{"id":"https://openalex.org/keywords/product","display_name":"product","description":"A product is an entity or result of multiplication in mathematics, or an item made or offered for sale in commercial contexts.","display_name_alternatives":["products"],"ids":{"openalex":"https://openalex.org/keywords/product","wikidata":"https://www.wikidata.org/wiki/Q919107"},"primary_topic":{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.5234,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.5234,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.1003,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"works_count":9891,"cited_by_count":67889,"works_api_url":"https://api.openalex.org/works?filter=keywords.id:keywords/product","updated_date":"2026-10-23T04:06:34","created_date":"2022-04-12T19:38:12"}
