{"id":"https://openalex.org/A5057015490","orcid":null,"observed_orcids":[],"display_name":"V. Santhi Siri","raw_author_names":["V. Santhi Siri"],"full_name":"V. Santhi Siri","works_count":3,"cited_by_count":0,"summary_stats":{"2yr_mean_citedness":0.0,"h_index":0,"i10_index":0},"ids":{"openalex":"https://openalex.org/A5057015490","orcid":null,"observed_orcids":[]},"affiliations":[{"institution":{"id":"https://openalex.org/I175691731","ror":"https://ror.org/01a3mef16","display_name":"Pondicherry University","country_code":"IN","type":"education","lineage":["https://openalex.org/I175691731"]},"years":[2026]}],"last_known_institutions":[{"id":"https://openalex.org/I175691731","ror":"https://ror.org/01a3mef16","display_name":"Pondicherry University","country_code":"IN","type":"education","lineage":["https://openalex.org/I175691731"]}],"topics":[{"id":"https://openalex.org/T11795","display_name":"Humor Studies and Applications","count":1,"subfield":{"id":"https://openalex.org/subfields/3207","display_name":"Social Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12908","display_name":"Media, Gender, and Advertising","count":1,"subfield":{"id":"https://openalex.org/subfields/3318","display_name":"Gender Studies"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13250","display_name":"Semiotics and Representation Studies","count":1,"subfield":{"id":"https://openalex.org/subfields/1208","display_name":"Literature and Literary Theory"},"field":{"id":"https://openalex.org/fields/12","display_name":"Arts and Humanities"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","count":1,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13496","display_name":"Advertising and Communication Studies","count":1,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"topic_share":[{"id":"https://openalex.org/T14159","display_name":"Discourse Analysis and Cultural Communication","value":3.98e-05,"subfield":{"id":"https://openalex.org/subfields/3316","display_name":"Cultural Studies"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13496","display_name":"Advertising and Communication Studies","value":1.28e-05,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13979","display_name":"Communication and COVID-19 Impact","value":1.21e-05,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13757","display_name":"Graphic Design and Typography","value":8.6e-06,"subfield":{"id":"https://openalex.org/subfields/1207","display_name":"History and Philosophy of Science"},"field":{"id":"https://openalex.org/fields/12","display_name":"Arts and Humanities"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11795","display_name":"Humor Studies and Applications","value":8.5e-06,"subfield":{"id":"https://openalex.org/subfields/3207","display_name":"Social Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"x_concepts":[{"id":"122980154","wikidata":"https://www.wikidata.org/wiki/Q205555","display_name":"Feeling","score":0.5900999903678894},{"id":"26760741","wikidata":"https://www.wikidata.org/wiki/Q160402","display_name":"Perception","score":0.5648999810218811},{"id":"518677369","wikidata":"https://www.wikidata.org/wiki/Q202833","display_name":"Social media","score":0.5631539225578308},{"id":"15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","score":0.5242999792098999},{"id":"144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","score":0.44454947113990784}],"counts_by_year":[{"year":2020,"works_count":1,"oa_works_count":0,"cited_by_count":0},{"year":2021,"works_count":1,"oa_works_count":0,"cited_by_count":0},{"year":2026,"works_count":1,"oa_works_count":1,"cited_by_count":0}],"display_name_alternatives":["V. Santhi Siri"],"block_key":"v siri","works_api_url":"https://api.openalex.org/works?filter=author.id:A5057015490","updated_date":"2026-10-05T12:30:24","created_date":"2025-10-10T00:00:00"}