{"id":"https://openalex.org/A5060192078","orcid":"https://orcid.org/0000-0001-8025-1528","observed_orcids":["https://orcid.org/0000-0001-8025-1528"],"display_name":"Vikas Arya","raw_author_names":["Vikas Arya"],"full_name":"Vikas Arya","works_count":57,"cited_by_count":2439,"summary_stats":{"2yr_mean_citedness":9.380952380952381,"h_index":21,"i10_index":31},"ids":{"openalex":"https://openalex.org/A5060192078","orcid":"https://orcid.org/0000-0001-8025-1528","observed_orcids":["https://orcid.org/0000-0001-8025-1528"]},"affiliations":[{"institution":{"id":"https://openalex.org/I101407740","ror":"https://ror.org/05t4pvx35","display_name":"Chandigarh University","country_code":"IN","type":"education","lineage":["https://openalex.org/I101407740"]},"years":[2020,2019]},{"institution":{"id":"https://openalex.org/I163245316","ror":"https://ror.org/01vxfm326","display_name":"Corvinus University of Budapest","country_code":"HU","type":"education","lineage":["https://openalex.org/I163245316"]},"years":[2025]},{"institution":{"id":"https://openalex.org/I2802331213","ror":"https://ror.org/01y414495","display_name":"Paris School of Business","country_code":"FR","type":"education","lineage":["https://openalex.org/I2802331213"]},"years":[2026,2025]},{"institution":{"id":"https://openalex.org/I4210106663","ror":"https://ror.org/01t9czq80","display_name":"International University of Rabat","country_code":"MA","type":"education","lineage":["https://openalex.org/I4210106663"]},"years":[2024,2023,2022,2021]},{"institution":{"id":"https://openalex.org/I4210121459","ror":"https://ror.org/02setav13","display_name":"P\u00f4le L\u00e9onard de Vinci","country_code":"FR","type":"education","lineage":["https://openalex.org/I4210121459"]},"years":[2025,2024]},{"institution":{"id":"https://openalex.org/I4210131147","ror":"https://ror.org/037skf023","display_name":"SRM University","country_code":"IN","type":"education","lineage":["https://openalex.org/I145286018","https://openalex.org/I4210131147"]},"years":[2021]},{"institution":{"id":"https://openalex.org/I4399657946","ror":"https://ror.org/01dw2vm55","display_name":"Rajalakshmi Engineering College","country_code":"IN","type":"education","lineage":["https://openalex.org/I4399657946"]},"years":[2022]},{"institution":{"id":"https://openalex.org/I4405260270","ror":"https://ror.org/03ghpfq38","display_name":"Ecole de Commerce et de Management \u00e0 Paris","country_code":"FR","type":"education","lineage":["https://openalex.org/I4210121459","https://openalex.org/I4405260270"]},"years":[2024]},{"institution":{"id":"https://openalex.org/I933318745","ror":"https://ror.org/01v5k4d73","display_name":"Dehradun Institute of Technology University","country_code":"IN","type":"education","lineage":["https://openalex.org/I933318745"]},"years":[2021,2019,2018]}],"last_known_institutions":[{"id":"https://openalex.org/I2802331213","ror":"https://ror.org/01y414495","display_name":"Paris School of Business","country_code":"FR","type":"education","lineage":["https://openalex.org/I2802331213"]}],"topics":[{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","count":18,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","count":17,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10880","display_name":"Environmental Sustainability in Business","count":10,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","count":8,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10055","display_name":"Diverse Aspects of Tourism Research","count":6,"subfield":{"id":"https://openalex.org/subfields/1409","display_name":"Tourism, Leisure and Hospitality Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"topic_share":[{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","value":5.52e-05,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13169","display_name":"Consumer Perception and Purchasing Behavior","value":3.93e-05,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13273","display_name":"Knowledge Management in Higher Education","value":3.37e-05,"subfield":{"id":"https://openalex.org/subfields/3304","display_name":"Education"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","value":3.27e-05,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12583","display_name":"Food Waste Reduction and Sustainability","value":3.21e-05,"subfield":{"id":"https://openalex.org/subfields/1106","display_name":"Food Science"},"field":{"id":"https://openalex.org/fields/11","display_name":"Agricultural and Biological Sciences"},"domain":{"id":"https://openalex.org/domains/1","display_name":"Life Sciences"}}],"x_concepts":[{"id":"112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","score":0.7654132843017578},{"id":"144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","score":0.7325198650360107},{"id":"15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","score":0.6984999775886536},{"id":"162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","score":0.5927736163139343},{"id":"41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","score":0.47760000824928284}],"counts_by_year":[{"year":2013,"works_count":1,"oa_works_count":0,"cited_by_count":0},{"year":2015,"works_count":1,"oa_works_count":0,"cited_by_count":0},{"year":2018,"works_count":3,"oa_works_count":0,"cited_by_count":0},{"year":2019,"works_count":4,"oa_works_count":1,"cited_by_count":8},{"year":2020,"works_count":3,"oa_works_count":1,"cited_by_count":27},{"year":2021,"works_count":9,"oa_works_count":2,"cited_by_count":156},{"year":2022,"works_count":6,"oa_works_count":1,"cited_by_count":339},{"year":2023,"works_count":9,"oa_works_count":4,"cited_by_count":356},{"year":2024,"works_count":12,"oa_works_count":2,"cited_by_count":485},{"year":2025,"works_count":6,"oa_works_count":2,"cited_by_count":581},{"year":2026,"works_count":3,"oa_works_count":1,"cited_by_count":487}],"display_name_alternatives":["Vikas Arya"],"block_key":"v arya","works_api_url":"https://api.openalex.org/works?filter=author.id:A5060192078","awards_count":0,"awards_api_url":"https://api.openalex.org/awards?filter=investigators.author.id:A5060192078","updated_date":"2026-11-12T13:17:38","created_date":"2016-06-24T00:00:00"}
