{"id":"https://openalex.org/W155569293","doi":null,"title":"Analisis Strategi Bauran Pemasaran TerhadapPeningkatan Kuantitas Transaksi Surety BondPada PT. Asuransi Jasaraharja Putera CabangMedan.","display_name":"Analisis Strategi Bauran Pemasaran TerhadapPeningkatan Kuantitas Transaksi Surety BondPada PT. Asuransi Jasaraharja Putera CabangMedan.","publication_year":2014,"publication_date":"2014-01-22","ids":{"openalex":"https://openalex.org/W155569293","mag":"155569293"},"language":"id","primary_location":{"id":"mag:155569293","doi":null,"is_oa":false,"landing_page_url":"http://repository.usu.ac.id/bitstream/123456789/39653/7/Cover.pdf","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null},"volume":null,"type":"article","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5014429315","display_name":"Siti Wardah Pratidina Nasution","orcid":"https://orcid.org/0000-0003-1528-378X","observed_orcids":["https://orcid.org/0000-0003-1528-378X"]},"institutions":[],"countries":[],"is_corresponding":true,"raw_author_name":"Siti Wardah Pratidina Nasution","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":["https://openalex.org/A5014429315"],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13137","display_name":"Strategic Planning and Analysis","score":0.40209999680519104,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T13137","display_name":"Strategic Planning and Analysis","score":0.40209999680519104,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.2524000108242035,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.09539999812841415,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/marketing-mix-strategy","display_name":"marketing mix strategy","score":0.9430000185966492},{"id":"https://openalex.org/keywords/surety-bonds","display_name":"surety bonds","score":0.8109999895095825},{"id":"https://openalex.org/keywords/transaction-volume","display_name":"transaction volume","score":0.8050000071525574},{"id":"https://openalex.org/keywords/insurance-sales","display_name":"insurance sales","score":0.5049999952316284}],"concepts":[{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5209606885910034},{"id":"https://openalex.org/C112951243","wikidata":"https://www.wikidata.org/wiki/Q748845","display_name":"Surety","level":2,"score":0.47286438941955566},{"id":"https://openalex.org/C10138342","wikidata":"https://www.wikidata.org/wiki/Q43015","display_name":"Finance","level":1,"score":0.13928338885307312}],"mesh":[],"locations_count":1,"locations":[{"id":"mag:155569293","doi":null,"is_oa":false,"landing_page_url":"http://repository.usu.ac.id/bitstream/123456789/39653/7/Cover.pdf","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W3173852070","https://openalex.org/W7051679636","https://openalex.org/W2724829209","https://openalex.org/W2566087397","https://openalex.org/W362025009","https://openalex.org/W7070691893","https://openalex.org/W87054253","https://openalex.org/W2258479159","https://openalex.org/W7005076159","https://openalex.org/W3088096889"],"abstract_inverted_index":null,"counts_by_year":[],"updated_date":"2025-11-06T04:12:42.849631","created_date":"2016-06-24T00:00:00"}