{"id":"https://openalex.org/W149555827","doi":null,"title":"Brand love in sport: antecedents and consequences","display_name":"Brand love in sport: antecedents and consequences","publication_year":2012,"publication_date":"2012-10-01","ids":{"openalex":"https://openalex.org/W149555827","mag":"149555827"},"language":"en","primary_location":{"id":"mag:149555827","doi":null,"is_oa":false,"landing_page_url":"https://dro.deakin.edu.au/eserv/DU:30062512/broadbent-brandlove-2012A.pdf","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null},"volume":null,"type":"article","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5031424359","display_name":"Sarah Broadbent","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":true,"raw_author_name":"Sarah Broadbent","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":["https://openalex.org/A5031424359"],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":2,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":87,"max":93},"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.9994999766349792,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.9994999766349792,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.00019999999494757503,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10942","display_name":"Sports, Gender, and Society","score":9.999999747378752e-05,"subfield":{"id":"https://openalex.org/subfields/3318","display_name":"Gender Studies"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/brand-love","display_name":"brand love","score":0.9980000257492065},{"id":"https://openalex.org/keywords/sports-brands","display_name":"sports brands","score":0.7110000252723694},{"id":"https://openalex.org/keywords/brand-associations","display_name":"brand associations","score":0.8949999809265137},{"id":"https://openalex.org/keywords/brand-loyalty","display_name":"brand loyalty","score":0.8209999799728394}],"concepts":[{"id":"https://openalex.org/C2780144342","wikidata":"https://www.wikidata.org/wiki/Q1900653","display_name":"Brand loyalty","level":2,"score":0.7371045351028442},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.6057259440422058},{"id":"https://openalex.org/C57375061","wikidata":"https://www.wikidata.org/wiki/Q453181","display_name":"Brand management","level":2,"score":0.5679508447647095},{"id":"https://openalex.org/C2779343474","wikidata":"https://www.wikidata.org/wiki/Q3109175","display_name":"Context (archaeology)","level":2,"score":0.5315111875534058},{"id":"https://openalex.org/C205971072","wikidata":"https://www.wikidata.org/wiki/Q513100","display_name":"Brand equity","level":2,"score":0.5232359766960144},{"id":"https://openalex.org/C120936955","wikidata":"https://www.wikidata.org/wiki/Q2155640","display_name":"Empirical research","level":2,"score":0.5032235980033875},{"id":"https://openalex.org/C109747225","wikidata":"https://www.wikidata.org/wiki/Q815758","display_name":"Scarcity","level":2,"score":0.4203072786331177},{"id":"https://openalex.org/C85973986","wikidata":"https://www.wikidata.org/wiki/Q1091731","display_name":"Exploratory research","level":2,"score":0.41708528995513916},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.40503913164138794},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.3935614228248596},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.35736513137817383},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.2644329369068146},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.12593600153923035},{"id":"https://openalex.org/C205649164","wikidata":"https://www.wikidata.org/wiki/Q1071","display_name":"Geography","level":0,"score":0.1083914041519165},{"id":"https://openalex.org/C111472728","wikidata":"https://www.wikidata.org/wiki/Q9471","display_name":"Epistemology","level":1,"score":0.0},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.0},{"id":"https://openalex.org/C166957645","wikidata":"https://www.wikidata.org/wiki/Q23498","display_name":"Archaeology","level":1,"score":0.0},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.0},{"id":"https://openalex.org/C19165224","wikidata":"https://www.wikidata.org/wiki/Q23404","display_name":"Anthropology","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"mag:149555827","doi":null,"is_oa":false,"landing_page_url":"https://dro.deakin.edu.au/eserv/DU:30062512/broadbent-brandlove-2012A.pdf","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":221,"referenced_works":["https://openalex.org/W60387890","https://openalex.org/W87018381","https://openalex.org/W88309263","https://openalex.org/W95301151","https://openalex.org/W111001316","https://openalex.org/W207992788","https://openalex.org/W355146850","https://openalex.org/W427644602","https://openalex.org/W586987946","https://openalex.org/W654157291","https://openalex.org/W964394935","https://openalex.org/W1485468574","https://openalex.org/W1493653826","https://openalex.org/W1503459083","https://openalex.org/W1512894772","https://openalex.org/W1513068959","https://openalex.org/W1518700537","https://openalex.org/W1529350455","https://openalex.org/W1530487374","https://openalex.org/W1541708487","https://openalex.org/W1556808170","https://openalex.org/W1562963056","https://openalex.org/W1564804915","https://openalex.org/W1574682103","https://openalex.org/W1576698287","https://openalex.org/W1600107381","https://openalex.org/W1608428419","https://openalex.org/W1665332082","https://openalex.org/W1904044639","https://openalex.org/W1936440459","https://openalex.org/W1957555229","https://openalex.org/W1965574139","https://openalex.org/W1965595230","https://openalex.org/W1965672854","https://openalex.org/W1966732563","https://openalex.org/W1968463899","https://openalex.org/W1969226367","https://openalex.org/W1970046790","https://openalex.org/W1970380220","https://openalex.org/W1971440513","https://openalex.org/W1971973032","https://openalex.org/W1972261352","https://openalex.org/W1972984491","https://openalex.org/W1973687016","https://openalex.org/W1973928261","https://openalex.org/W1975134480","https://openalex.org/W1975694814","https://openalex.org/W1975908777","https://openalex.org/W1976566764","https://openalex.org/W1977624865","https://openalex.org/W1978909693","https://openalex.org/W1979907230","https://openalex.org/W1982619743","https://openalex.org/W1983606418","https://openalex.org/W1984155848","https://openalex.org/W1987834455","https://openalex.org/W1988447536","https://openalex.org/W1988540540","https://openalex.org/W1991623719","https://openalex.org/W1992056903","https://openalex.org/W1994061307","https://openalex.org/W1994630584","https://openalex.org/W1995141016","https://openalex.org/W1997191882","https://openalex.org/W2001190246","https://openalex.org/W2003477186","https://openalex.org/W2004755646","https://openalex.org/W2005437832","https://openalex.org/W2008397521","https://openalex.org/W2009317323","https://openalex.org/W2009439762","https://openalex.org/W2014032761","https://openalex.org/W2015041537","https://openalex.org/W2015160513","https://openalex.org/W2016327262","https://openalex.org/W2016348133","https://openalex.org/W2016438983","https://openalex.org/W2020750583","https://openalex.org/W2022041843","https://openalex.org/W2022350928","https://openalex.org/W2023464248","https://openalex.org/W2023732249","https://openalex.org/W2024180819","https://openalex.org/W2028184439","https://openalex.org/W2029125978","https://openalex.org/W2029723879","https://openalex.org/W2030333591","https://openalex.org/W2030561037","https://openalex.org/W2031389091","https://openalex.org/W2034890640","https://openalex.org/W2037501792","https://openalex.org/W2037580789","https://openalex.org/W2037955438","https://openalex.org/W2038339047","https://openalex.org/W2038633919","https://openalex.org/W2039703741","https://openalex.org/W2040686047","https://openalex.org/W2042863619","https://openalex.org/W2043407388","https://openalex.org/W2044194438","https://openalex.org/W2044505189","https://openalex.org/W2045967079","https://openalex.org/W2047550951","https://openalex.org/W2048009228","https://openalex.org/W2051644063","https://openalex.org/W2052902109","https://openalex.org/W2056683859","https://openalex.org/W2057020382","https://openalex.org/W2057023890","https://openalex.org/W2058189399","https://openalex.org/W2058323601","https://openalex.org/W2058599614","https://openalex.org/W2059851708","https://openalex.org/W2060054052","https://openalex.org/W2060892308","https://openalex.org/W2062969816","https://openalex.org/W2066329026","https://openalex.org/W2067205346","https://openalex.org/W2067713849","https://openalex.org/W2067836848","https://openalex.org/W2070890451","https://openalex.org/W2072953239","https://openalex.org/W2073608134","https://openalex.org/W2073890491","https://openalex.org/W2074932610","https://openalex.org/W2075226849","https://openalex.org/W2076389556","https://openalex.org/W2076765092","https://openalex.org/W2077177439","https://openalex.org/W2079031211","https://openalex.org/W2079333999","https://openalex.org/W2081016106","https://openalex.org/W2081094693","https://openalex.org/W2081779072","https://openalex.org/W2082330093","https://openalex.org/W2082352243","https://openalex.org/W2082557450","https://openalex.org/W2084103191","https://openalex.org/W2088006949","https://openalex.org/W2088525149","https://openalex.org/W2095733901","https://openalex.org/W2096194304","https://openalex.org/W2096931372","https://openalex.org/W2098530874","https://openalex.org/W2102467277","https://openalex.org/W2102737915","https://openalex.org/W2105164772","https://openalex.org/W2107048494","https://openalex.org/W2108187798","https://openalex.org/W2109685530","https://openalex.org/W2113136459","https://openalex.org/W2114832881","https://openalex.org/W2115612291","https://openalex.org/W2116149094","https://openalex.org/W2120209617","https://openalex.org/W2120324932","https://openalex.org/W2122308404","https://openalex.org/W2122316222","https://openalex.org/W2127571795","https://openalex.org/W2128937836","https://openalex.org/W2129814164","https://openalex.org/W2131259125","https://openalex.org/W2131942188","https://openalex.org/W2132050595","https://openalex.org/W2132825970","https://openalex.org/W2138079141","https://openalex.org/W2139488576","https://openalex.org/W2146410840","https://openalex.org/W2147629601","https://openalex.org/W2149084269","https://openalex.org/W2150937936","https://openalex.org/W2151000531","https://openalex.org/W2151455758","https://openalex.org/W2152032121","https://openalex.org/W2152938206","https://openalex.org/W2159306398","https://openalex.org/W2160274695","https://openalex.org/W2161246478","https://openalex.org/W2161788597","https://openalex.org/W2161813612","https://openalex.org/W2163000154","https://openalex.org/W2164502613","https://openalex.org/W2166233893","https://openalex.org/W2166918035","https://openalex.org/W2168652818","https://openalex.org/W2168674393","https://openalex.org/W2168971858","https://openalex.org/W2169040237","https://openalex.org/W2170009476","https://openalex.org/W2170816415","https://openalex.org/W2171509321","https://openalex.org/W2174579691","https://openalex.org/W2175764802","https://openalex.org/W2177483485","https://openalex.org/W2186082745","https://openalex.org/W2186101356","https://openalex.org/W2187010722","https://openalex.org/W2205464769","https://openalex.org/W2209819604","https://openalex.org/W2213639061","https://openalex.org/W2223094850","https://openalex.org/W2266639535","https://openalex.org/W2316836042","https://openalex.org/W2322233365","https://openalex.org/W2329745760","https://openalex.org/W2413958357","https://openalex.org/W2418346052","https://openalex.org/W2418532800","https://openalex.org/W2753533763","https://openalex.org/W2811464350","https://openalex.org/W2890982041","https://openalex.org/W2900509361","https://openalex.org/W2911824631","https://openalex.org/W2995415149","https://openalex.org/W3011714640","https://openalex.org/W3121277531","https://openalex.org/W3121590070","https://openalex.org/W3124721213","https://openalex.org/W3159039368","https://openalex.org/W4235678817","https://openalex.org/W4256441345"],"related_works":["https://openalex.org/W4386531877","https://openalex.org/W2749174091","https://openalex.org/W6997035438","https://openalex.org/W7043095279","https://openalex.org/W2988032288","https://openalex.org/W2999962758","https://openalex.org/W3132579272","https://openalex.org/W1485468574","https://openalex.org/W4308918776","https://openalex.org/W2981088506"],"abstract_inverted_index":{"This":[0],"study":[1],"explores":[2],"brand":[3,20,30,39,41],"love":[4,21,31],"within":[5],"the":[6,13,27],"sport":[7],"context.":[8],"Specifically,":[9],"this":[10],"thesis":[11],"addresses":[12],"scarcity":[14],"of":[15,19,26,29],"exploratory":[16],"empirical":[17,36],"investigations":[18],"and":[22,32,43],"provides":[23],"an":[24,35],"understanding":[25],"dimensions":[28],"further":[33],"establishes":[34],"relationship":[37],"between":[38],"associations,":[40],"love,":[42],"loyalty.":[44]},"counts_by_year":[{"year":2021,"cited_by_count":1},{"year":2018,"cited_by_count":1}],"updated_date":"2026-11-04T10:54:05.112534","created_date":"2016-06-24T00:00:00"}
