franchise":[87,110,144,162],"discourse":[88,111,145],"claimed":[89],"institutional":[90],"masculine":[92,121],"stressing":[95],"rationality":[98],"production.":[102],"Second,":[103],"in":[104,127,178,190],"case":[106],"ABC\u2019s":[108],"Lost,":[109],"highlighted":[112],"repetition":[115],"industrialized":[117],"culture":[118],"production,":[119],"challenging":[120],"valuation":[122],"program":[125],"based":[126],"perceptions":[128],"authenticity":[130],"singular":[132],"artistic":[133],"vision.":[134],"Lastly,":[135],"backlash":[137],"against":[138],"Sci-Fi\u2019s":[139],"Battlestar":[140],"Galactica":[141],"demonstrates":[142],"has":[146],"directly":[147],"linked":[148],"critique":[149],"serialized":[151],"industrial":[152,174],"moral":[155],"panic":[156],"feminine.":[159],"Although":[160],"dynamic":[161],"have":[164],"been":[165],"deployed":[166],"across":[167,180],"an":[168],"eclectic,":[169],"even":[170],"contradictory":[171],"range":[172],"narrative":[176],"practices,":[177],"common":[179],"each":[181],"that":[183],"accrual":[185],"value":[188],"depends":[189],"great":[191],"part":[192],"upon":[193],"meanings":[195]},"counts_by_year":[{"year":2023,"cited_by_count":1},{"year":2022,"cited_by_count":2},{"year":2020,"cited_by_count":1},{"year":2019,"cited_by_count":3},{"year":2017,"cited_by_count":3},{"year":2015,"cited_by_count":4},{"year":2014,"cited_by_count":2},{"year":2013,"cited_by_count":1}],"updated_date":"2026-10-06T10:28:23.643775","created_date":"2016-06-24T00:00:00"}