{"id":"https://openalex.org/W1593870773","doi":null,"title":"Impact of Relational Marketing of Laptops: High Tech Product Adoptions in a Retail Setting","display_name":"Impact of Relational Marketing of Laptops: High Tech Product Adoptions in a Retail Setting","publication_year":2011,"publication_date":"2011-01-01","ids":{"openalex":"https://openalex.org/W1593870773","mag":"1593870773"},"language":"en","primary_location":{"id":"pmh:oai:researchonline.nd.edu.au:theses-1060","doi":null,"is_oa":true,"landing_page_url":"https://researchonline.nd.edu.au/theses/58","pdf_url":"https://researchonline.nd.edu.au/theses/58","source":{"id":"https://openalex.org/S4306400898","display_name":"ResearchOnline@ND (The University of Notre Dame)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I107639228","host_organization_name":"University of Notre Dame","host_organization_lineage":["https://openalex.org/I107639228"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Theses","raw_type":"text"},"volume":null,"type":"dissertation","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"https://researchonline.nd.edu.au/theses/58","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5002186306","display_name":"Anirudha Vasant Bansod","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":true,"raw_author_name":"Anirudha Vasant Bansod","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":["https://openalex.org/A5002186306"],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":true,"cited_by_count":0,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.8682000041007996,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.8682000041007996,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":0.09269999712705612,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.019500000402331352,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/relationship-marketing","display_name":"relationship marketing","score":0.8090000152587891},{"id":"https://openalex.org/keywords/high-tech-products","display_name":"high-tech products","score":0.8989999890327454},{"id":"https://openalex.org/keywords/laptops","display_name":"notebooks","score":0.8069999814033508},{"id":"https://openalex.org/keywords/retail-salespeople","display_name":"retail salespeople","score":0.8220000267028809},{"id":"https://openalex.org/keywords/purchase-decision","display_name":"purchase decision","score":0.5630000233650208},{"id":"https://openalex.org/keywords/customer-relationships","display_name":"customer relationships","score":0.5809999704360962},{"id":"https://openalex.org/keywords/consumer-behavior","display_name":"consumer behavior","score":0.36399999260902405},{"id":"https://openalex.org/keywords/retail-marketing-strategy","display_name":"retail marketing strategy","score":0.47099998593330383},{"id":"https://openalex.org/keywords/risk-perception","display_name":"risk perception","score":0.42100000381469727},{"id":"https://openalex.org/keywords/social-norms","display_name":"social norms","score":0.47099998593330383},{"id":"https://openalex.org/keywords/peer-pressure","display_name":"peer pressure","score":0.7200000286102295},{"id":"https://openalex.org/keywords/cognitive-consistency","display_name":"cognitive consistency","score":0.5080000162124634},{"id":"https://openalex.org/keywords/information-processing","display_name":"information processing","score":0.5609999895095825},{"id":"https://openalex.org/keywords/customer-satisfaction","display_name":"customer satisfaction","score":0.33500000834465027},{"id":"https://openalex.org/keywords/customer-retention","display_name":"customer retention","score":0.5009999871253967},{"id":"https://openalex.org/keywords/customer-acquisition","display_name":"customer acquisition","score":0.41499999165534973}],"concepts":[{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.6984843015670776},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.6622211337089539},{"id":"https://openalex.org/C90673727","wikidata":"https://www.wikidata.org/wiki/Q901718","display_name":"Product (mathematics)","level":2,"score":0.6203774809837341},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.5101242661476135},{"id":"https://openalex.org/C191920346","wikidata":"https://www.wikidata.org/wiki/Q466410","display_name":"High tech","level":2,"score":0.45561298727989197},{"id":"https://openalex.org/C54750564","wikidata":"https://www.wikidata.org/wiki/Q26643","display_name":"Commerce","level":1,"score":0.3682885468006134},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.0},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.0},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.0},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"pmh:oai:researchonline.nd.edu.au:theses-1060","doi":null,"is_oa":true,"landing_page_url":"https://researchonline.nd.edu.au/theses/58","pdf_url":"https://researchonline.nd.edu.au/theses/58","source":{"id":"https://openalex.org/S4306400898","display_name":"ResearchOnline@ND (The University of Notre Dame)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I107639228","host_organization_name":"University of Notre Dame","host_organization_lineage":["https://openalex.org/I107639228"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Theses","raw_type":"text"},{"id":"mag:1593870773","doi":null,"is_oa":false,"landing_page_url":"https://researchonline.nd.edu.au/cgi/viewcontent.cgi?article=1060&context=theses","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null}],"best_oa_location":{"id":"pmh:oai:researchonline.nd.edu.au:theses-1060","doi":null,"is_oa":true,"landing_page_url":"https://researchonline.nd.edu.au/theses/58","pdf_url":"https://researchonline.nd.edu.au/theses/58","source":{"id":"https://openalex.org/S4306400898","display_name":"ResearchOnline@ND (The University of Notre Dame)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I107639228","host_organization_name":"University of Notre Dame","host_organization_lineage":["https://openalex.org/I107639228"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Theses","raw_type":"text"},"sustainable_development_goals":[],"study_designs":[{"display_name":"Observational Study","id":"https://openalex.org/study-designs/observational-study"}],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W1593870773.pdf","grobid_xml":"https://content.openalex.org/works/W1593870773.grobid-xml"},"referenced_works_count":363,"referenced_works":["https://openalex.org/W17808199","https://openalex.org/W96114818","https://openalex.org/W99716116","https://openalex.org/W141766638","https://openalex.org/W198259661","https://openalex.org/W223199128","https://openalex.org/W343528938","https://openalex.org/W368360143","https://openalex.org/W599694587","https://openalex.org/W630262706","https://openalex.org/W651979721","https://openalex.org/W1485811382","https://openalex.org/W1488407027","https://openalex.org/W1497795456","https://openalex.org/W1501172405","https://openalex.org/W1512752803","https://openalex.org/W1513901592","https://openalex.org/W1524121127","https://openalex.org/W1526569656","https://openalex.org/W1533239080","https://openalex.org/W1569918571","https://openalex.org/W1574655732","https://openalex.org/W1576685237","https://openalex.org/W1581853629","https://openalex.org/W1589888655","https://openalex.org/W1594945480","https://openalex.org/W1600208561","https://openalex.org/W1605991455","https://openalex.org/W1654874180","https://openalex.org/W1665332082","https://openalex.org/W1689771227","https://openalex.org/W1836311887","https://openalex.org/W1855283887","https://openalex.org/W1937155619","https://openalex.org/W1964270323","https://openalex.org/W1965046949","https://openalex.org/W1965338101","https://openalex.org/W1965413504","https://openalex.org/W1965574139","https://openalex.org/W1965626835","https://openalex.org/W1966518808","https://openalex.org/W1967477345","https://openalex.org/W1967614935","https://openalex.org/W1967912575","https://openalex.org/W1968245323","https://openalex.org/W1969381096","https://openalex.org/W1970277358","https://openalex.org/W1971136811","https://openalex.org/W1971855010","https://openalex.org/W1972557675","https://openalex.org/W1972677436","https://openalex.org/W1973356140","https://openalex.org/W1973477529","https://openalex.org/W1973687016","https://openalex.org/W1973774762","https://openalex.org/W1975525595","https://openalex.org/W1975733460","https://openalex.org/W1976323318","https://openalex.org/W1976667660","https://openalex.org/W1977137834","https://openalex.org/W1977445960","https://openalex.org/W1978053763","https://openalex.org/W1978125974","https://openalex.org/W1979355833","https://openalex.org/W1979907230","https://openalex.org/W1980083892","https://openalex.org/W1980156264","https://openalex.org/W1981885635","https://openalex.org/W1982562184","https://openalex.org/W1984396001","https://openalex.org/W1985972725","https://openalex.org/W1986349199","https://openalex.org/W1986440703","https://openalex.org/W1986936900","https://openalex.org/W1987118830","https://openalex.org/W1988318105","https://openalex.org/W1988447536","https://openalex.org/W1990047999","https://openalex.org/W1990079969","https://openalex.org/W1990081677","https://openalex.org/W1990199118","https://openalex.org/W1990351492","https://openalex.org/W1990800947","https://openalex.org/W1990944405","https://openalex.org/W1991384910","https://openalex.org/W1991426820","https://openalex.org/W1991623719","https://openalex.org/W1991670833","https://openalex.org/W1992193527","https://openalex.org/W1992299448","https://openalex.org/W1993034429","https://openalex.org/W1993171100","https://openalex.org/W1994263489","https://openalex.org/W1995157711","https://openalex.org/W1995863820","https://openalex.org/W1996538871","https://openalex.org/W1996899005","https://openalex.org/W1997909028","https://openalex.org/W2000025407","https://openalex.org/W2001193333","https://openalex.org/W2003770055","https://openalex.org/W2003825788","https://openalex.org/W2004352825","https://openalex.org/W2004590027","https://openalex.org/W2004691380","https://openalex.org/W2004755290","https://openalex.org/W2004845716","https://openalex.org/W2006205891","https://openalex.org/W2006849722","https://openalex.org/W2006941492","https://openalex.org/W2007006972","https://openalex.org/W2008073538","https://openalex.org/W2010880342","https://openalex.org/W2012136860","https://openalex.org/W2013372156","https://openalex.org/W2014531866","https://openalex.org/W2015099238","https://openalex.org/W2015789329","https://openalex.org/W2016827344","https://openalex.org/W2017613618","https://openalex.org/W2017679397","https://openalex.org/W2017849448","https://openalex.org/W2018084179","https://openalex.org/W2018201949","https://openalex.org/W2018806733","https://openalex.org/W2018941638","https://openalex.org/W2021166829","https://openalex.org/W2021606694","https://openalex.org/W2022096927","https://openalex.org/W2023172395","https://openalex.org/W2023550987","https://openalex.org/W2024398239","https://openalex.org/W2024618350","https://openalex.org/W2026368098","https://openalex.org/W2028216912","https://openalex.org/W2028226566","https://openalex.org/W2028538454","https://openalex.org/W2028809046","https://openalex.org/W2029376534","https://openalex.org/W2029812672","https://openalex.org/W2030493238","https://openalex.org/W2030741364","https://openalex.org/W2032661354","https://openalex.org/W2035026282","https://openalex.org/W2035079097","https://openalex.org/W2035161599","https://openalex.org/W2036063909","https://openalex.org/W2036149274","https://openalex.org/W2036209188","https://openalex.org/W2036840437","https://openalex.org/W2036870469","https://openalex.org/W2037710531","https://openalex.org/W2037846525","https://openalex.org/W2038621868","https://openalex.org/W2039415189","https://openalex.org/W2039463680","https://openalex.org/W2039810561","https://openalex.org/W2042301164","https://openalex.org/W2042911989","https://openalex.org/W2043375723","https://openalex.org/W2043453086","https://openalex.org/W2043842361","https://openalex.org/W2043880827","https://openalex.org/W2044243674","https://openalex.org/W2044353390","https://openalex.org/W2044776966","https://openalex.org/W2044994630","https://openalex.org/W2046805344","https://openalex.org/W2047266572","https://openalex.org/W2047327952","https://openalex.org/W2047575389","https://openalex.org/W2048168224","https://openalex.org/W2049023573","https://openalex.org/W2049362416","https://openalex.org/W2049949638","https://openalex.org/W2050628733","https://openalex.org/W2052183860","https://openalex.org/W2052471430","https://openalex.org/W2052699873","https://openalex.org/W2054238845","https://openalex.org/W2055078707","https://openalex.org/W2056621186","https://openalex.org/W2056886756","https://openalex.org/W2057023890","https://openalex.org/W2058939132","https://openalex.org/W2059135316","https://openalex.org/W2059334100","https://openalex.org/W2060855982","https://openalex.org/W2061003166","https://openalex.org/W2061337042","https://openalex.org/W2062146188","https://openalex.org/W2062182591","https://openalex.org/W2062289265","https://openalex.org/W2064420673","https://openalex.org/W2065037839","https://openalex.org/W2066743737","https://openalex.org/W2067170319","https://openalex.org/W2069736034","https://openalex.org/W2070951272","https://openalex.org/W2071694681","https://openalex.org/W2071965851","https://openalex.org/W2072733534","https://openalex.org/W2073172734","https://openalex.org/W2073287502","https://openalex.org/W2073733140","https://openalex.org/W2074275686","https://openalex.org/W2074350197","https://openalex.org/W2075629323","https://openalex.org/W2075821243","https://openalex.org/W2076711871","https://openalex.org/W2076915346","https://openalex.org/W2077040059","https://openalex.org/W2077545220","https://openalex.org/W2077820623","https://openalex.org/W2078240354","https://openalex.org/W2078391562","https://openalex.org/W2078416660","https://openalex.org/W2078789144","https://openalex.org/W2078919733","https://openalex.org/W2079244753","https://openalex.org/W2079337383","https://openalex.org/W2079860151","https://openalex.org/W2081697200","https://openalex.org/W2081774187","https://openalex.org/W2082324698","https://openalex.org/W2083174051","https://openalex.org/W2083674086","https://openalex.org/W2084715591","https://openalex.org/W2086175119","https://openalex.org/W2086473496","https://openalex.org/W2086959194","https://openalex.org/W2087750581","https://openalex.org/W2088255490","https://openalex.org/W2088788330","https://openalex.org/W2089203823","https://openalex.org/W2089314759","https://openalex.org/W2090266480","https://openalex.org/W2090288937","https://openalex.org/W2092322780","https://openalex.org/W2093022235","https://openalex.org/W2093981945","https://openalex.org/W2094260684","https://openalex.org/W2094439750","https://openalex.org/W2096648510","https://openalex.org/W2097622232","https://openalex.org/W2097829847","https://openalex.org/W2098590349","https://openalex.org/W2098724756","https://openalex.org/W2099342631","https://openalex.org/W2099358844","https://openalex.org/W2101618407","https://openalex.org/W2101954211","https://openalex.org/W2102467277","https://openalex.org/W2102492785","https://openalex.org/W2103686707","https://openalex.org/W2110612952","https://openalex.org/W2113933681","https://openalex.org/W2115908788","https://openalex.org/W2116552583","https://openalex.org/W2118257338","https://openalex.org/W2118827193","https://openalex.org/W2122912498","https://openalex.org/W2124060395","https://openalex.org/W2126155986","https://openalex.org/W2128972805","https://openalex.org/W2130140239","https://openalex.org/W2131301419","https://openalex.org/W2131424046","https://openalex.org/W2136850150","https://openalex.org/W2137247419","https://openalex.org/W2138600884","https://openalex.org/W2139921829","https://openalex.org/W2148219776","https://openalex.org/W2148581700","https://openalex.org/W2149230285","https://openalex.org/W2153799334","https://openalex.org/W2153932359","https://openalex.org/W2154990520","https://openalex.org/W2155940770","https://openalex.org/W2156022826","https://openalex.org/W2157626258","https://openalex.org/W2157697859","https://openalex.org/W2158517811","https://openalex.org/W2159105921","https://openalex.org/W2159306398","https://openalex.org/W2159674550","https://openalex.org/W2161121119","https://openalex.org/W2163297822","https://openalex.org/W2164206328","https://openalex.org/W2165072427","https://openalex.org/W2165397234","https://openalex.org/W2166475989","https://openalex.org/W2167052749","https://openalex.org/W2171157000","https://openalex.org/W2171316372","https://openalex.org/W2172225737","https://openalex.org/W2177085946","https://openalex.org/W2178896431","https://openalex.org/W2209053010","https://openalex.org/W2234232270","https://openalex.org/W2261046938","https://openalex.org/W2278811083","https://openalex.org/W2290939298","https://openalex.org/W2292885896","https://openalex.org/W2313222574","https://openalex.org/W2313452789","https://openalex.org/W2313992398","https://openalex.org/W2314002611","https://openalex.org/W2315084850","https://openalex.org/W2315163234","https://openalex.org/W2315556200","https://openalex.org/W2316231696","https://openalex.org/W2316250154","https://openalex.org/W2316517642","https://openalex.org/W2318181140","https://openalex.org/W2320243862","https://openalex.org/W2320635127","https://openalex.org/W2321044089","https://openalex.org/W2321522090","https://openalex.org/W2322418431","https://openalex.org/W2324188776","https://openalex.org/W2327866474","https://openalex.org/W2328176005","https://openalex.org/W2329127050","https://openalex.org/W2329693473","https://openalex.org/W2331720181","https://openalex.org/W2332133450","https://openalex.org/W2332503218","https://openalex.org/W2332861112","https://openalex.org/W2333057539","https://openalex.org/W2333697416","https://openalex.org/W2335210068","https://openalex.org/W2408966816","https://openalex.org/W2409449895","https://openalex.org/W2411777293","https://openalex.org/W2416361470","https://openalex.org/W2416527072","https://openalex.org/W2417469983","https://openalex.org/W2417864373","https://openalex.org/W2462213319","https://openalex.org/W2473785260","https://openalex.org/W2553900590","https://openalex.org/W2595519040","https://openalex.org/W2727274365","https://openalex.org/W2751998548","https://openalex.org/W2795656446","https://openalex.org/W2799121301","https://openalex.org/W2804867722","https://openalex.org/W2810929626","https://openalex.org/W2909546591","https://openalex.org/W2941647715","https://openalex.org/W2956085540","https://openalex.org/W2972311295","https://openalex.org/W3015634246","https://openalex.org/W3017494350","https://openalex.org/W3025702560","https://openalex.org/W3041754228","https://openalex.org/W3121249633","https://openalex.org/W3122267535","https://openalex.org/W3157264244","https://openalex.org/W3173313522","https://openalex.org/W3189603569","https://openalex.org/W4243667233"],"related_works":["https://openalex.org/W2527878495","https://openalex.org/W7095260115","https://openalex.org/W7097182935","https://openalex.org/W4406411091","https://openalex.org/W7096666573","https://openalex.org/W7061470022","https://openalex.org/W2256252838","https://openalex.org/W7111147196","https://openalex.org/W2484492173","https://openalex.org/W7024878199"],"abstract_inverted_index":{"Marketing":[0,115],"has":[1,65,208],"developed":[2],"from":[3,95,536],"using":[4],"a":[5,10,27,56,100,118,185,319,353,426,519,542],"simple":[6,57],"transactional":[7],"model":[8,587],"to":[9,23,78,86,91,166,184,203,236,249,278,292,332,336,401,407,529,533,540,574,618,638],"more":[11],"sophisticated":[12],"relational":[13,168,257,286,365,404],"orientation":[14],"model.":[15],"Selling":[16],"and":[17,42,63,181,199,254,283,296,305,309,371,383,395,399,421,432,446,475,539,559,562,578,601,621],"marketing":[18,84,229,405,409,424,453,467,487],"practices":[19],"are":[20,440],"different":[21],"according":[22],"the":[24,36,43,47,88,110,121,128,136,141,150,154,190,193,200,214,227,262,324,337,388,393,413,459,485,491,502,513,537,568,595,634,640],"culture":[25],"of":[26,46,69,123,143,156,192,195,216,246,311,327,369,397,451,495,505,515,623],"country,":[28],"purchasing":[29,241,576],"power":[30,577],"parity,":[31],"economical":[32],"situations,":[33],"political":[34],"conditions,":[35],"demand":[37],"versus":[38],"supply":[39],"gap":[40],"ratio":[41],"socioeconomic":[44],"conditions":[45],"market":[48,175,252,258,287,366,384],"place.":[49],"Academics":[50],"have":[51,117,139,152,162,225,333,348],"translated":[52],"these":[53],"factors":[54],"into":[55],"sales":[58],"discipline.":[59],"However,":[60],"every":[61],"region":[62],"country":[64],"its":[66],"own":[67],"style":[68],"business.":[70],"The":[71,211,243,269,434,448,551,584],"business":[72],"problem":[73],"in":[74,99,120,127,172,232,256,265,285,323,364,403,462,556,581,615],"this":[75],"study":[76,591],"was":[77,359,468,553,592,631],"understand":[79],"\u2018how":[80],"retailers":[81,439,471,483,522],"develop":[82],"effective":[83],"strategies":[85],"increase":[87],"consumer\u2019s":[89],"propensity":[90],"buy":[92],"high-tech":[93,144,157],"products":[94,126],"their":[96,222,233,240,280,294,343,350,418,442,531,602],"retail":[97,130,187,201,607,619],"stores":[98],"declining":[101],"product":[102,158,354],"life-cycle?\u2019":[103],"Three":[104],"research":[105,212,271,274,435,552,596],"questions":[106],"were":[107],"set":[108],"for":[109,352,429,499,589],"study:":[111],"1)":[112],"Does":[113],"Relational":[114],"(RM)":[116,230,454],"role":[119],"adoption":[122,142,155],"high":[124],"tech":[125],"technological":[129],"industry?":[131],"2)":[132],"What":[133,147],"impact":[134,148],"does":[135,149],"Retail":[137],"salesperson":[138,610],"on":[140,153,342,473,524,548],"products?":[145],"3)":[146],"retailer":[151],"purchasing?":[159],"In-depth":[160],"answers":[161],"been":[163,209],"provided":[164],"as":[165,316,478,480,564,597,633],"whether":[167,217],"theory":[169],"is":[170,248,425,455,501],"important":[171],"today\u2019s":[173,438],"global":[174],"place":[176],"where":[177],"consumers":[178,196,238,276,398,457],"feel":[179],"confident":[180],"emotionally":[182],"attached":[183],"respective":[186],"outlet.":[188],"Also,":[189,357],"importance":[191],"relationship":[194,228,452,486,612],"with":[197,221,470],"salespersons":[198],"store":[202,608,620],"gain":[204],"benefits":[205,494],"or":[206,355,415],"otherwise":[207],"determined.":[210],"addressed":[213],"issue":[215],"present":[218],"retailers,":[219],"along":[220],"professional":[223],"salespeople,":[224],"adopted":[226],"strategy":[231,450,488],"selling":[234],"process":[235],"help":[237],"reach":[239],"decisions.":[242],"major":[244],"objective":[245],"RM":[247],"reduce":[250,279,302],"available":[251,281],"choices":[253,282],"engage":[255,284,363,402],"behaviour":[259,288,367,580],"by":[260,390,489,546,594],"attracting":[261],"same":[263],"marketer":[264,416],"subsequent":[266],"choice":[267],"situations.":[268],"current":[270,590],"confirmed":[272,593],"previous":[273],"that":[275,361,392,437,510],"like":[277],"because":[289,368],"they":[290,330,347,362],"want":[291,331],"simplify":[293,299],"buying":[295],"consuming":[297],"tasks,":[298],"information":[300,338],"processing,":[301],"perceived":[303],"risks":[304],"maintain":[306],"cognitive":[307],"consistency":[308],"state":[310],"psychological":[312],"efforts.":[313],"In":[314],"addition,":[315],"time":[317],"becomes":[318],"very":[320],"valued":[321],"asset":[322],"busy":[325],"lifecycle":[326],"modern":[328,482],"people,":[329],"easy":[334],"access":[335],"and,":[339],"ultimately,":[340],"decide":[341],"specific":[344],"purchase":[345,605],"once":[346],"established":[349],"need":[351],"service.":[356],"it":[358],"found":[360],"family":[370],"social":[372],"norms,":[373],"peer":[374],"group":[375],"pressure,":[376],"government":[377],"mandates,":[378],"religious":[379],"tenets,":[380],"employer":[381],"influences":[382],"policies.":[385],"Findings":[386],"supported":[387],"argument":[389],"academics":[391],"willingness":[394],"ability":[396],"marketers":[400],"leads":[406],"greater":[408],"productivity,":[410],"unless":[411],"either":[412],"consumer":[414,431,516,579],"abuses":[417],"mutual":[419],"interdependence":[420],"cooperation.":[422],"Relationship":[423],"win-win":[427],"situation":[428],"both":[430],"marketers.":[433],"indicated":[436],"managing":[441],"customer":[443,544,549],"relationships":[444],"aggressively":[445],"effectively.":[447],"retailer\u2019s":[449],"helping":[456],"take":[458],"ultimate":[460],"decision":[461],"purchasing.":[463],"Whereas":[464],"traditional":[465],"transaction":[466],"dominant":[469],"focused":[472],"acquisition":[474],"making":[476],"transactions":[477],"quickly":[479],"possible,":[481],"use":[484],"considering":[490],"long":[492],"term":[493],"loyal":[496],"consumers.":[497],"Customer":[498],"life":[500],"philosophical":[503],"agenda":[504],"most":[506],"top":[507],"managers,":[508],"so":[509],"organisations":[511],"reap":[512],"fruits":[514],"loyalty":[517],"over":[518],"decade.":[520],"Currently,":[521],"focus":[523],"delivering":[525],"superior":[526],"service":[527],"quality":[528],"satisfy":[530],"customers,":[532],"differentiate":[534],"themselves":[535],"competition":[538],"build":[541],"steady":[543],"base":[545],"focussing":[547],"retention.":[550],"carried":[554],"out":[555],"six":[557],"countries":[558],"data":[560,569],"collected":[561],"analysed":[563],"composite":[565],"data;":[566],"however,":[567],"also":[570],"can":[571],"be":[572],"used":[573,632],"compare":[575],"future":[582],"research.":[583],"hypothetical":[585],"conceptual":[586],"designed":[588],"comprising":[598],"seven":[599],"constructs":[600],"relationships;":[603],"viz.,":[604],"intent,":[606],"image,":[609],"likeability,":[611],"orientation,":[613],"trust":[614],"salesperson,":[616],"commitment":[617],"involvement":[622],"consumer.":[624],"A":[625],"two-step":[626],"structural":[627],"equation":[628],"modelling":[629],"procedure":[630],"primary":[635],"statistical":[636],"technique":[637],"test":[639],"hypothesised":[641],"relationships.":[642]},"counts_by_year":[],"updated_date":"2026-11-06T12:05:46.655746","created_date":"2016-06-24T00:00:00"}