{"id":"https://openalex.org/A5080509699","orcid":"https://orcid.org/0000-0002-3277-1745","observed_orcids":["https://orcid.org/0000-0002-3277-1745"],"display_name":"Elif Akag\u00fcn Ergin","raw_author_names":["AKAG\u00dcN ERG\u0130N, EL\u0130F","Akag\u00fcn Ergin, Elif","EL\u0130F AKAG\u00dcN ERG\u0130N","EL\u0130FA AKAG\u00dcN ERG\u0130N","Elif  AKAG\u00dcN ERG\u0130N","Elif A. Ergin","Elif AKAG\u00dcN","Elif Akagun Ergin","Elif Akag\u00fcn","Elif Akag\u00fcn Ergin"],"full_name":"AKAG\u00dcN ERG\u0130N, EL\u0130F","works_count":43,"cited_by_count":297,"summary_stats":{"2yr_mean_citedness":8.727272727272727,"h_index":9,"i10_index":8},"ids":{"openalex":"https://openalex.org/A5080509699","orcid":"https://orcid.org/0000-0002-3277-1745","observed_orcids":["https://orcid.org/0000-0002-3277-1745"]},"affiliations":[{"institution":{"id":"https://openalex.org/I106245021","ror":"https://ror.org/056wqre19","display_name":"\u00c7ankaya University","country_code":"TR","type":"education","lineage":["https://openalex.org/I106245021"]},"years":[2021,2019,2016,2015,2014,2012,2011,2010]},{"institution":{"id":"https://openalex.org/I4210155103","ror":"https://ror.org/049xhb141","display_name":"Ostim Technical University","country_code":"TR","type":"education","lineage":["https://openalex.org/I4210155103"]},"years":[2026,2025,2024]},{"institution":{"id":"https://openalex.org/I95634034","ror":"https://ror.org/054xkpr46","display_name":"Gazi University","country_code":"TR","type":"education","lineage":["https://openalex.org/I95634034"]},"years":[2011]}],"last_known_institutions":[{"id":"https://openalex.org/I4210155103","ror":"https://ror.org/049xhb141","display_name":"Ostim Technical University","country_code":"TR","type":"education","lineage":["https://openalex.org/I4210155103"]}],"topics":[{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","count":23,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","count":14,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","count":10,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","count":9,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","count":9,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"topic_share":[{"id":"https://openalex.org/T13510","display_name":"Nostalgia and Consumer Behavior","value":0.0001926,"subfield":{"id":"https://openalex.org/subfields/3207","display_name":"Social Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","value":7.09e-05,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12807","display_name":"Consumer Behavior and Market Dynamics","value":3.78e-05,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14167","display_name":"Consumer behavior in food and health","value":2.95e-05,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","value":2.78e-05,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"x_concepts":[{"id":"112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","score":0.7746999859809875},{"id":"144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","score":0.7237049341201782},{"id":"162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","score":0.702096164226532},{"id":"138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","score":0.047033101320266724},{"id":"41895202","wikidata":"https://www.wikidata.org/wiki/Q8162","display_name":"Linguistics","score":0.03143998980522156}],"counts_by_year":[{"year":2008,"works_count":1,"oa_works_count":0,"cited_by_count":0},{"year":2010,"works_count":4,"oa_works_count":2,"cited_by_count":0},{"year":2011,"works_count":7,"oa_works_count":7,"cited_by_count":0},{"year":2012,"works_count":1,"oa_works_count":1,"cited_by_count":11},{"year":2013,"works_count":0,"oa_works_count":0,"cited_by_count":10},{"year":2014,"works_count":1,"oa_works_count":1,"cited_by_count":16},{"year":2015,"works_count":3,"oa_works_count":1,"cited_by_count":18},{"year":2016,"works_count":3,"oa_works_count":3,"cited_by_count":9},{"year":2017,"works_count":1,"oa_works_count":0,"cited_by_count":12},{"year":2018,"works_count":0,"oa_works_count":0,"cited_by_count":14},{"year":2019,"works_count":4,"oa_works_count":0,"cited_by_count":13},{"year":2020,"works_count":2,"oa_works_count":0,"cited_by_count":15},{"year":2021,"works_count":3,"oa_works_count":2,"cited_by_count":14},{"year":2022,"works_count":2,"oa_works_count":1,"cited_by_count":11},{"year":2023,"works_count":0,"oa_works_count":0,"cited_by_count":14},{"year":2024,"works_count":5,"oa_works_count":2,"cited_by_count":15},{"year":2025,"works_count":4,"oa_works_count":3,"cited_by_count":66},{"year":2026,"works_count":2,"oa_works_count":1,"cited_by_count":46}],"display_name_alternatives":["AKAG\u00dcN ERG\u0130N, EL\u0130F","Akag\u00fcn Ergin, Elif","EL\u0130F AKAG\u00dcN ERG\u0130N","EL\u0130FA AKAG\u00dcN ERG\u0130N","Elif  AKAG\u00dcN ERG\u0130N","Elif A. Ergin","Elif AKAG\u00dcN","Elif Akagun Ergin","Elif Akag\u00fcn","Elif Akag\u00fcn Ergin"],"block_key":"e akagun ergin","works_api_url":"https://api.openalex.org/works?filter=author.id:A5080509699","updated_date":"2026-11-04T11:47:51","created_date":"2016-06-24T00:00:00"}