{"id":"https://openalex.org/W1600380337","doi":null,"title":"FATORES MOTIVADORES DO CONSUMO DE CHOCOLATES FINOS NO BRASIL","display_name":"FATORES MOTIVADORES DO CONSUMO DE CHOCOLATES FINOS NO BRASIL","publication_year":2013,"publication_date":"2013-08-31","ids":{"openalex":"https://openalex.org/W1600380337","mag":"1600380337"},"language":"pt","primary_location":{"id":"mag:1600380337","doi":null,"is_oa":false,"landing_page_url":"http://periodicos.unifacef.com.br/index.php/rea/article/download/604/539","pdf_url":null,"source":{"id":"https://openalex.org/S4306525434","display_name":"REA - Revista Eletr\u00f4nica de Administra\u00e7\u00e3o","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"REA - Revista Eletr\u00f4nica de Administra\u00e7\u00e3o","raw_type":null},"volume":null,"type":"article","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5036693902","display_name":"Claudia Cristina Sato","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I123443094","display_name":"Universidade Estadual de Maring\u00e1","ror":"https://ror.org/04bqqa360","country_code":"BR","type":"education","lineage":["https://openalex.org/I123443094"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Claudia Cristina Sato","raw_affiliation_strings":["Universidade Estadual de Maring\u00e1"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universidade Estadual de Maring\u00e1","institution_ids":["https://openalex.org/I123443094"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5013079411","display_name":"Olga Maria Coutinho P\u00e9pece","orcid":"https://orcid.org/0000-0002-9155-9285","observed_orcids":["https://orcid.org/0000-0002-9155-9285"]},"institutions":[{"id":"https://openalex.org/I123443094","display_name":"Universidade Estadual de Maring\u00e1","ror":"https://ror.org/04bqqa360","country_code":"BR","type":"education","lineage":["https://openalex.org/I123443094"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Olga Maria Coutinho P\u00e9pece","raw_affiliation_strings":["Universidade Estadual de Maring\u00e1"],"raw_orcid":"https://orcid.org/0000-0002-9155-9285","affiliations":[{"raw_affiliation_string":"Universidade Estadual de Maring\u00e1","institution_ids":["https://openalex.org/I123443094"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I123443094"],"apc_list":null,"apc_paid":null,"fwci":0.7339,"has_fulltext":false,"cited_by_count":2,"citation_normalized_percentile":{"value":0.82518273,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":88,"max":93},"biblio":{"volume":"12","issue":"2","first_page":"157","last_page":"171"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.5601000189781189,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.5601000189781189,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.22609999775886536,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12807","display_name":"Consumer Behavior and Market Dynamics","score":0.10939999669790268,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/consumer-motives","display_name":"consumer motivation","score":0.7440000176429749},{"id":"https://openalex.org/keywords/consumption-patterns","display_name":"consumption patterns","score":0.5289999842643738},{"id":"https://openalex.org/keywords/chocolate-industry","display_name":"chocolate industry","score":0.6129999756813049},{"id":"https://openalex.org/keywords/tradition","display_name":"tradition","score":0.4359999895095825},{"id":"https://openalex.org/keywords/product-design","display_name":"product design","score":0.7580000162124634},{"id":"https://openalex.org/keywords/quality","display_name":"quality","score":0.43299999833106995},{"id":"https://openalex.org/keywords/brand","display_name":"brand","score":0.628000020980835}],"concepts":[{"id":"https://openalex.org/C15708023","wikidata":"https://www.wikidata.org/wiki/Q80083","display_name":"Humanities","level":1,"score":0.7362045049667358},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.35647860169410706}],"mesh":[],"locations_count":1,"locations":[{"id":"mag:1600380337","doi":null,"is_oa":false,"landing_page_url":"http://periodicos.unifacef.com.br/index.php/rea/article/download/604/539","pdf_url":null,"source":{"id":"https://openalex.org/S4306525434","display_name":"REA - Revista Eletr\u00f4nica de Administra\u00e7\u00e3o","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"REA - Revista Eletr\u00f4nica de Administra\u00e7\u00e3o","raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W7070265385","https://openalex.org/W3195054797","https://openalex.org/W6986253393","https://openalex.org/W7125902417","https://openalex.org/W2899666378","https://openalex.org/W7056403793","https://openalex.org/W7130738484","https://openalex.org/W2996914239","https://openalex.org/W7073623695","https://openalex.org/W2107786014"],"abstract_inverted_index":{"O":[0],"objetivo":[1,22],"deste":[2],"trabalho":[3],"consiste":[4],"em":[5,119],"compreender,":[6],"os":[7,53],"fatores":[8,131],"motivadores":[9],"do":[10,59,133],"consumo":[11,58,134],"de":[12,15,31,42,57,69,76,85,87,110,135],"chocolates":[13],"finos":[14],"marcas":[16],"brasileiras.":[17],"Para":[18],"se":[19],"alcancar":[20],"o":[21],"proposto":[23],"foram":[24,65],"realizadas":[25],"entrevistas":[26,70],"com":[27],"gerentes":[28],"e":[29,47,55,80,99,128],"proprietarios":[30],"quatro":[32],"empresas":[33],"que":[34,72,112],"trabalham":[35],"exclusivamente":[36],"neste":[37],"setor,":[38],"situadas":[39],"nas":[40],"cidades":[41],"Curitiba":[43],"(PR),":[44],"Maringa":[45],"(PR)":[46],"Ribeirao":[48],"Preto":[49],"(SP)":[50],"buscando-se":[51],"conhecer":[52],"habitos":[54],"construcoes":[56],"produto":[60],"chocolate":[61,136],"fino.":[62],"Os":[63],"dados":[64],"coletados":[66],"por":[67,97],"meio":[68],"semiestruturadas":[71],"constituem":[73],"uma":[74],"forma":[75],"pesquisa":[77],"qualitativa":[78],"exploratoria":[79],"recorreu-se":[81],"a":[82,115],"abordagem":[83],"metodologica":[84],"analise":[86],"conteudo":[88],"baseado":[89],"no":[90,137],"exame":[91],"microscopico":[92],"dos":[93,104,117],"dados,":[94],"conforme":[95],"definido":[96],"Strauss":[98],"Corbin":[100],"(2008).":[101],"Como":[102],"interpretacao":[103],"resultados":[105],"foi":[106],"obtido":[107],"um":[108],"numero":[109],"codificacoes":[111],"tornou":[113],"possivel":[114],"categorizacao":[116],"termos":[118],"Tradicao,":[120],"Design,":[121],"significado,":[122],"qualidade,":[123],"geografia,":[124],"saude,":[125],"presente,":[126],"economia":[127],"marca":[129],"como":[130],"constituintes":[132],"Brasil.":[138]},"counts_by_year":[{"year":2020,"cited_by_count":1},{"year":2014,"cited_by_count":1}],"updated_date":"2025-10-10T17:16:08.811792","created_date":"2016-06-24T00:00:00"}
