{"id":"https://openalex.org/W14028546","doi":"https://doi.org/10.48550/arxiv.1109.6726","title":"A Fuzzy Co-Clustering approach for Clickstream Data Pattern","display_name":"A Fuzzy Co-Clustering approach for Clickstream Data Pattern","publication_year":2011,"publication_date":"2011-09-30","ids":{"openalex":"https://openalex.org/W14028546","doi":"https://doi.org/10.48550/arxiv.1109.6726","mag":"14028546"},"language":"en","primary_location":{"id":"pmh:oai:arXiv.org:1109.6726","doi":null,"is_oa":true,"landing_page_url":"http://arxiv.org/abs/1109.6726","pdf_url":"https://arxiv.org/pdf/1109.6726","source":{"id":"https://openalex.org/S4306400194","display_name":"arXiv (Cornell University)","issn_l":"2331-8422","issn":["2331-8422"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I205783295","host_organization_name":"Cornell University","host_organization_lineage":["https://openalex.org/I205783295"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"text"},"volume":null,"type":"preprint","is_traditional":true,"indexed_in":["arxiv","datacite"],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"https://arxiv.org/pdf/1109.6726","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5045590843","display_name":"R. Rathipriya","orcid":"https://orcid.org/0000-0002-3970-262X","observed_orcids":["https://orcid.org/0000-0002-3970-262X"]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Rathipriya, R.","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5109431109","display_name":"K. Thangavel","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Thangavel, K.","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":true,"cited_by_count":8,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12016","display_name":"Web Data Mining and Analysis","score":0.49709999561309814,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},"topics":[{"id":"https://openalex.org/T12016","display_name":"Web Data Mining and Analysis","score":0.49709999561309814,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T10637","display_name":"Advanced Clustering Algorithms Research","score":0.4146000146865845,"subfield":{"id":"https://openalex.org/subfields/1702","display_name":"Artificial Intelligence"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T10538","display_name":"Data Mining Algorithms and Applications","score":0.029100000858306885,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/fuzzy-co-clustering","display_name":"fuzzy co-clustering","score":0.996999979019165},{"id":"https://openalex.org/keywords/clickstream-data","display_name":"clickstream data","score":0.9869999885559082},{"id":"https://openalex.org/keywords/web-usage-mining","display_name":"web usage mining","score":0.9980000257492065},{"id":"https://openalex.org/keywords/user-behavior-modeling","display_name":"user behavior modeling","score":0.44600000977516174},{"id":"https://openalex.org/keywords/web-document-clustering","display_name":"web page clustering","score":0.6539999842643738},{"id":"https://openalex.org/keywords/target-marketing","display_name":"targeted marketing","score":0.7269999980926514},{"id":"https://openalex.org/keywords/targeted-advertising","display_name":"targeted advertising","score":0.3580000102519989},{"id":"https://openalex.org/keywords/marketing-strategy","display_name":"marketing strategy","score":0.34700000286102295}],"concepts":[{"id":"https://openalex.org/C138744977","wikidata":"https://www.wikidata.org/wiki/Q5132438","display_name":"Clickstream","level":5,"score":0.9123947620391846},{"id":"https://openalex.org/C73555534","wikidata":"https://www.wikidata.org/wiki/Q622825","display_name":"Cluster analysis","level":2,"score":0.7487391233444214},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.6464412212371826},{"id":"https://openalex.org/C197046077","wikidata":"https://www.wikidata.org/wiki/Q785337","display_name":"Web mining","level":3,"score":0.6091595888137817},{"id":"https://openalex.org/C124101348","wikidata":"https://www.wikidata.org/wiki/Q172491","display_name":"Data mining","level":1,"score":0.5124710202217102},{"id":"https://openalex.org/C516187249","wikidata":"https://www.wikidata.org/wiki/Q10719477","display_name":"Web analytics","level":5,"score":0.4636361002922058},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.44395682215690613},{"id":"https://openalex.org/C21959979","wikidata":"https://www.wikidata.org/wiki/Q36774","display_name":"Web page","level":2,"score":0.4407445192337036},{"id":"https://openalex.org/C544335954","wikidata":"https://www.wikidata.org/wiki/Q2553348","display_name":"Web intelligence","level":4,"score":0.38862845301628113},{"id":"https://openalex.org/C2522767166","wikidata":"https://www.wikidata.org/wiki/Q2374463","display_name":"Data science","level":1,"score":0.35043811798095703},{"id":"https://openalex.org/C61096286","wikidata":"https://www.wikidata.org/wiki/Q7978592","display_name":"Web navigation","level":3,"score":0.20763257145881653},{"id":"https://openalex.org/C79373723","wikidata":"https://www.wikidata.org/wiki/Q386275","display_name":"Web development","level":3,"score":0.17390373349189758},{"id":"https://openalex.org/C119857082","wikidata":"https://www.wikidata.org/wiki/Q2539","display_name":"Machine learning","level":1,"score":0.16621744632720947},{"id":"https://openalex.org/C127613066","wikidata":"https://www.wikidata.org/wiki/Q557770","display_name":"Web API","level":4,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"pmh:oai:arXiv.org:1109.6726","doi":null,"is_oa":true,"landing_page_url":"http://arxiv.org/abs/1109.6726","pdf_url":"https://arxiv.org/pdf/1109.6726","source":{"id":"https://openalex.org/S4306400194","display_name":"arXiv (Cornell University)","issn_l":"2331-8422","issn":["2331-8422"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I205783295","host_organization_name":"Cornell University","host_organization_lineage":["https://openalex.org/I205783295"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"text"},{"id":"doi:10.48550/arxiv.1109.6726","doi":"https://doi.org/10.48550/arxiv.1109.6726","is_oa":true,"landing_page_url":"https://doi.org/10.48550/arxiv.1109.6726","pdf_url":null,"source":{"id":"https://openalex.org/S4306400194","display_name":"arXiv (Cornell University)","issn_l":"2331-8422","issn":["2331-8422"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I205783295","host_organization_name":"Cornell University","host_organization_lineage":["https://openalex.org/I205783295"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"Preprint"}],"best_oa_location":{"id":"pmh:oai:arXiv.org:1109.6726","doi":null,"is_oa":true,"landing_page_url":"http://arxiv.org/abs/1109.6726","pdf_url":"https://arxiv.org/pdf/1109.6726","source":{"id":"https://openalex.org/S4306400194","display_name":"arXiv (Cornell University)","issn_l":"2331-8422","issn":["2331-8422"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I205783295","host_organization_name":"Cornell University","host_organization_lineage":["https://openalex.org/I205783295"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"text"},"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W14028546.pdf","grobid_xml":"https://content.openalex.org/works/W14028546.grobid-xml"},"referenced_works_count":9,"referenced_works":["https://openalex.org/W1963478531","https://openalex.org/W1989533365","https://openalex.org/W1996869586","https://openalex.org/W2063771604","https://openalex.org/W2090257125","https://openalex.org/W2114742088","https://openalex.org/W2118684016","https://openalex.org/W2128896329","https://openalex.org/W2138332801"],"related_works":["https://openalex.org/W4253943817","https://openalex.org/W1596499456","https://openalex.org/W2095792446","https://openalex.org/W2126822097","https://openalex.org/W1839211677","https://openalex.org/W2348414863","https://openalex.org/W7100299504","https://openalex.org/W2146555451","https://openalex.org/W1502032972","https://openalex.org/W7097431381"],"abstract_inverted_index":{"Web":[0],"Usage":[1],"mining":[2],"is":[3,41,78,111],"a":[4,42,95,101],"very":[5],"important":[6,113],"tool":[7],"to":[8,27,32,52,61,83,124,141],"extract":[9],"the":[10,22,25,63,67,85,104,126,143],"hidden":[11],"business":[12],"intelligence":[13],"data":[14,82],"from":[15],"large":[16],"databases.":[17],"The":[18,131],"extracted":[19],"information":[20],"provides":[21],"organizations":[23],"with":[24],"ability":[26],"produce":[28],"results":[29,132],"more":[30],"effectively":[31],"improve":[33],"their":[34],"businesses":[35,153],"and":[36,133,154],"increasing":[37],"of":[38,49,54,87,89,97,100,115,128,135],"sales.":[39],"Co-clustering":[40],"powerful":[43],"bipartition":[44],"technique":[45],"which":[46],"identifies":[47],"group":[48,53,106],"users":[50,88,105],"associated":[51],"web":[55,69,98,151],"pages.":[56],"These":[57],"associations":[58],"are":[59,119],"quantified":[60],"reveal":[62],"users'":[64],"interest":[65],"in":[66],"different":[68],"pages'":[70],"clusters.":[71],"In":[72],"this":[73,136],"paper,":[74],"Fuzzy":[75],"Co-Clustering":[76],"algorithm":[77,137],"proposed":[79,129],"for":[80,107,146,150],"clickstream":[81],"identify":[84],"subset":[86,96],"similar":[90],"navigational":[91],"behavior":[92],"/interest":[93],"over":[94],"pages":[99],"website.":[102],"Targeting":[103],"various":[108],"promotional":[109],"activities":[110],"an":[112],"aspect":[114],"marketing":[116,144],"practices.":[117],"Experiments":[118],"conducted":[120],"on":[121],"real":[122],"dataset":[123],"prove":[125],"efficiency":[127],"algorithm.":[130],"findings":[134],"could":[138],"be":[139],"used":[140],"enhance":[142],"strategy":[145],"directing":[147],"marketing,":[148],"advertisements":[149],"based":[152],"so":[155],"on.":[156]},"counts_by_year":[{"year":2024,"cited_by_count":1},{"year":2022,"cited_by_count":1},{"year":2018,"cited_by_count":2},{"year":2017,"cited_by_count":2},{"year":2014,"cited_by_count":2}],"updated_date":"2026-11-07T11:25:07.637180","created_date":"2016-06-24T00:00:00"}
