{"id":"https://openalex.org/A5073299409","orcid":"https://orcid.org/0000-0001-9114-9238","observed_orcids":["https://orcid.org/0000-0001-9114-9238"],"display_name":"Bundit Thanasopon","raw_author_names":["BUNDIT THANASOPON","Bundit Thanasopon","Thanasopon Bundit"],"full_name":"BUNDIT THANASOPON","works_count":26,"cited_by_count":137,"summary_stats":{"2yr_mean_citedness":2.0,"h_index":5,"i10_index":3},"ids":{"openalex":"https://openalex.org/A5073299409","orcid":"https://orcid.org/0000-0001-9114-9238","observed_orcids":["https://orcid.org/0000-0001-9114-9238"]},"affiliations":[{"institution":{"id":"https://openalex.org/I91538806","ror":"https://ror.org/055mf0v62","display_name":"King Mongkut's Institute of Technology Ladkrabang","country_code":"TH","type":"education","lineage":["https://openalex.org/I91538806"]},"years":[2026,2025,2024,2023,2022,2020,2019,2018,2017,2016,2015,2013]}],"last_known_institutions":[{"id":"https://openalex.org/I91538806","ror":"https://ror.org/055mf0v62","display_name":"King Mongkut's Institute of Technology Ladkrabang","country_code":"TH","type":"education","lineage":["https://openalex.org/I91538806"]}],"topics":[{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","count":11,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10003","display_name":"Innovation and Knowledge Management","count":4,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11114","display_name":"Service and Product Innovation","count":4,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","count":3,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","count":3,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"topic_share":[{"id":"https://openalex.org/T14484","display_name":"Technology and Data Analysis","value":0.0004995,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T12495","display_name":"Electrostatic Discharge in Electronics","value":4.4e-05,"subfield":{"id":"https://openalex.org/subfields/2208","display_name":"Electrical and Electronic Engineering"},"field":{"id":"https://openalex.org/fields/22","display_name":"Engineering"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T14147","display_name":"Innovative Approaches in Technology and Social Development","value":3.88e-05,"subfield":{"id":"https://openalex.org/subfields/1405","display_name":"Management of Technology and Innovation"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","value":3.08e-05,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14416","display_name":"Health, Technology, Consumer Behavior","value":3.01e-05,"subfield":{"id":"https://openalex.org/subfields/3605","display_name":"Health Information Management"},"field":{"id":"https://openalex.org/fields/36","display_name":"Health Professions"},"domain":{"id":"https://openalex.org/domains/4","display_name":"Health Sciences"}}],"x_concepts":[{"id":"41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","score":0.8273107409477234},{"id":"144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","score":0.6998925805091858},{"id":"136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","score":0.63640958070755},{"id":"162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","score":0.5978708863258362},{"id":"15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","score":0.41668885946273804}],"counts_by_year":[{"year":2013,"works_count":1,"oa_works_count":0,"cited_by_count":0},{"year":2015,"works_count":2,"oa_works_count":1,"cited_by_count":1},{"year":2016,"works_count":2,"oa_works_count":0,"cited_by_count":5},{"year":2017,"works_count":3,"oa_works_count":1,"cited_by_count":6},{"year":2018,"works_count":1,"oa_works_count":0,"cited_by_count":11},{"year":2019,"works_count":2,"oa_works_count":1,"cited_by_count":8},{"year":2020,"works_count":2,"oa_works_count":1,"cited_by_count":9},{"year":2021,"works_count":0,"oa_works_count":0,"cited_by_count":12},{"year":2022,"works_count":1,"oa_works_count":0,"cited_by_count":27},{"year":2023,"works_count":2,"oa_works_count":1,"cited_by_count":8},{"year":2024,"works_count":2,"oa_works_count":1,"cited_by_count":12},{"year":2025,"works_count":7,"oa_works_count":3,"cited_by_count":23},{"year":2026,"works_count":1,"oa_works_count":1,"cited_by_count":15}],"display_name_alternatives":["BUNDIT THANASOPON","Bundit Thanasopon","Thanasopon Bundit"],"block_key":"b thanasopon","works_api_url":"https://api.openalex.org/works?filter=author.id:A5073299409","updated_date":"2026-10-27T12:30:23","created_date":"2016-06-24T00:00:00"}
