{"id":"https://openalex.org/A5115850643","orcid":"https://orcid.org/0000-0003-4073-9275","observed_orcids":["https://orcid.org/0000-0003-4073-9275"],"display_name":"Varun Jewargi","raw_author_names":["VARUN JEWARGI","Varun Jewargi"],"full_name":"Varun Jewargi","works_count":7,"cited_by_count":3,"summary_stats":{"2yr_mean_citedness":0.42857142857142855,"h_index":1,"i10_index":0},"ids":{"openalex":"https://openalex.org/A5115850643","orcid":"https://orcid.org/0000-0003-4073-9275","observed_orcids":["https://orcid.org/0000-0003-4073-9275"]},"affiliations":[{"institution":{"id":"https://openalex.org/I4405260778","ror":"https://ror.org/048tfwf02","display_name":"Jain College of Engineering and Research","country_code":"IN","type":"education","lineage":["https://openalex.org/I4405260778"]},"years":[2024]},{"institution":{"id":"https://openalex.org/I65674248","ror":"https://ror.org/00ha14p11","display_name":"Visvesvaraya Technological University","country_code":"IN","type":"education","lineage":["https://openalex.org/I65674248"]},"years":[2026,2025,2024]}],"last_known_institutions":[{"id":"https://openalex.org/I65674248","ror":"https://ror.org/00ha14p11","display_name":"Visvesvaraya Technological University","country_code":"IN","type":"education","lineage":["https://openalex.org/I65674248"]}],"topics":[{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","count":7,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","count":6,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13169","display_name":"Consumer Perception and Purchasing Behavior","count":4,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","count":2,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","count":2,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"topic_share":[{"id":"https://openalex.org/T13169","display_name":"Consumer Perception and Purchasing Behavior","value":3.92e-05,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","value":2.16e-05,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","value":1.1e-05,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","value":3.6e-06,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","value":2.7e-06,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"x_concepts":[{"id":"2776967331","wikidata":"https://www.wikidata.org/wiki/Q1132131","display_name":"Loyalty","score":0.705687403678894},{"id":"112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","score":0.6313999891281128},{"id":"162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","score":0.5702000260353088},{"id":"144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","score":0.5460000038146973},{"id":"15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","score":0.5343823432922363}],"counts_by_year":[{"year":2024,"works_count":2,"oa_works_count":2,"cited_by_count":0},{"year":2025,"works_count":4,"oa_works_count":4,"cited_by_count":3},{"year":2026,"works_count":1,"oa_works_count":1,"cited_by_count":0}],"display_name_alternatives":["VARUN JEWARGI","Varun Jewargi"],"block_key":"v jewargi","works_api_url":"https://api.openalex.org/works?filter=author.id:A5115850643","awards_count":0,"updated_date":"2026-11-04T11:47:51","created_date":"2025-01-12T00:00:00"}
