{"id":"https://openalex.org/W134530246","doi":"https://doi.org/10.1007/978-3-322-92952-5_15","title":"Multi-Channel Management","display_name":"Multi-Channel Management","publication_year":2003,"publication_date":"2003-01-01","ids":{"openalex":"https://openalex.org/W134530246","doi":"https://doi.org/10.1007/978-3-322-92952-5_15","mag":"134530246"},"language":"en","primary_location":{"id":"doi:10.1007/978-3-322-92952-5_15","doi":"https://doi.org/10.1007/978-3-322-92952-5_15","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-3-322-92952-5_15","pdf_url":null,"source":{"id":"https://openalex.org/S4306463308","display_name":"Gabler Verlag eBooks","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"ebook platform"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Marketing-Trends","raw_type":"book-chapter"},"volume":{"id":"https://openalex.org/W4235815533","display_name":"Marketing-Trends"},"type":"book-chapter","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5029287483","display_name":"Anja F\u00f6rster","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Anja F\u00f6rster","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":null,"display_name":"Peter Kreuz","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Peter Kreuz","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":24.4295,"has_fulltext":false,"cited_by_count":25,"citation_normalized_percentile":{"value":0.99616675,"is_in_top_1_percent":true,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":89,"max":96},"biblio":{"volume":null,"issue":null,"first_page":"169","last_page":"181"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10328","display_name":"Supply Chain and Inventory Management","score":0.4016000032424927,"subfield":{"id":"https://openalex.org/subfields/1404","display_name":"Management Information Systems"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10328","display_name":"Supply Chain and Inventory Management","score":0.4016000032424927,"subfield":{"id":"https://openalex.org/subfields/1404","display_name":"Management Information Systems"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":0.3158999979496002,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12885","display_name":"Digital Innovation in Industries","score":0.13459999859333038,"subfield":{"id":"https://openalex.org/subfields/1405","display_name":"Management of Technology and Innovation"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/multichannel-management","display_name":"multichannel management","score":0.9700000286102295},{"id":"https://openalex.org/keywords/distribution-channels","display_name":"distribution channels","score":0.8539999723434448},{"id":"https://openalex.org/keywords/e-commerce","display_name":"e-commerce","score":0.8130000233650208},{"id":"https://openalex.org/keywords/mobile-commerce","display_name":"mobile commerce","score":0.9350000023841858},{"id":"https://openalex.org/keywords/electronic-markets","display_name":"electronic markets","score":0.8510000109672546},{"id":"https://openalex.org/keywords/retail-trade","display_name":"retail trade","score":0.33899998664855957},{"id":"https://openalex.org/keywords/direct-sales","display_name":"direct sales","score":0.5410000085830688}],"concepts":[{"id":"https://openalex.org/C127162648","wikidata":"https://www.wikidata.org/wiki/Q16858953","display_name":"Channel (broadcasting)","level":2,"score":0.43535029888153076},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.4286845922470093},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3626808524131775},{"id":"https://openalex.org/C76155785","wikidata":"https://www.wikidata.org/wiki/Q418","display_name":"Telecommunications","level":1,"score":0.27499717473983765},{"id":"https://openalex.org/C127413603","wikidata":"https://www.wikidata.org/wiki/Q11023","display_name":"Engineering","level":0,"score":0.2580489218235016}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1007/978-3-322-92952-5_15","doi":"https://doi.org/10.1007/978-3-322-92952-5_15","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-3-322-92952-5_15","pdf_url":null,"source":{"id":"https://openalex.org/S4306463308","display_name":"Gabler Verlag eBooks","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"ebook platform"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Marketing-Trends","raw_type":"book-chapter"}],"best_oa_location":null,"sustainable_development_goals":[],"sustainable_development_goals_aurora":[{"id":"https://metadata.un.org/sdg/8","score":0.5899999737739563,"display_name":"Decent work and economic growth"}],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":5,"referenced_works":["https://openalex.org/W2000914513","https://openalex.org/W2133863454","https://openalex.org/W2313698277","https://openalex.org/W2495885916","https://openalex.org/W2529179118"],"related_works":["https://openalex.org/W335782893","https://openalex.org/W4287225895","https://openalex.org/W2166008635","https://openalex.org/W2474808301","https://openalex.org/W4242533473","https://openalex.org/W144344450","https://openalex.org/W319202195","https://openalex.org/W87620307","https://openalex.org/W2396266258","https://openalex.org/W2186313781"],"abstract_inverted_index":{"Dass":[0],"Produkte":[1],"und":[2],"Dienstleistungen":[3],"eines":[4],"Herstellers":[5],"\u00fcber":[6],"verschiedene":[7],"Absatzkan\u00e4le":[8],"an":[9],"den":[10,34],"Kunden":[11],"gebracht":[12],"wurden,":[13],"gab":[14],"es":[15],"schon":[16],"immer.":[17],"Ist":[18],"\u201eMulti-Channel":[19],"Management\u201c":[20],"also":[21],"nichts":[22],"anderes":[23],"als":[24],"alter":[25],"Wein":[26],"in":[27,45],"neuen":[28],"Schl\u00e4uchen?":[29],"Nicht":[30],"ganz,":[31],"denn":[32],"zu":[33],"\u201eklassischen\u201c":[35],"Absatzkan\u00e4len":[36],"Gro\u00dfund":[37],"Einzelhandel,":[38],"Au\u00dfendienst":[39],"oder":[40,56],"eigene":[41],"station\u00e4re":[42],"Outlets":[43],"kommen":[44],"j\u00fcngster":[46],"Zeit":[47],"zahlreiche":[48],"neue":[49],"Alternativen":[50],"hinzu:":[51],"M-Commerce,":[52],"E-Commerce,":[53],"elektronische":[54],"Marktpl\u00e4tze":[55],"TV-Shopping.":[57]},"counts_by_year":[{"year":2019,"cited_by_count":1},{"year":2016,"cited_by_count":1},{"year":2013,"cited_by_count":2}],"updated_date":"2026-10-10T09:11:00.788812","created_date":"2016-06-24T00:00:00"}
