{"id":"https://openalex.org/A5015847801","orcid":"https://orcid.org/0000-0002-3670-5155","observed_orcids":["https://orcid.org/0000-0002-3670-5155"],"display_name":"Aihui Ding","raw_author_names":["Aihui Ding","Ding, Aihui"],"full_name":"Aihui Ding","works_count":15,"cited_by_count":28,"summary_stats":{"2yr_mean_citedness":1.8,"h_index":3,"i10_index":1},"ids":{"openalex":"https://openalex.org/A5015847801","orcid":"https://orcid.org/0000-0002-3670-5155","observed_orcids":["https://orcid.org/0000-0002-3670-5155"]},"affiliations":[{"institution":{"id":"https://openalex.org/I149700789","ror":"https://ror.org/03a3qwm26","display_name":"Augustana University","country_code":"US","type":"education","lineage":["https://openalex.org/I149700789"]},"years":[2026,2025,2024]},{"institution":{"id":"https://openalex.org/I2613432","ror":"https://ror.org/032db5x82","display_name":"University of South Florida","country_code":"US","type":"education","lineage":["https://openalex.org/I2613432"]},"years":[2024,2022]}],"last_known_institutions":[{"id":"https://openalex.org/I149700789","ror":"https://ror.org/03a3qwm26","display_name":"Augustana University","country_code":"US","type":"education","lineage":["https://openalex.org/I149700789"]}],"topics":[{"id":"https://openalex.org/T10315","display_name":"Decision-Making and Behavioral Economics","count":6,"subfield":{"id":"https://openalex.org/subfields/1800","display_name":"General Decision Sciences"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","count":4,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10214","display_name":"Psychotherapy Techniques and Applications","count":4,"subfield":{"id":"https://openalex.org/subfields/3203","display_name":"Clinical Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","count":4,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11519","display_name":"Digital Mental Health Interventions","count":4,"subfield":{"id":"https://openalex.org/subfields/3202","display_name":"Applied Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"topic_share":[{"id":"https://openalex.org/T11519","display_name":"Digital Mental Health Interventions","value":3.95e-05,"subfield":{"id":"https://openalex.org/subfields/3202","display_name":"Applied Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11711","display_name":"COVID-19 Pandemic Impacts","value":2.23e-05,"subfield":{"id":"https://openalex.org/subfields/2002","display_name":"Economics and Econometrics"},"field":{"id":"https://openalex.org/fields/20","display_name":"Economics, Econometrics and Finance"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13841","display_name":"Psychology of Social Influence","value":1.89e-05,"subfield":{"id":"https://openalex.org/subfields/3207","display_name":"Social Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12908","display_name":"Media, Gender, and Advertising","value":1.63e-05,"subfield":{"id":"https://openalex.org/subfields/3318","display_name":"Gender Studies"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10315","display_name":"Decision-Making and Behavioral Economics","value":1.52e-05,"subfield":{"id":"https://openalex.org/subfields/1800","display_name":"General Decision Sciences"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"x_concepts":[{"id":"15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","score":0.7020999789237976},{"id":"144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","score":0.600699245929718},{"id":"77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","score":0.5360999703407288},{"id":"162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","score":0.45508626103401184},{"id":"18762648","wikidata":"https://www.wikidata.org/wiki/Q42213","display_name":"Work (physics)","score":0.41951581835746765}],"counts_by_year":[{"year":2021,"works_count":4,"oa_works_count":4,"cited_by_count":0},{"year":2022,"works_count":1,"oa_works_count":0,"cited_by_count":0},{"year":2023,"works_count":0,"oa_works_count":0,"cited_by_count":2},{"year":2024,"works_count":3,"oa_works_count":0,"cited_by_count":6},{"year":2025,"works_count":2,"oa_works_count":1,"cited_by_count":8},{"year":2026,"works_count":5,"oa_works_count":3,"cited_by_count":12}],"display_name_alternatives":["Aihui Ding","Ding, Aihui"],"block_key":"a ding","works_api_url":"https://api.openalex.org/works?filter=author.id:A5015847801","awards_count":0,"updated_date":"2026-11-07T12:08:38","created_date":"2022-11-30T00:00:00"}